2024 ITH Digital Advertising Services

The Tompkins County, New York is seeking proposals from qualified digital advertising agencies to develop and execute a comprehensive digital advertising strategy for the Ithaca Tompkins International Airport (ITH). The goal is to enhance brand awareness, promote the airport's services, and increase customer engagement through effective online advertising campaigns. The scope of work includes developing advertising campaigns focused on key target populations such as business travelers, leisure travelers, students and academic professionals, local community members, international travelers, and event and conference attendees. Proposals must be submitted by February 21, 2024, at 2 PM ET, and the contract term is from March 1, 2024, to December 31, 2024. Proposals will be evaluated based on factors such as alignment with ITH's goals, comprehensiveness of the strategy, the agency's expertise and experience, quality and creativity of the proposed solutions, budget rationality, and compliance with legal and ethical standards.

This procurement opportunity is not designated as a Service-Disabled Veteran-Owned set-aside. The RFP does not mention any incumbent vendors or current contractors, and there is no information provided about any identical or substantially similar procurement contracts awarded within the past five years. The RFP does not specify a budget range or possible award value for this contract.