Branded promotional items used for oklahoma army national guard recruiting.
Ended Definitive Contract Awarded Last action
- Contract number
- W912L625CA002
- Awardee
-
Advertising / Marketing / Strategic Planning, LLC UEI HCRHNUVEUAW5
- Awarding agency
-
Oklahoma National Guard
Army National Guard, Department of Defense
- Obligated
- $372,204
Award facts
- Contract value 100% obligated
- $372,204.07 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Funding agency
- Department of the Army Department of Defense
- NAICS code
- 323111 Commercial Printing (except Screen and Books)
- PSC
- T099 Photo/Map/Print/Publication- Other
- Set-aside
- 8(a) Sole Source
- Competition
- Not Competed under SAP · 1 offer Simplified Acquisition
- Pricing
- Firm Fixed Price
- Place of performance
- Oklahoma City, OK 73111, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | $71,735 | |
| Original award | $300,470 |
About this award
The Department of the Army awarded a $372.2 million Definitive Contract to Advertising / Marketing / Strategic Planning, LLC, a Native American and woman-owned small business based in Eugene, Oregon, for the procurement of branded promotional items to support Oklahoma Army National Guard recruiting efforts. The contract carries an 8(a) Sole Source set-aside designation and employs firm fixed-price pricing with a completion deadline of December 31, 2025. Work will be performed in Oklahoma City, Oklahoma. The vendor holds multiple SBA certifications, including 8(a) Program Participant status (expiring February 1, 2026), Women-Owned Small Business, and Economically Disadvantaged Women-Owned Small Business designations, making it eligible for the sole source award under the 8(a) program.
Advertising / Marketing / Strategic Planning, LLC has an established track record supplying the Department of the Army with imprinted and branded promotional merchandise, including pens, mugs, bags, hoodies, and lanyards through previous awards and delivery orders. This current contract award builds upon the vendor's existing Indefinite Delivery Contract with the Army (awarded December 1, 2023, with a $250K ceiling) and demonstrates the agency's confidence in the company's ability to deliver quality promotional products while advancing federal small business contracting objectives.
Quick answers
Who was awarded contract W912L625CA002?
W912L625CA002 was awarded to Advertising / Marketing / Strategic Planning, LLC by Oklahoma National Guard (Army National Guard) on September 10, 2025.
How much is contract W912L625CA002 worth?
The government has obligated $372,204 on W912L625CA002.
Which agency awarded contract W912L625CA002?
Oklahoma National Guard (Army National Guard) awarded W912L625CA002, with funding from Department of the Army (Department of Defense).
Was contract W912L625CA002 competed?
The extent of competition for W912L625CA002 was not competed under sap. The government received 1 offer. It was set aside: 8(a) Sole Source.
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