Commercial marketing automation platform eloqua
Ended Definitive Contract Awarded Last action
- Contract number
- 47QDCB23C0001
- Awardee
-
Enautics Group Inc. UEI V3GFMNN4BHM8
- Awarding agency
-
Federal Acquisition Service
General Services Administration
- Obligated
- $520,100
Award facts
- Opportunity
-
- Commercial Marketing Automation Platform (CMAP) Solicitation · 47QDCB23Q0001 · Posted Nov 3, 2022
- Contract value 6% obligated
-
- $520,100.00 Current, with exercised options
- $8,174,000.00 Potential, with all options
- Completion date 100% complete
-
- Current, with exercised options
- Potential, with all options
- Contracting staff
- NAICS code
- 541519 Other Computer Related Services
- Set-aside
- No set-aside
- Competition
- Full and Open Competition · 2 offers Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- Chicago, IL 60604, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Other Administrative Action | $0 | |
| Exercise an Option | $256,000 | |
| Other Administrative Action | $0 | |
| Original award | $264,100 |
About this award
The General Services Administration's Federal Acquisition Service awarded an $8.17 million definitive contract to Enautics Group Inc. on March 1, 2023, for commercial marketing automation platform services using Oracle Eloqua. The contract, which runs through February 29, 2028, supports the National Marketing and Communication Division's digital engagement and marketing initiatives. The procurement was conducted without a set-aside designation and includes a one-year base period with two six-month option periods. Performance will take place in Chicago, Illinois, and encompasses both platform licensing for production and test instances as well as professional services not to exceed 600 hours annually.
Under this firm fixed-price contract, Eloqua will be utilized to facilitate communications, digital engagement tracking, modeling, and marketing nurturing across various media channels. The scope of work includes maintaining the Oracle Eloqua platform and delivering associated professional services to support the agency's marketing objectives. The original solicitation was posted on November 3, 2022, with proposals due by November 14, 2022, and was evaluated based on technical qualifications and pricing considerations.
Quick answers
Who was awarded contract 47QDCB23C0001?
47QDCB23C0001 was awarded to Enautics Group Inc. by Federal Acquisition Service (General Services Administration) on March 1, 2023.
How much is contract 47QDCB23C0001 worth?
The government has obligated $520,100 on 47QDCB23C0001. Its potential value, with all options, is $8,174,000.
Was contract 47QDCB23C0001 competed?
The extent of competition for 47QDCB23C0001 was full and open competition. The government received 2 offers.
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