Fitbit, LLC

Doing business as Fitbit Part of Google LLC

UEI
KM48X6CALL76
CAGE
60DV6
Primary NAICS
423690 Other Electronic Parts and Equipment Merchant Wholesalers
SAM.gov registration
Expired

Company facts

Self-certified in SAM.gov
  • For Profit Organization
  • Manufacturer of Goods
Entity structure
Corporate Entity (Not Tax Exempt)
NAICS codes registered in SAM.gov
Corporate family
  • Google LLC Parent NQV3T7DDKNT6
    • Fitbit, LLC KM48X6CALL76
SAM.gov registration date

Registration and certifications come from SAM.gov and the SBA; company details from public web sources. Updated .

Recent federal awards

Fitbit, LLC's 5 most recent federal contract and grant awards, newest first. Amounts are dollars obligated.
Award Agency Obligated Awarded
COVID19 identifying risks and resilience with digital health technologies Contract · 36C10X20P0151 VA Strategic Acquisition Center Frederick $1,200,000
Wearable personal technology to assess heart rate, respiratory rate, pulse OX. Contract · 80NSSC20P2052 Shared Services Center $161,450
Nimhd - fitness/activity trackers Contract · 75N94020P00295 National Institute of Child Health and Human Development $0
Purchase Order 75N91019P00805 Contract · 75N91019P00805 National Cancer Institute $60,091
Fitbits in three sizes for research department. Contract · VA25017P4504 Veterans Integrated Service Network 10 $43,279

About Fitbit, LLC

Fitbit, LLC, doing business as Fitbit, is a for-profit manufacturer that provides wearable devices and data analytics. Through federal contracts, Fitbit has provided digital health monitoring technologies, wearable personal technology, fitness trackers, and sleep tracking devices to agencies including the Department of Veterans Affairs, NASA, the National Institute of Mental Health, and the National Cancer Institute.

Specifically, Fitbit was awarded a $1.2 million firm fixed price purchase order from the VA to leverage wearable devices and data analytics to identify COVID-19 risks and resilience among veterans. Fitbit also received a $161,450 NASA purchase order for wearable personal technology to assess heart rate, respiratory rate, and pulse oximetry. Additional federal contract awards were for fitness trackers from the National Institute of Mental Health and 500 smart wearable sleep tracker devices for the National Cancer Institute. No set aside designations were associated with Fitbit's federal contract awards.

Regarding federal grants, Fitbit received multiple sub awards from the Scripps Research Institute under their “Technology to Empower Changes in Health” grant program to provide participant monitoring technologies. As a sub grantee, Fitbit provided wearable devices and analytics capabilities in support of the Scripps digital health research initiative.

Quick answers

What is Fitbit, LLC's UEI?

Fitbit, LLC's Unique Entity ID (UEI) in SAM.gov is KM48X6CALL76.

What is Fitbit, LLC's CAGE code?

Fitbit, LLC's CAGE code is 60DV6.

What is Fitbit, LLC's primary NAICS code?

Fitbit, LLC's primary NAICS code is 423690 (Other Electronic Parts and Equipment Merchant Wholesalers).

Is Fitbit, LLC registered in SAM.gov?

Fitbit, LLC's SAM.gov registration expired on January 17, 2025.

Who is Fitbit, LLC's parent company?

Fitbit, LLC is part of Google LLC.

What is Fitbit, LLC's most recent federal award?

Fitbit, LLC's most recent federal contract award is COVID19 identifying risks and resilience with digital health technologies (36C10X20P0151), from VA Strategic Acquisition Center Frederick, on September 30, 2020.

On GovTribe

See Fitbit, LLC's full federal record

  • Federal contract awards
  • Funding analysis by agency, NAICS and set-aside
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