This is a firm fixed-price delivery order contract awarded by the U.S. Special Operations Command (USSOCOM) to Atlantic Diving Supply, Inc. (doing business as Ads Inc.), a for-profit military equipment supplier. The contract, valued at $933,889.50, is for the provision of survival gear and kits, with a period of performance through May 28, 2024. No set-aside designation was used for this award. Ads Inc. has a history of providing a wide range of tactical equipment, protective gear, and other specialized products to defense, security, and law enforcement customers through various federal contract vehicles. This contract award may be part of a larger Indefinite Delivery Contract with the Defense Logistics Agency Land and Maritime, valued at up to $250,000, for specialized packing materials. The company has also served as a subcontractor on other federal contracts, including with the Department of Homeland Security.