Guided Written Content Development

The Minnesota State system office is soliciting proposals for guided written content development services on an as-needed, on-demand basis for its Academic and Student Affairs (ASA) department, with proposals due December 2, 2026 at 12:00 PM CST. The RFP specifies no set-asides. Minnesota State will make a master contract award, with multiple awards reserved, and ASA staff will assign work through task orders.

Scope covers content strategy and planning; writing across web copy, press releases, social media, newsletters, biographies, annual reports, speeches, scripts, and marketing materials; editorial and proofreading; revision and collaboration; and file management and delivery. Required qualifications include professional experience producing high-quality content for complex audiences, the ability to manage concurrent projects, strong English proficiency, familiarity with Minnesota State brand standards, experience adapting content for diverse audiences and channels, and a commitment to data privacy and FERPA compliance.

Respondents must submit a detailed rate structure with hourly rates for writing and editing, project-based pricing, and any rush delivery premiums. The evaluation committee will score proposals on cost and value (30%), respondent qualifications (30%), work samples (25%), security, confidentiality, and compliance procedures (10%), and adherence to Minnesota State terms and conditions (5%). Minnesota State may conduct oral presentations or portfolio reviews with shortlisted respondents.

The contract runs five years, effective upon final signature or July 1, 2027, whichever is later, through June 30, 2032, covering fiscal years 2027 through 2031. The RFP opened October 26, 2026 at 12:00 PM CDT. All questions and proposal submissions must go exclusively through the Minnesota State electronic procurement system; hard copy and email submissions are not accepted.