OAC Program-Information Booklet

The Michigan Department of Natural Resources is seeking a contractor to design, develop, and produce a quarterly online interactive flip book newsletter for the Outdoor Adventure Center (OAC) located in Detroit. The Request for Proposal (RFP) was issued on January 30, 2020, with vendor questions due by February 3, 2020, and final proposals due February 11, 2020. The contract aims to create approximately 36-page publications that are fully accessible across all devices, supporting both HTML5 and Flash platforms. Required technical capabilities include social media sharing, print, email, word search, and alternative view functions. The evaluation process will be conducted on a pass/fail basis for technical criteria, with pricing only considered for proposals that pass the Vendor Questions Worksheet and Schedule A requirements. The initial contract term covers three publications per year for three years, with two additional 1-year renewal options, potentially resulting in 14 total publications over five years. Contractors must provide comprehensive services including design, development, copywriting, proofing, production, and website posting, with hosting including unlimited traffic at no additional charge.

The contract includes potential extension to MiDEAL members, which encompasses local government units, school districts, universities, community colleges, and nonprofit hospitals. The State reserves the right to not accept the lowest-priced proposal and may consider overall economic impact when making the award. Pricing must remain firm throughout the entire contract period and include all associated costs. While no specific set-aside designations or disadvantaged enterprise requirements are explicitly mentioned, the broad eligibility for MiDEAL members suggests a relatively open competitive environment. The RFP does not specify a precise budget range or award value, though the comprehensive nature of the required services implies a substantial contract opportunity. The anticipated contract start date is March 1, 2020, with expectations for a vendor capable of delivering high-quality, interactive digital publications that effectively showcase the Outdoor Adventure Center's programming and initiatives.