Hudl - hudl provides a fully integrated, cloud-based athletic performance platform that combines video capture, storage, analysis, and sharing within a single ecosystem.

Hobbs Municipal Schools in New Mexico is seeking a sole-source procurement of Hudl Inc.'s athletic performance software platform, with proposals due June 20, 2026. The procurement is restricted to Hudl Inc. based on a formal sole-source determination; the agency concluded that alternative systems (Veo Technologies, Pixellot) would require significant retraining, lack full compatibility with existing Hudl-based workflows, or do not provide equivalent integrated functionality currently deployed by coaching staff.

The scope includes cloud-based video capture, storage, analysis, and sharing across a single integrated ecosystem; video breakdown and tagging tools; secure access controls for student-athlete content; integration with Hudl-supported recording equipment; technical support and training resources; and ongoing software updates and platform maintenance.

The estimated contract value is $50,000 (tax-exempt) over an initial one-year term, with options to renew annually for up to four total years unless otherwise allowed by statute or approved amendment under New Mexico Statutes Section 13-1-150. Hudl Inc. is located at 600 P Street Suite #400, Lincoln, Nebraska 68508, and holds SHARE Vendor Number 26-0568054. Jessica Alvarado, Chief Procurement Officer at Hobbs Municipal Schools, is the agency contact (575-433-0100 or alvaradoj@hobbsschools.net).