Brand name or equal requirement for performance notebook PCS (70 count total)

Ended Awarded Last action

Contract number
W15QKN25FA308
Awardee
Awarding agency
Obligated
$189,000

Award facts

Contract value 100% obligated
$189,000.00 Current and potential, with all options
Completion date
Current and potential, with all options
Contracting staff
Funding agency
Southeast Region Installation Management Command, Department of Defense
NAICS code
334111 Electronic Computer Manufacturing
PSC
7E20 IT and Telecom - End User: Help Desk;Tier 1-2,Workspace,Print,Output,Productivity Tools (HW/Perp SW)
Set-aside
Total Small Business
Competition
Full and Open Competition · 6 offers Multiple Award, Fair Opportunity
Pricing
Firm Fixed Price
Place of performance
Ayer, MA 01434, USA

Award details come from SAM.gov/FPDS.

About this award

Better Direct, LLC, an SBA-certified HUBZone small business, was awarded a $189,000 delivery order to supply 70 performance notebook personal computers under the Army Desktop and Mobile Computing 3 (ADMC-3) indefinite delivery vehicle. The contract, awarded September 15, 2025, with a completion date of September 15, 2025, carries a total small business set-aside designation and operates under a firm fixed-price arrangement. The place of performance is Ayer, Massachusetts, with the requirement specifying brand name or equal products. The Army's ADMC-3 is a government-wide acquisition contract vehicle designed to streamline the procurement of desktop and mobile computing equipment for Department of Defense and federal civilian agency customers.

Better Direct, headquartered in Tempe, Arizona, holds multiple federal small business certifications including Small Disadvantaged Business, Veteran-Owned Small Business, and Service-Disabled Veteran-Owned Business designations, positioning it as a qualified vendor across diverse federal procurement opportunities. The company has successfully executed over 200 prime federal contract awards for IT hardware, software, and related services across numerous federal agencies including the Department of Defense and civilian agencies. This delivery order represents a continuation of Better Direct's established role within the ADMC-3 vehicle and aligns with the company's demonstrated expertise in delivering computing equipment to federal defense and civilian organizations.

Quick answers

Who was awarded contract W15QKN25FA308?

W15QKN25FA308 was awarded to Better Direct, LLC by ACC Picatinny (Army Contracting Command) on September 15, 2025.

How much is contract W15QKN25FA308 worth?

The government has obligated $189,000 on W15QKN25FA308.

Which agency awarded contract W15QKN25FA308?

ACC Picatinny (Army Contracting Command) awarded W15QKN25FA308, with funding from Southeast Region (Installation Management Command).

Is contract W15QKN25FA308 an order under another contract?

Yes. W15QKN25FA308 is a delivery order under W52P1J20D0018, an indefinite delivery contract, on Army Desktop and Mobile Computing 3 (ADMC-3).

Was contract W15QKN25FA308 competed?

The extent of competition for W15QKN25FA308 was full and open competition. The government received 6 offers. It was set aside: Total Small Business.

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