Briton Education dba Insights To Behavior Behavior Management System

Hillsborough County Public Schools (HCPS) is pursuing a single/sole source procurement for an online behavior management system provided by Briton Education dba Insights To Behavior. The system is specifically designed to support school staff in managing student behavioral challenges, targeting School Psychologists, Special Education Directors, General and Special Education Teachers, and support staff. The Insights to Behavior platform offers 130+ hours of online professional development, a behavior screening tool, a research-based database of proactive and reactive strategies, and a fidelity checker for behavior intervention plans. Key deliverables include creating and implementing effective Behavior Interventions for "At Risk" Tier Two and Tier Three students, with objectives focused on building internal capacity, saving staff time, increasing consistency in behavior support plans, implementing research-based strategies, capturing student progress data, and enhancing staff collaboration. The procurement timeline indicates a single/sole source posting from July 15, 2025, 4:00pm to July 23, 2025, 4:00pm, with a subsequent protest period from July 24, 2025, 4:00pm to July 28, 2025, 4:00pm.

The procurement appears to be a direct purchase without specific set-aside designations or restrictions on responding organizations. Briton Education LLC is confirmed as the exclusive owner and distributor of the Insights to Behavior software, which can only be purchased directly from the publisher. The sole source letter, signed by Kenton Levings, President/CEO, provides direct contact information for potential inquiries. While specific award values are not explicitly stated, the procurement suggests a comprehensive software and professional development solution for behavioral management across the school district. The system includes real-time dashboards and reporting capabilities, indicating a technology-driven approach to student behavioral intervention that aims to create district-wide transparency and standardized support strategies.