Silver Lake Beach Concessions Operation

Kenosha County is seeking a qualified vendor to operate concessions at Silver Lake Park Beach, located at 27000 85th Street in Silver Lake, Wisconsin. The county is issuing a Request for Proposal (RFP) #2307 for a comprehensive concessions operation within an existing 27'8" x 14' pavilion. The selected vendor must have a minimum of three years of food and beverage industry experience and will be responsible for providing food, non-alcoholic and alcoholic beverages, merchandise sales, and beachfront/park rentals. A mandatory pre-proposal conference is scheduled for February 28, 2023, at 10:00 AM at the park location, with proposal submissions due by March 16, 2023, at 3:00 PM to the Kenosha County Purchasing Division. The evaluation criteria include six key areas: revenue to the county (25 points), company profile (25 points), staff qualifications (25 points), business plan (25 points), improvements (25 points), and menu (25 points), with a maximum score of 150 points. The selected vendor must operate daily from Memorial Day weekend through Labor Day, with minimum hours of 11:00 AM to 4:00 PM, and the initial contract term is five years with potential extension by mutual agreement.

There are no specific set-aside designations or restrictions on responding organizations mentioned in the RFP. The vendor will be responsible for most facility upgrades, with improvements exceeding $500 requiring prior written authorization from the Parks Director. The contract includes specific utility and maintenance responsibilities, including paying for electric costs and managing fats, oils, and greases (FOG) removal. The vendor must maintain comprehensive general liability insurance with minimum limits of $1,000,000 per occurrence and $2,000,000 general aggregate, with Kenosha County named as an additional insured. While no specific budget range is provided, the pricing structure will be based on a percentage of gross sales to be negotiated in good faith between the vendor and Kenosha County. The estimated contract award date is April 14, 2023, with the potential for extended seasons based on the vendor's request. The county will provide supporting infrastructure including garbage/litter removal, restroom facility maintenance, parking operations, lifeguards, and Wi-Fi internet connection on a best-effort basis.