New Crown Holdings, LLC
Gurnee, IL Doing business as Holiday Inn New Crown Holdings LLC - Holiday Inn Gurnee Convention Cente
- UEI
- Y43JFLCUXS46
- CAGE
- 3RLL1
- Primary NAICS
- 721110 Hotels (except Casino Hotels) and Motels
- SAM.gov registration
- Expired
Company facts
- Self-certified in SAM.gov
- Entity structure
- Corporate Entity (Not Tax Exempt)
- NAICS codes registered in SAM.gov
- SAM.gov registration date
- Physical address
- 6161 W Grand Ave, Gurnee, IL 60031, USA
- Website
- holiday-inn.com
- Founded
- 1952
- Employees
- 51-250
- Estimated annual revenue
- $10M-$50M
- Industry
-
- Consumer Discretionary
- Consumer Services
- Hotels, Restaurants & Leisure
- SIC code
- 70 Hotels & Other Lodging Places
- Profiles
Registration and certifications come from SAM.gov and the SBA; company details from public web sources. Updated .
Recent federal awards
| Award | Agency | Obligated | Awarded |
|---|---|---|---|
| SDN: N6623125CC01VPC for selres berthing for may FY25 DWE. Double RMS QTY: 20 | Navy Reserve | $2,389 | |
| SDN: N6623125CC01FPC for selres berthing for APR FY25 DWE. Double RMS QTY: 20 | Navy Reserve | $4,201 | |
| SDN: N6623125CC01APC for selres berthing for MAR FY25 DWE. Double RMS QTY: 20 | Navy Reserve | $2,580 | |
| SDN: N6623125CC017PC for selres berthing for FEB FY25 DWE. Double RMS QTY: 20 | Navy Reserve | $2,822 | |
| SDN: N6623125CC012PC for selres berthing for JAN FY25 DWE. Double RMS QTY: 20 | Navy Reserve | $5,688 |
About New Crown Holdings, LLC
New Crown Holdings, LLC is a minority-owned, for-profit business operating the Holiday Inn Gurnee Convention Center hotel located in Gurnee, Illinois. The company primarily provides lodging and berthing services to federal government agencies, with a significant focus on supporting the U.S. Navy Reserve's personnel accommodations. As a registered vendor in the System for Award Management (SAM.gov), New Crown Holdings is classified as a Subcontinent Asian (Asian-Indian) American Owned business, which has potentially enabled additional contracting opportunities.
The company has consistently provided temporary lodging services primarily to the Department of the Navy Reserve, specializing in accommodating Selected Reserve (SELRES) personnel who reside more than 50 miles from their drill sites. These services involve providing double occupancy rooms for naval reservists during drill weekends and annual training periods. In addition to Navy Reserve contracts, New Crown Holdings has also performed lodging support services for other federal agencies, including a notable $1.4 million contract with the Navy Recruiting Command during the COVID-19 pandemic in 2020 to provide temporary lodging for national interest activities. While most of their federal contract awards have been for berthing and lodging services, the company has demonstrated flexibility in supporting various federal agency needs without relying on specific set-aside designations.
New Crown Holdings maintains multiple Blanket Purchase Agreement (BPA) contracts with the Navy Reserve, each valued at $200,000 and covering periods from October through September annually. These IDVs are structured as multiple-award agreements that allow for firm-fixed price call orders to house 20-25 Navy Reservists per month. The most recent BPA, effective from October 2024 through September 2025, continues the company's established pattern of providing temporary berthing services. Individual call orders under these IDVs typically range from $1,500 to $5,000 and are issued to support naval reservists' training requirements. The contracts are consistently awarded without specific set-aside provisions, but the company's minority-owned status potentially provides additional contracting advantages.
Quick answers
What is New Crown Holdings, LLC's UEI?
New Crown Holdings, LLC's Unique Entity ID (UEI) in SAM.gov is Y43JFLCUXS46.
What is New Crown Holdings, LLC's CAGE code?
New Crown Holdings, LLC's CAGE code is 3RLL1.
What is New Crown Holdings, LLC's primary NAICS code?
New Crown Holdings, LLC's primary NAICS code is 721110 (Hotels (except Casino Hotels) and Motels).
Where is New Crown Holdings, LLC located?
New Crown Holdings, LLC's physical address in SAM.gov is 6161 W Grand Ave, Gurnee, IL 60031, USA.
Is New Crown Holdings, LLC registered in SAM.gov?
New Crown Holdings, LLC's SAM.gov registration expired on September 11, 2025.
What is New Crown Holdings, LLC's most recent federal award?
New Crown Holdings, LLC's most recent federal contract award is SDN: N6623125CC01VPC for selres berthing for may FY25 DWE. Double RMS QTY: 20 (N6833025F0185), from Navy Reserve, on October 1, 2024.
On GovTribe
See New Crown Holdings, LLC's full federal record
- Federal contract awards
- IDV awards
- Funding analysis by agency, NAICS and set-aside
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