Womens Health Strategic Communications & Marketing Support Services

The Department of Veterans Affairs (VA) Veterans Health Administration is seeking strategic communications and marketing support services for its Office of Women's Health (OWH). The procurement targets a comprehensive communications solution that will develop a strategic plan integrating health education, reproductive health, and comprehensive health branches for women Veterans. Key contract requirements include designing and maintaining websites, creating educational materials in multiple formats, managing conferences, producing multimedia content in English and Spanish, and developing promotional campaigns. The Sources Sought Notice indicates that contractors must demonstrate experience in women's healthcare communications, graphic design, technical writing, and medical/scientific writing. Responses to this market research initiative are due by February 20, 2025, at 3:00 PM EDT, with submissions to be sent to veronica.dillard@va.gov.

The procurement does not have a specific small business set-aside and is classified under NAICS code 561499 for All Other Business Support Services with a Product Service Code of R426 for Professional Communications Support. While no specific award value is mentioned, the government is seeking detailed capability statements from potential contractors, including business information, socio-economic status, UEI number, and approximate annual cost estimates. The place of performance is specified as 810 Vermont Avenue in Washington, DC. The anticipated contract will require a team capable of producing a wide range of communication products, including monthly women Veterans' health campaigns, bi-monthly Veterans recognition campaigns, website maintenance, and content for VA social media platforms. This is currently a market research effort and does not constitute a formal solicitation, with the VA using the responses to determine the most appropriate acquisition strategy.