This federal contract award was issued by the U.S. Coast Guard to Fors Marsh Group LLC, a for-profit limited liability company and certified B Corporation that provides research, market research, advertising, program evaluation, training, and customer experience solutions to public and private sector clients. The contract has a ceiling value of $487,611.16 and is a Delivery Order under the One Acquisition Solution for Integrated Services - Small Business (OASIS SB) contract vehicle. The contract was set aside for small businesses.
The purpose of the contract is to address the Coast Guard's challenges in effectively and predictably communicating with its workforce and internal audiences, including the rise of social media, cyber security demands, distributed workforce models, and generational differences in communication preferences. Fors Marsh Group will likely provide services such as research, analysis, strategic communications, and technical support to help the Coast Guard improve its internal communication methods and reach. Guidehouse LLP, doing business as PricewaterhouseCoopers Public Sector, is a subcontractor providing subject matter expertise and other support services under this contract.
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