SMG Holdings LLC
Conshohocken, PA
- UEI
- V3U8R6P8MQD4
- CAGE
- 1NLW4
- SAM.gov registration
- Active through
Company facts
- Self-certified in SAM.gov
- Entity structure
- Corporate Entity (Not Tax Exempt)
- NAICS codes registered in SAM.gov
- Corporate family
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SMG Holdings LLC
V3U8R6P8MQD4
- Mellon Arena Pittsburgh HGZMBHMFM375
- SMG K31SDD52MMY7
- SMG Q45NZTGJH4C5
- SMG L1W8F7J2BJK5
- SMG (1871) WB67MTLD4GM6
-
SMG Holdings LLC
V3U8R6P8MQD4
- SAM.gov registration date
- Physical address
- 300 Conshohocken State Rd #450, Conshohocken, PA 19428, USA
- Website
- saffire.com
- Founded
- 1998
- Employees
- 11-50
- Estimated annual revenue
- $1M-$10M
- Industry
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- Consumer Discretionary
- Media
- Movies & Entertainment
- SIC code
- 79 Amusement & Recreation Services
- Profiles
Registration and certifications come from SAM.gov and the SBA; company details from public web sources. Updated .
Recent federal awards
| Award | Agency | Obligated | Awarded |
|---|---|---|---|
| In support of executive orders and administration priorities to increase border security, immigration enforcement, and… | Office of Procurement Operations | $57,575 | |
| In support of executive orders and administration priorities to increase border security, immigration enforcement, and… | Office of Procurement Operations | $275,264 | |
| 1AD iron summit venue 2025 | MICC Fort Bliss | $26,665 | |
| Convention center space rental event and | Naval Supply Systems Command | $15,189 | |
| Iron summit venue | MICC Fort Bliss | $27,707 |
About SMG Holdings LLC
SMG Holdings LLC, a for-profit venue and event management company headquartered in Conshohocken, Pennsylvania, provides convention center space rentals, conference facilities, catering, audio/visual equipment, and logistical coordination services to federal agencies as a prime contractor exclusively — 146 awards across 51 distinct customer agencies over the past two decades, with no subcontract footprint. The company competes full-and-open with no recurring set-aside designations, though one Louisiana National Guard award (December 2021, $175,915) carried a total small business set-aside designation under NAICS 531120.
SMG Holdings operates through multiple named subsidiaries including Mellon Arena Pittsburgh and several SMG operating entities. The vendor's award portfolio spans primarily NAICS 71311 (Promoters of Performing Arts, Sports, and Similar Events with Facilities — 65 awards) and NAICS 531120 (Lessors of Nonresidential Buildings — 27 awards), with additional work under NAICS 72110 (Hotels except Casino Hotels). The PSC footprint reflects the same scope: 42 awards for lease/rental of conference space and facilities, 23 for housekeeping-food services, and smaller volumes for education/training and lodging. Recent representative awards include a $275,263.57 firm fixed-price purchase order from the Office of the Chief Human Capital Officer (June 15, 2026) for venue and event services in Jacksonville, Florida; a $894,886.50 purchase order from the Department of State's Office of the Chief of Protocol (August 2023) for Moscone Convention Center facilities through December 2023; and a $175,461 purchase order from the Louisiana Army National Guard (December 2021) for a Yellow Ribbon event in Baton Rouge with meals and audio/visual support.
Customer concentration skews heavily toward Army National Guard units. The top five customer entities by award count account for 43% of all awards, with the Mississippi Army National Guard anchoring the portfolio at 27 awards ($1.2 million combined potential value), the Naval Sea Systems Command at 11 awards, the Utah Army National Guard at 11 awards, U.S. Citizenship and Immigration Services at 8 awards ($781 thousand), and the Department of the Army proper at 6 awards. By dollar value, the same cluster dominates — Mississippi Army National Guard ($1.2 million), USCIS ($781 thousand), Louisiana Army National Guard ($406 thousand), VA Strategic Acquisition Center Frederick ($390 thousand), and Georgia Army National Guard ($246 thousand) together represent 9% of combined potential value, with the remainder fragmented across dozens of single-award or two-award relationships with other federal agencies including the Department of the Navy, the Secret Service, the Department of Homeland Security, the Air Force, and the Administration for Children and Families.
Activity has been modest and volatile. The vendor recorded two awards in 2022, four in 2023, seven in 2024, two in 2025, and two in 2026 through mid-June. Combined potential value across all 146 awards stands at $31.7 million, with $31.3 million (99%) obligated, indicating strong execution against contracted scope. The vendor operates with no parent contract vehicles, GWACs, or BPAs in the source data — all awards are standalone purchase orders and definitive contracts issued directly by customer agencies for near-term event performance (typical completion windows of days to weeks from award). No recompete activity is flagged in the portfolio structure; the vendor's model centers on transactional, short-duration facility rentals rather than multi-year sustained contracts.
Quick answers
What is SMG Holdings LLC's UEI?
SMG Holdings LLC's Unique Entity ID (UEI) in SAM.gov is V3U8R6P8MQD4.
What is SMG Holdings LLC's CAGE code?
SMG Holdings LLC's CAGE code is 1NLW4.
What is SMG Holdings LLC's primary NAICS code?
SMG Holdings LLC's primary NAICS code is 711310 (Promoters of Performing Arts, Sports, and Similar Events with Facilities).
Where is SMG Holdings LLC located?
SMG Holdings LLC's physical address in SAM.gov is 300 Conshohocken State Rd #450, Conshohocken, PA 19428, USA.
Is SMG Holdings LLC registered in SAM.gov?
Yes. SMG Holdings LLC's SAM.gov registration is active through November 3, 2026.
What is SMG Holdings LLC's most recent federal award?
SMG Holdings LLC's most recent federal contract award is In support of executive orders and administration priorities to increase border security, immigration enforcement, and… (70RDA226P00000002), from Office of Procurement Operations, on June 15, 2026.
On GovTribe
See SMG Holdings LLC's full federal record
- Federal contract awards
- Funding analysis by agency, NAICS and set-aside
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