Media Monitoring Software Base + 4 Option Years

The United States Marine Corps is seeking a Media Monitoring Software subscription service through their Regional Contracting Office at Camp Pendleton to support 1 MEF COMMSTRAT operations in the Indo-Pacific region. The required web-based Software-as-a-Service platform must provide near real-time tracking and reporting capabilities across traditional and digital media at local, national, and international levels, with particular emphasis on monitoring content in multiple languages including those from the Philippines, Australia, Thailand, Indonesia, Malaysia, Russia, and China. The system must support five concurrent users with 24/7 platform availability, offer AI-assisted analysis, customizable dashboards with Boolean search capabilities, unlimited downloads, English translations, real-time email alerts, and comprehensive training. The government will evaluate proposals based on technical acceptability and price for a single Firm Fixed Price award. Quotations are due by 08:00 AM on August 28, 2025, with the solicitation having been posted on August 21, 2025.

This procurement is designated as a total small business set-aside under NAICS code 513210 with a size standard of $47 million, and the government has not disclosed information about any incumbent contractor or procurement budget. The contract structure includes a 12-month base period followed by four 12-month option periods, creating a potential five-year total performance timeline. The software must monitor print, broadcast, web, and social media platforms while providing features such as data export capabilities, AI-generated summaries, and interactive dashboards for comprehensive media analysis. Performance will take place at Camp Pendleton North, California, where the Marine Corps will utilize the platform to assess public sentiment and stakeholder perceptions of Marine Corps actions throughout the Indo-Pacific theater. The government has indicated through Q&A responses that contractors should submit proposals based on their individual capabilities even if they do not fully meet all technical requirements.