EOI::defend the spend (february 24, 2025)::EOI modification to descope non-essential advertising and marketing services
Ended Awarded Last action
- Contract number
- 75FCMC20F0062
- Awardee
-
Elevation, LTD. UEI JL6AV7K3EMW1
- Awarding agency
-
Centers for Medicare and Medicaid Services
Department of Health and Human Services
- Obligated
- $148,150,000
Award facts
- Contract value 87% obligated
-
- $148,150,000.00 Current, with exercised options
- $169,650,000.00 Potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- Set-aside
- Total Small Business
- Competition
- Full and Open Competition · 5 offers Multiple Award, Fair Opportunity
- Pricing
- Time and Materials
- Place of performance
- Washington, DC 20007, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Other Administrative Action | $0 | |
| Exercise an Option | $3,000,000 | |
| Other Administrative Action | $0 | |
| Supplemental Agreement for work within scope | $35,000,000 | |
| Supplemental Agreement for work within scope | $0 | |
| Supplemental Agreement for work within scope | $6,000,000 | |
| Supplemental Agreement for work within scope | $19,250,000 | |
| Supplemental Agreement for work within scope | $10,750,000 | |
| Supplemental Agreement for work within scope | $9,000,000 | |
| Supplemental Agreement for work within scope | $18,000,000 | |
| Supplemental Agreement for work within scope | $7,000,000 | |
| Supplemental Agreement for work within scope | $10,000,000 | |
| Supplemental Agreement for work within scope | $7,000,000 | |
| Supplemental Agreement for work within scope | $3,000,000 | |
| Supplemental Agreement for work within scope | $7,400,000 | |
| Supplemental Agreement for work within scope | $7,000,000 | |
| Supplemental Agreement for work within scope | $0 | |
| Supplemental Agreement for work within scope | $5,000,000 | |
| Original award | $750,000 |
Show all 19
About this award
The Centers for Medicare and Medicaid Services (CMS) awarded a delivery order contract to Elevation, LTD. (doing business as Elevacion) for Hispanic Health Insurance Marketplace Public Education and Outreach services. The contract, awarded July 10, 2020, carries a ceiling value of $169.65M with a completion date of July 9, 2026, and is structured as a Time and Materials engagement. This award is designated as a Total Small Business set-aside and includes a modification to descope non-essential advertising and marketing services as part of a "Defend the Spend" initiative dated February 24, 2025. The work will be performed in Washington, DC.
Elevation, LTD. is a minority-owned, self-certified small disadvantaged business specializing in integrated marketing, communications, public relations, and creative services for federal agencies. The contractor brings established expertise in federal outreach initiatives and has secured numerous prime contracts across multiple federal agencies. This engagement supports CMS's efforts to provide education and outreach to Hispanic communities regarding health insurance marketplace enrollment and programs, leveraging Elevacion's core competencies in strategic communications and public engagement campaigns.
Quick answers
Who was awarded contract 75FCMC20F0062?
75FCMC20F0062 was awarded to Elevation, LTD. by Centers for Medicare and Medicaid Services (Department of Health and Human Services) on July 10, 2020.
How much is contract 75FCMC20F0062 worth?
The government has obligated $148,150,000 on 75FCMC20F0062. Its potential value, with all options, is $169,650,000.
Is contract 75FCMC20F0062 an order under another contract?
Yes. 75FCMC20F0062 is a delivery order under GS07F0406T, a federal supply schedule, on Multiple Award Schedule (MAS).
Was contract 75FCMC20F0062 competed?
The extent of competition for 75FCMC20F0062 was full and open competition. The government received 5 offers. It was set aside: Total Small Business.
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