Binocular
Ended Purchase Order Awarded Last action
- Contract number
- SPE7L726V0032
- Awardee
-
Direct Brands, LLC UEI JJLQTEPLL736
- Awarding agency
-
Land and Maritime
Defense Logistics Agency, Department of Defense
- Obligated
- $20,273
Award facts
- Opportunity
-
- SPE7L725T6500 Solicitation number
- Contract value 100% obligated
- $20,272.50 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 333310 Commercial and Service Industry Machinery Manufacturing
- Set-aside
- Total Small Business
- Competition
- 4 offers Simplified Acquisition
- Pricing
- Firm Fixed Price
- Place of performance
- JUPITER INLET, FL 33469, USA
- Legislative mandates
-
- Walsh-Healey Public Contracts Act FAR subpart 22.6
Award details come from SAM.gov/FPDS.
About this award
Direct Brands, LLC, a Jupiter, Florida-based optical device manufacturer, was awarded a $20,272.50 firm fixed-price purchase order by the Defense Logistics Agency Land and Maritime on October 10, 2025, for the procurement of binoculars. The contract is designated as a total small business set-aside and carries an ultimate completion date of January 7, 2026. Performance will take place at the contractor's facility in Jupiter Inlet, Florida. This award represents a continuation of Direct Brands' established relationship with DLA Land and Maritime, through which the company has consistently supplied optical equipment to support the agency's military and logistics operations.
The contract aligns with DLA Land and Maritime's mission to provide equipment and supplies to defense and civilian logistics operations. Direct Brands has demonstrated reliability as a vendor through multiple prior awards ranging from approximately $2,000 to $45,000, and currently holds two single-award Indefinite Delivery Contracts with DLA Land and Maritime designated as total small business set-asides. The company's specialization in manufacturing optical components, combined with its active SAM.gov registration, establishes it as a qualified supplier capable of fulfilling the Defense Logistics Agency's precise equipment requirements on a recurring basis.
Quick answers
Who was awarded contract SPE7L726V0032?
SPE7L726V0032 was awarded to Direct Brands, LLC by Land and Maritime (Defense Logistics Agency) on October 10, 2025.
How much is contract SPE7L726V0032 worth?
The government has obligated $20,273 on SPE7L726V0032.
Was contract SPE7L726V0032 competed?
The government received 4 offers. It was set aside: Total Small Business.
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