Heart Of Iowa Regional Transit Agency
Urbandale, IA Doing business as Hirta Public Transit
- UEI
- EY6CSJBGGM25
- CAGE
- 5F0P5
- Primary NAICS
- 485210 Interurban and Rural Bus Transportation
- SAM.gov registration
- Active through
Company facts
- Self-certified in SAM.gov
- Entity structure
- U.S. Government Entity
- SAM.gov registration date
- Physical address
- 2824 104th St, Urbandale, IA 50322, USA
- Website
- ridehirta.com
- Founded
- 1981
- Employees
- 11-50
- Estimated annual revenue
- $1M-$10M
- Industry
-
- Industrials
- Transportation
- Road & Rail
- Ground Transportation
- SIC code
- 41 Local & Interurban Passenger Transit
Registration and certifications come from SAM.gov and the SBA; company details from public web sources. Updated .
Contract obligations by fiscal year
| Fiscal year | Obligated |
|---|---|
| FY2027 To date | $0 |
| FY2026 | $382,460 |
Top agencies by obligations
| Rank | Agency | Obligated, FY2026–FY2027 | Share |
|---|---|---|---|
| 1 | Department of Transportation | $382,460 |
Contract awards
Grant awards
Grant subawards
| Prime recipient | Prime award | Amount | Awarded |
|---|---|---|---|
| Oasis Institute | 90CCDG0002 | $199,754 | |
| Not on record | IA-2024-027 | $408,496 | |
| Not on record | IA-2024-021 | $77,572 | |
| Not on record | IA-2023-001 | $2,102,168 | |
| Not on record | IA-2022-017 | $1,413,168 |
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|---|---|---|
| Dart | Des Moines, IA | 485113 Bus and Other Motor Vehicle Transit Systems |
| City Hall | Coralville, IA | — |
| Met Transit | Waterloo, IA | — |
| City Of Bettendorf | Bettendorf, IA | — |
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About the company
Heart Of Iowa Regional Transit Agency, doing business as Hirta Public Transit, is a U.S. local government transit authority based in Urbandale, Iowa, that receives federal grants and contract funding as a prime recipient and sub-recipient for public transit operations and intelligent transportation systems deployment. The agency operates as a non-profit inter-municipal transit authority — not a competitive bidder under set-asides — and draws federal support from three agencies across grant and contract channels.
Hirta's federal footprint centers on grant work rather than contract primes. The agency holds three prime federal grant awards: a Cooperative Agreement with the Federal Highway Administration for Complete Trip ITS4US Deployment Program Phases 2 & 3 (ultimate completion August 17, 2026), an RSVP Program grant from the Corporation for National and Community Service Office of Grants Management (ultimate completion March 31, 2027, with approved 2024–25 and 2026–27 funding tranches), and a purchase order from the Federal Highway Administration for ITS4US Deployment Accelerator Pilot Technical Assistance ($382 thousand, labor-hours pricing, ultimate completion September 17, 2028). The agency also serves as a sub-recipient on five federal grants: a May 2026 sub-award under Oasis Institute for expansion of volunteer-based nonmedical assistance to older adults and family caregivers in central Iowa; a September 2024 Section 5339 Bus Grant; an August 2024 FY22 CMAQ Bus Grant; a December 2022 FFY23 Nonurbanized Area Formula Program Grant; and an April 2022 Low or No Emission Bus Program 5339 grant.
Customer concentration is tight and agency-specific. The Federal Highway Administration dominates the active grant and contract pipeline with 3 awards carrying $1.5 million combined potential value; the Corporation for National and Community Service Office of Grants Management carries 3 awards; and the Department of Health and Human Services Administration for Community Living rounds out the customer set with 1 award. These three agencies account for 64% of awards and 100% of combined potential value. Activity has been sporadic—three awards each in 2021, 2022, and 2024, then two in 2026 to date—but obligated dollars ($13.2 million across all awards) substantially exceed combined potential value, indicating significant prior-year funding. Two awards face ultimate completion within the next twenty-four months (combined potential value $382 thousand), presenting modest recompete exposure. Hirta's work spans public transit operations, ITS deployment and technical assistance, and aging-in-place volunteer services, with capability areas coded across research and development in surface transportation and applied research in public transit systems.
Quick answers
Is Heart Of Iowa Regional Transit Agency registered in SAM.gov?
Yes. Heart Of Iowa Regional Transit Agency's SAM.gov registration is active through February 4, 2027.
How much has Heart Of Iowa Regional Transit Agency received in federal contracts?
Federal contracts obligated $382,460 to Heart Of Iowa Regional Transit Agency in fiscal years 2023 through 2027.
What is Heart Of Iowa Regional Transit Agency's most recent federal award?
Heart Of Iowa Regional Transit Agency's most recent federal contract award is ITS4US deployment accelerator pilot technical assistance (693JJ326P000023), from Federal Highway Administration, on September 18, 2026.
On GovTribe
See Heart Of Iowa Regional Transit Agency's full federal record
- Federal contract awards
- Federal grant awards
- Funding analysis by agency, NAICS and set-aside
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