RFP 2026-01: Lexington, Buena Vista, and Rockbridge Tourism Mktg AOR
Closed State & local contract opportunity Posted
- Solicitation number
- RFP-126138
- State
- Virginia
- Responses due
Opportunity facts
- Jurisdiction
- Point of contact
-
- Kimberly Miller kimberly@cspdc.org (540) 885-5174
Opportunity details come from mvendor.cgieva.com. Updated .
About this opportunity
Lexington, Buena Vista & Rockbridge Tourism is soliciting proposals from qualified destination-marketing firms to serve as Agency of Record under RFP 2026-01, with proposals due September 9, 2026.
The scope requires integrated marketing, advertising, branding, digital marketing, content development, and media strategies designed to drive visitation, overnight stays, visitor spending, and tourism-related economic impact. The selected firm will provide strategic direction to ensure the regional brand is properly conveyed across all programs and channels. Firms must demonstrate substantial experience in destination marketing and the visitor economy.
No contract value, term length, or evaluation criteria are specified in the source.
Opportunity text
Lexington, Buena Vista & Rockbridge Tourism is issuing this Request for Proposal to solicit proposals from qualified firms with substantial experience in destination marketing and the visitor economy to serve as the Agency of Record to Tourism. Firms must demonstrate their experience in developing and implementing integrated marketing, advertising, branding, digital marketing, content development, and media strategies that drive visitation, overnight stays, visitor spending, and tourism-related economic impact. The selected firm will provide strategic direction to ensure the regional brand is properly conveyed across all programs and channels.
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