W91QEX-21-Q-0006 News Monitoring Service (KO).pdf

SEE ADDENDUM

(No Collect Calls)

W91QEX21Q0006 12-May-2021

b. TELEPHONE NUMBER

305-437-3272

8. OFFER DUE DATE/LOCAL TIME

09:00 AM 24 May 2021

5. SOLICITATION NUMBER 6. SOLICITATION ISSUE DATE

AUTHORIZED FOR LOCAL REPRODUCTION

PREVIOUS EDITION IS NOT USABLE

STANDARD FORM 1449 (REV. 2/2012)

Prescribed by GSA – FAR (48 CFR) 53.212

(TYPE OR PRINT)

(SIGNATURE OF CONTRACTING OFFICER)

ADDENDA ARE

26. TOTAL AWARD AMOUNT (For Gov t. Use Only )

23.

CODE 10. THIS ACQUISITION IS

SUCH ADDRESS IN OFFER

17b. CHECK IF REMITTANCE IS DIFFERENT AND PUT

BELOW IS CHECKED

TELEPHONE NO.

W91QEX9. ISSUED BY

18b. SUBMIT INVOICES TO ADDRESS SHOWN IN BLOCK 18a. UNLESS BLOCK

7. FOR SOLICITATION

INFORMATION CALL:

a. NAME

JONES, ANTONIO R.

2. CONTRACT NO. 3. AWARD/EFFECTIVE DATE 4. ORDER NUMBER

(TYPE OR PRINT)

30b. NAME AND TITLE OF SIGNER 30c. DATE SIGNED 31b. NAME OF CONTRACTING OFFICER

30a. SIGNATURE OF OFFEROR/CONTRACTOR 31a.UNITED STATES OF AMERICA

0 27a. SOLICITATION INCORPORATES BY REFERENCE FAR 52.212-1. 52.212-4. FAR 52.212-3. 52.212-5 ARE ATTACHED.

25. ACCOUNTING AND APPROPRIATION DATA

1. REQUISITION NUMBER

20.

ADDITIONAL SHEETS SUBJECT TO THE TERMS AND CONDITIONS SPECIFIED.

OFFEROR TO COMPLETE BLOCKS 12, 17, 23, 24, AND 30

SOLICITATION/CONTRACT/ORDER FOR COMMERCIAL ITEMS

ARE NOT ATTACHED

27b. CONTRACT/PURCHASE ORDER INCORPORATES BY REFERENCE FAR 52.212-4. FAR 52.212-5 IS ATTACHED. ADDENDA ARE ARE NOT ATTACHED

(BLOCK 5), INCLUDING ANY ADDITIONS OR CHANGES WHICH ARE

SET FORTH HEREIN, IS ACCEPTED AS TO ITEMS:

. YOUR OFFER ON SOLICITATION

28. CONTRACTOR IS REQUIRED TO SIGN THIS DOCUMENT AND RETURN

% FOR:SET ASIDE:UNRESTRICTED OR X

SMALL BUSINESSX

17a.CONTRACTOR/ CODE FACILITY

OFFEROR CODE

410TH CSB RCO MIAMI

9301 NW 33RD ST

DORAL FL 33172

18a. PAYMENT WILL BE MADE BY CODE

RATED ORDER UNDER

DPAS (15 CFR 700)

13a. THIS CONTRACT IS A

13b. RATING

CODE15. DELIVER TO CODE W91LMH 16. ADMINISTERED BY

12. DISCOUNT TERMS11. DELIVERY FOR FOB DESTINA-

TION UNLESS BLOCK IS

MARKED

SEE SCHEDULE

14. METHOD OF SOLICITATION

RFQ IFB RFPX

US SOUTHCOM PUBLIC AFFAIRS OFFICE

GREGORY J. MCELWAIN

9301 NW 33RD STREET

DORAL FL 33172

TEL: (305) 437-1922 FAX:

FAX:

TEL: 305-437-0842 SERVICE-DISABLED

VETERAN-OWNED

SMALL BUSINESS

8(A)

HUBZONE SMALL

BUSINESS

SIZE STANDARD:

$30,000,000

NAICS:

519190

X

OFFER DATED

29. AWARD OF CONTRACT: REF.

DELIVER ALL ITEMS SET FORTH OR OTHERWISE IDENTIFIED ABOVE AND ON ANY

COPIES TO ISSUING OFFICE. CONTRACTOR AGREES TO FURNISH AND

EMAIL:

TEL:

31c. DATE SIGNED

SEE SCHEDULE

SCHEDULE OF SUPPLIES/ SERVICESITEM NO. QUANTITY UNIT UNIT PRICE AMOUNT

24.22.21.19.

WOMEN-OWNED SMALL BUSINESS (WOSB)

ELIGIBLE UNDER THE WOMEN-OWNED

SMALL BUSINESS PROGRAM

EDWOSB

32g. E-MAIL OF AUTHORIZED GOVERNMENT REPRESENTATIVE

SOLICITATION/CONTRACT/ORDER FOR COMMERCIAL ITEMS

(CONTINUED)

PAGE 2 OF72

ACCEPTED, AND CONFORMS TO THE CONTRACT, EXCEPT AS NOTED: ______________________________________________________

32a. QUANTITY IN COLUMN 21 HAS BEEN

RECEIVED INSPECTED

32b. SIGNATURE OF AUTHORIZED GOVERNMENT

REPRESENTATIVE

32c. DATE 32d. PRINTED NAME AND TITLE OF AUTHORIZED GOVERNMENT

REPRESENTATIVE

32e. MAILING ADDRESS OF AUTHORIZED GOVERNMENT REPRESENTATIVE 32f . TELEPHONE NUMBER OF AUTHORIZED GOVERNMENT REPRESENTATIVE

37. CHECK NUMBER

FINALPARTIALCOMPLETE

36. PAYMENT35. AMOUNT VERIFIED

CORRECT FOR

34. VOUCHER NUMBER

FINAL

33. SHIP NUMBER

PARTIAL

38. S/R ACCOUNT NUMBER 39. S/R VOUCHER NUMBER 40. PAID BY

41a. I CERTIFY THIS ACCOUNT IS CORRECT AND PROPER FOR PAYMENT

41b. SIGNATURE AND TITLE OF CERTIFYING OFFICER 41c. DATE

42a. RECEIVED BY (Print)

42b. RECEIVED AT (Location)

42c. DATE REC'D (YY/MM/DD) 42d. TOTAL CONTAINERS

STANDARD FORM 1449 (REV. 2/2012) BACK

Prescribed by GSA – FAR (48 CFR) 53.212

AUTHORIZED FOR LOCAL REPRODUCTION

PREVIOUS EDITION IS NOT USABLE

SEE SCHEDULE

20.

SCHEDULE OF SUPPLIES/ SERVICES

21.

QUANTITY UNIT

22. 23.

UNIT PRICE

24.

AMOUNT

19.

ITEM NO.

W91QEX21Q0006

Section B - Supplies or Services and Prices

ITEM NO SUPPLIES/SERVICES QUANTITY UNIT UNIT PRICE AMOUNT

0001 1 Years News Monitoring Service

FFP

The contractor shall provide web-based media monitoring services in accordance with the performance work statement (See Section C - Descriptions and Specifications).

FOB: Destination

PSC CD: R612

NET AMT

1001 1 Years OPTION News Monitoring Service

FFP

The contractor shall provide web-based media monitoring services in accordance with the performance work statement (See Section C - Descriptions and Specifications).

2001 1 Years OPTION News Monitoring Service

FFP

The contractor shall provide web-based media monitoring services in accordance with the performance work statement (See Section C - Descriptions and

3001 1 Years OPTION News Monitoring Service

FFP

The contractor shall provide web-based media monitoring services in accordance with the performance work statement (See Section C - Descriptions and

4001 1 Years OPTION News Monitoring Service

FFP

The contractor shall provide web-based media monitoring services in accordance with the performance work statement (See Section C - Descriptions and

Section C - Descriptions and Specifications

PERFORMANCE WORK STATEMENT

News Monitoring Services 6 April 2021

Part 1

General Information

1. GENERAL: This is a non-personal services contract under which the personnel rendering the services are not subject, either by the contract’s terms or by the manner of its administration, to the supervision and control usually prevailing in relationships between the Government and its employees. The United States (U.S.) Government shall not exercise any supervision or control over the Contractor’s employees performing the tasks herein. Such contract employees shall be accountable solely to the Contractor who, in turn shall be responsible to the U.S. Government.

1.1 Description of Services/Introduction: The contractor shall provide all personnel, equipment, supplies, facilities, transportation, tools, materials, supervision, and other items and non-personal services necessary to perform News Monitoring Services as defined in this Performance Work Statement (PWS) except for those items specified as government furnished property (GFP) and government furnished services (GFS). The contractor shall perform to the standards in this contract.

1.2 Background: The United States Southern Command (USSOUTHCOM) Public Affairs office is required to provide media content analysis. The media content analysis is an assessment of news coverage, the media's agendas and an analysis and prioritization of the potential strategic and operational issues confronting the command. The media content analysis assesses what is being said, by whom, and how it is being presented. In addition, the content analysis shall reveal the meaning, tone, and accuracy of messages, how the information was presented, and the cumulative effect of the information about the command. This information is used to assist the USSOUTHCOM Commander better understand the strategic context, which is a measurement of success for the command and the United States Army.

1.3 Objectives: The contractor shall provide all personnel, equipment, supplies, facilities, transportation, materials, supervision, and other items for non-personal services necessary to perform media monitoring services as defined in the Performance Work Statement except for those items specified as GFP and GFS. The PWS defines specific tasks for a media monitoring service which is a web-based interface. The contractor personnel shall be an expert in the respective industry with extensive, practical knowledge and experience with the company’s web-based interface used to monitor the media.

1.4 Scope: The contractor shall provide non-personal services for News Monitoring Services to include fifteen (15) online subscription accounts with unlimited access. The media content analysis assesses what is being said, by whom, and how it is being presented. In addition, the content analysis shall reveal the meaning, tone, and accuracy of messages, how the information was presented, and the cumulative effect of the information about the command.

The work to be performed under this contract will be performed remotely since its subscription based services.

1.5 Period of Performance: The period of performance shall be for one (1) 12-month base period and four (4) 12-month option periods.

1.6 General Information:

1.6.1 Quality Control Plan (QCP): The contractor shall develop, implement, and maintain a QCP and program to ensure all work described in this contract is performed at or above the standard defined in the Performance Requirements Summary (PRS). The QCP is developed by the contractor for its internal use to ensure that it performs and delivers high-quality service. The contractor’s QCP is the means by which the contractor ensures all work complies with the requirements of the contract. The QCP identifies and corrects potential and actual problem areas throughout the entire scope of the contract.

1.6.1.1 The contractor shall develop and implement procedures to identify, prevent, and ensure non-recurrence of defective services. The QCP shall be submitted within thirty (30) days of contract award. After acceptance of the QCP, the contractor shall receive the contracting officer’s (KO) acceptance in writing of proposed changes to the QC procedures. The contractor shall submit QCP changes within five (5) days to the KO and Contracting Officer’s Representative (COR) for review and approval prior to implementation.

1.6.1.2 The Quality Control Plan shall address as a minimum:

1.6.1.2.1 Inspection Program. Included shall be a quality control inspection program covering all general and specific tasks included in the contract Performance-Work Statement. It shall specify tasks or areas to be inspected on a scheduled or unscheduled basis, the manner in which inspections are to be conducted, the titles of the individuals who will perform the inspections, and the percentage of the work that will be inspected on a recurring basis. In developing this inspection program, the Contractor shall identify the key activities and associated characteristics in each process that have a significant influence on specific services and provide for methods for evaluation of the selected characteristics.

1.6.1.2.2 Deficiency Identification. The QCP shall include a method of identifying deficiencies in the quality of services performed before the level of performance becomes unacceptable as defined in the PRS. This shall contain processes for corrective action without dependence upon Government direction.

1.6.1.2.3 Deficiency Correction. The program shall contain process control and process performance measurement procedures that shall include how the Contractor shall implement preventive corrective actions. The Contractor shall demonstrate that it has designed quality into the delivery of services thereby mitigating the risk(s) associated with delivery of deficient or nonconforming services.

1.6.1.2.4 Documentation and Enforcement. The QCP shall include a method of documenting and enforcing quality control operations of both prime contractor and subcontractor work; including inspection and testing.

1.6.1.2.5 Trend Analysis. The QCP shall include a method of performing trend analysis and assessments through the use of metrics.

1.6.1.2.6 Surveillance Methods. The QCP shall contain specific surveillance techniques for all contract services.

The surveillance methods shall be comprehensive and adaptable to the reporting system of the plan.

1.6.2 Operations Security (OPSEC) SOP/Plan Requirements: The contractor shall implement and maintain an OPSEC program for preventing the disclosure of critical information or sensitive information which could jeopardize the Government’s ability to execute its mission or to adequately protect its personnel and/or equipment.

The contractor shall develop an OPSEC Standing Operating Procedure (SOP)/plan within 90 calendar days of contract award to the Contracting Officer Representative (COR) or Contracting Officer (KO) to be reviewed and approved by the Government OPSEC Officer on the supporting installation. The SOP must contain a training plan that includes an initial OPSEC brief, continuous awareness, and annual OPSEC training. Awareness/training includes, but not limited to information disclosure via letters, conversations, photographs, resumes, electronic mail (e-mail), Social media/networking sites, dissemination of information and documents disposal. OPSEC Program shall fully comply with the provisions of AR 530-1, Operations Security.

1.6.2 Quality Assurance (QA): The government shall evaluate the contractor’s performance under this contract in accordance with (IAW) the Quality Assurance Surveillance Plan. This plan is primarily focused on what the

Government must do to ensure that the contractor has performed IAW the performance standards and contract quality requirements are met. Contract quality requirements” means the technical requirements in the contract relating to the quality of the product or service and those contract clauses prescribing inspection, and other quality controls incumbent on the contractor, to ensure the product or service conforms to the contractual requirements. It defines how the performance standards will be applied, the frequency of surveillance, the performance threshold, and deductions, if applicable.

1.6.3 Recognized Holidays: The contractor is required to perform services on holidays.

New Year’s Day Labor Day Martin Luther King Jr.’s Birthday Columbus Day President’s Day Veteran’s Day Memorial Day Thanksgiving Day Independence Day Christmas Day

1.6.4 Hours of Operation: The media monitoring web-based interface is available year-round and 24/7. However, the contractor is responsible for conducting business between the hours of 8:00 a.m. and 5:00 p.m., Monday through Friday, except Federal holidays or when the Government facility is closed due to local or national emergencies, administrative closings, or similar Government directed facility closings. For other than firm fixed price contracts, the contractor will not be reimbursed when the government facility is closed for the above reasons. The Contractor must, at all times, maintain an adequate workforce for the uninterrupted performance of all tasks defined within this PWS when the Government facility is not closed for the above reasons.

1.6.5 Place of Performance: The work to be performed under this contract will be performed remotely.

1.6.6 Type of Contract: The Government anticipates the award of a firm fixed price contract.

1.6.7 Access and General Protection Policy and Procedures: Not Applicable.

1.6.8 Post Award Conference/Contract Periodic Progress Meetings: The contractor shall attend the post award conference convened by the contracting activity or contract administration office IAW Federal Acquisition Regulation (FAR) Subpart 42.5. The KO, COR, with other Government personnel, as appropriate, may meet periodically with the contractor to review the contractor's performance. At these meetings the KO will apprise the contractor of how the government views the contractor's performance and the contractor will apprise the Government of problems, if any, being experienced. Appropriate action shall be taken to resolve outstanding issues.

These meetings shall be at no additional cost to the government.

1.6.9 Contracting Officer Representative (COR): The COR will be identified by separate letter. The COR monitors all technical aspects of the contract and assists in contract administration. The COR is authorized to perform the following functions: ensure the contractor performs the technical requirements of the contract; perform inspections necessary in connection with contract performance; maintain written and oral communications with the contractor concerning technical aspects of the contract; issue written interpretations of technical requirements, including Government drawings, designs, specifications; monitor contractor's performance and notifies both the KO and contractor of any deficiencies; coordinate availability of government furnished property; and provide site entry of contractor personnel. A letter of designation issued to the COR, a copy of which is sent to the contractor, states the responsibilities and limitations of the COR, especially with regard to changes in cost or price, estimates, or changes in delivery dates. The COR is not authorized to change any of the terms and conditions of the resulting order.

1.6.10 Key Personnel: Not Applicable.

1.6.11 Special Qualifications or Certifications: Not Applicable.

1.6.12 Identification of Contractor Employees: Not Applicable.

1.6.13 Contractor Travel: Not Applicable.

1.6.14 Other Direct Costs (ODC): Not Applicable.

1.6.15 Data Rights : The Government has unlimited rights to all documents/material produced under this contract.

All documents and materials, to include the source codes of any software, produced under this contract shall be Government owned and are the property of the Government with all rights and privileges of ownership/copyright belonging exclusively to the Government. These documents and materials may not be used or sold by the Contractor without written permission from the Contracting Officer. All materials supplied to the Government shall be the sole property of the Government and may not be used for any other purpose. This right does not abrogate any other Government rights.

1.6.16. Non-Disclosure Requirements: Performance under this contract may require the Contractor to access data and information proprietary to a Government agency, another Government Contractor, or of such nature that its dissemination or use other than as specified in this work statement would be adverse to the interests of the Government or others. Neither the Contractor, nor Contractor personnel, shall divulge, nor release data or information developed, or obtained under performance of this work statement, except to authorize Government personnel or upon written approval of the KO. The Contractor shall not use, disclose, or reproduce proprietary data, which bears a restrictive legend, other than as specified in this PWS. All documentation showing individual names or other personal information shall apply, and shall be controlled and protected under the provisions of the Privacy Act of 1974, Public Law 93-579, 5 United States Code (U.S.C.) Section 552a.

1.6.16.1 Non-Disclosure Statements: The contractor shall provide signed non-disclosure agreements to the Government prior to commencement of work under the contract. Disclosure of information by contractor personnel may result in contractor personnel removal from performance of duties under this contract.

1.6.16.2 Advertisement and Social Media: The contractor shall NOT post information to public website or social media locations, personal or professional, that in any way disclose names, locations, hotel data, participants, discussions, pictures, etc. before, during or after the contract period of performance without the express consent of the Government. The use of propaganda violates DOD Commercial Use of Imagery Guidelines stated at (http://www.defenseimagery.mil/products/DODimagery/commercialuse.html). The Contractor shall not cite any information (e.g., contract information, pictures, locations, etc.) obtained through this contract on any marketing tools to include its company website.

1.6.16.3 INFORMATION ASSURANCE: At no time will the contractor or associated sub-contractor employees transmit government documents or information over using methods that do not meet the security requirements specified in the National Institute of Standards and Technology (NIST) Special Publication SP) 800-171, "Protecting Controlled Unclassified Information in Nonfederal Information Systems and Organizations" such as personal electronic mail accounts, public digital data storage sites (cloud storage), social media platforms or instant messaging. Approved government sites such as U.S. Army Aviation and Missile Research Development and Engineering Center (ARMDEC) Safe Exchange at https://safe.amrdec.army.mil/SAFE/About.aspx, or All Partners Access Network (APAN) at https://community.apan.org/, or other transmission means determined by the government must be used.

1.6.17 Organizational Conflict of Interest (OCI)]: The contractor and subcontractor personnel performing work under this contract may receive, have access to, or participate in the development of proprietary or source selection information (e.g., cost or pricing information, budget information or analyses, specifications or work statements, etc.) or perform evaluation services which may create a current or subsequent Organizational Conflict of Interests (OCI) as defined in FAR Subpart 9.5. The contractor shall notify the KO immediately whenever it becomes aware that such access or participation may result in any actual or potential OCI and shall promptly submit a plan to the KO to avoid or mitigate any such OCI. The contractor’s mitigation plan will be determined to be acceptable solely at the discretion of the KO and in the event the KO unilaterally determines that any such OCI cannot be satisfactorily avoided or mitigated, the KO may affect other remedies as he or she deems necessary, including prohibiting the contractor from participation in subsequent contracted requirements which may be affected by the

OCI.

1.6.18 Phase-in/Phase-Out (PIPO) Period: Not Applicable.

1.6.19 General Training Requirements: Not Applicable.

1.6.20 Overseas Training Requirements: Not Applicable.

1.6.21 Foreign (OCONUS) Requirements: Not Applicable.

1.6.22 Synchronized Pre-deployment and Operational Tracker (SPOT): Not Applicable.

PART 2

DEFINITIONS & ACRONYMS

2. DEFINITIONS AND ACRONYMS:

2.1. Definitions:

2.1.1 Area of Responsibility. The U.S. Southern Command (USSOUTHCOM) area of responsibility (AOR) includes the geographic areas of Antigua and Barbuda, Argentina, Aruba, Barbados, Belize, Bolivia, Brazil, British Virgin Islands, Cayman Islands, Chile, Colombia, Costa Rica, Cuba, Curacao, Dominica, Dominican Republic, Ecuador, El Salvador, Falkland Islands, French Guiana, Grenada, Guadeloupe, Guatemala, Guyana, Haiti, Honduras, Jamaica, Martinique, Mayotte, Montserrat, Nicaragua, Panama, Paraguay, Peru, Saint Barthélemy, Saint Martin, Saint Kitts and Nevis, Saint Lucia, Saint Vincent and the Grenadines, Saint Maarten, Suriname, Trinidad and Tobago, Turks and Caicos Islands, Uruguay, and Venezuela.

2.1.2. Contractor. The total contractor organization or a separate entity of it; such as an affiliate, division, or plant that performs its own purchasing.

2.1.3. Contracting officer (KO). A person with the authority to enter into, administer, and/or terminate contracts and make related determinations and findings.

2.1.4. Contracting officer’s representative (COR). An individual designated and authorized in writing by the contracting officer to perform specific technical or administrative functions.

2.1.5. Defective Service. A service output that does not meet the standard of performance associated with the Performance Work Statement.

2.1.6. Deliverable. Anything that can be physically delivered, but may include non-manufactured things such as meeting minutes or reports.

2.1.7. Key Personnel. Contractor personnel that are evaluated in a source selection process and that may be required to be used in the performance of a contract by the Key Personnel listed in the PWS. When key personnel are used as an evaluation factor in best value procurement, an offer can be rejected if it does not have a firm commitment from the persons that are listed in the proposal.

2.1.8. Local National. For the purpose of this clause or provision, a local national (LN) is defined as any person who is performing services under a contract and is a resident of any country within the USSOUTHCOM AOR.

2.1.9. Performance Work Statement (PWS). A statement of work for performance-based acquisitions that describes the required results in clear, specific, and objective terms with measurable outcomes.

2.1.10. Physical Security. Protection of the perimeter area, government property, and assets that prevent the loss or damage of Government property.

2.1.11. Quality Assurance. The various functions, including inspection, performed by the government to determine whether a Contractor has fulfilled the contract obligations pertaining to quality and quantity.

2.1.12. Quality Assurance Surveillance Plan (QASP). A plan describing how the agency will survey, observe, test, sample, evaluate and document the contractor’s performance in meeting critical performance standards identified in the contract.

2.1.13. Quality Control (QC). Tasks performed by the contractor to improve the quality of the organization’s output.

2.1.14. Shall. Imperative.

2.1.15. Subcontractor. Any supplier, distributor, vendor, or firm that furnishes supplies or services to or for a prime contractor or another subcontractor.

2.1.16. Third Country National. For the purpose of this clause or provision, a third country national (TCN) is defined as any person, regardless of citizenship, who travels into the USSOUTHCOM AOR from outside of the USSOUTHCOM AOR. This includes personnel who are citizens of the country where performance of the contract is being conducted, but reside outside of the USSOUTHCOM AOR. For this purpose, non-DOD contractor personnel are considered traveling under DOD sponsorship.

2.1.17. Work Day. The number of hours per day the contractor provides services in accordance with the contract.

2.1.18. Work Week. Monday through Friday, unless specified otherwise.

2.1.19. Nielsen Rating System. Nielsen’s comprehensive and innovative online measurement methodologies analyze consumer behavior and trends, advertising effectiveness, brand advocacy, social media buzz and more to provide a 360 degree view of how consumers engage with online media.

2.2 Acronyms:

AOR Area of Responsibility AT Anti-Terrorism CLIN Contract Line Item Number CMR Contract Manpower Reporting CONUS Continental United States (excludes Alaska and Hawaii) COR Contracting Officer Representative DD Form 254 Department of Defense Contract Security Requirement List DOD Department of Defense FAR Federal Acquisition Regulation GFP Government Furnished Property GFS Government Furnished Services IA Information Assurance IAW In Accordance With KO Contracting Officer ODC Other Direct Costs OCI Organizational Conflict of Interest OCONUS Outside Continental United States (includes Alaska and Hawaii) PIPO Phase In/Phase Out PRS Performance Requirements Summary PWS Performance Work Statement QA Quality Assurance QASP Quality Assurance Surveillance Plan QCP Quality Control Program RA Requiring Activity SPOT Synchronized Predeployment and Operational Tracker TCN Third Country National TE Technical Exhibit U.S.C. United States Code USSOUTHCOM United States Southern Command

THIS SECTION INTENTIONALLY LEFT BLANK

PART 3

Government Furnished Equipment (GFE), Government Furnished Property (GFP), and Government Furnished

Services (GFS)

3. GOVERNMENT FURNISHED ITEMS AND SERVICES: Not Applicable

PART 4

CONTRACTOR FURNISHED ITEMS AND SERVICES

4. CONTRACTOR FURNISHED ITEMS AND RESPONSIBILITIES:

4.1 General: The contractor shall furnish 15 login accounts to web-based interface. The contractor shall provide all supplies, equipment, facilities and services required to perform work under this contract that are not listed under Part 3 of this PWS. The contractor shall furnish the agreed upon supplies, equipment, facilities and services required to perform work under this contract that are not listed under Part 3 of this PWS.

PART 5

SPECIFIC TASKS

5. Specific Tasks: This PWS defines specific tasks for a media monitoring service that is a web-based interface.

Service shall include 15 online accounts with unlimited use.

5.1. Basic Services. The contractor shall provide services for media monitoring using a web-based interface. The contractor shall supply and maintain, within their facilities, all equipment/manpower needed to accomplish the services. The contractor shall also provide a helpdesk that is supported by personnel with expertise in the media desimmination and ability to advise users on specialty and/or adhoc searches.

5.1.2. The contractor shall ensure the services outlined in the Part 5 of this Performance Work Statement are made available to the customer on 24 hours-7 days a week basis. The contractor shall provide the accounts within 24 hours of award via email.

5.1.3. The contractor shall provide the customer with access to a printable and/or downloadable instruction on how to use the tools, electronic products and web-based interface provided as under the service contract.

5.2. Capture of news in US and foreign countries: The contractor shall monitor online, Web-based media monitoring service for continuous twenty (24) four hours, seven (7) days a week (24/7) Web portal access to more than 150,000 global news-producing sources in US and Foreign countries and at least in 16 languages for all-encompassing coverage of USSOUTHCOM operations, activities and events. In addition, can search more than 200 million blogs, forums, message boards, wikis, video sites, social networks. The contractor shall provide access for up to fifteen

(15) personalized user logins and passwords for exclusive access for USSOUTHCOM Public Affairs and its Component Commands. Each user having unlimited key word search capability. This service must also include at a minimum the capability to translate the viewed article(s) from English to Spanish and from Spanish to English. The contractor shall provide unlimited use of statistical analysis, and unlimited break down of media exposure on a source-by-source basis. Statistics will include graphs and matrix tools that can easily be exported in Microsoft applications and capability to break down media exposure on a source-by-source basis. The contractor shall provide access to statistical analysis and report overview of media sources relevant to USSOUTHCOM to compare media exposure of products and commands.

5.2.1. The Helpdesk must be capable of responding to request for information and assistance within 30 minutes.

The helpdesk shall provide support personnel who are trained experts in use of web-based interface and capable of training new users on all aspects of interface.

5.3 Web-based customer interface: The contractor shall provide the customer with access to all captured articles via a web-based interface that allows for 15 user logins and password-protected access, search, review, analysis, editing and downloads. The contractor shall provide the Government with an account user name and password authorized 24/7 access to the interface. The Government will reserve the right to request changes to the user name and password or reassign them to other office personnel as needed to support operations. In addition, interface must have the capability for unlimited archive and forwarding distribution.

5.4 Web-based searches and watches: The contractor’s web-based interface shall allow the Government to conduct one-time keyword searches in order to set up watch terms that continuously search for key words or terms within the contractor’s link to content. The contractor’s search tool shall allow the Government to set up a robust Boolean search with watch terms using single and multiple keywords for the search tool to include or avoid. The Boolean proximity search when entered should take less than 15 minutes to produce the search results. Search results should include the source (media outlet) containing the searched terms, as well as the date and time the terms were published. In addition, the search results must have the lead sentence of the searched information. Results of one-time searches shall be made available to the Government upon completion of the searches, allowing the Government to quickly browse the search results, view articles identified by the search, edit selected searches, edit and save searches from selected print media organizations for download, and download saved articles to local drives for viewing by USSOUTHCOM personnel as well as to any Internet-enabled computer or mobile device. Results of watch-term searches shall be viewable by the Government online. Using the contractor’s web-based interface, the customer must be able to easily edit searches identified in the watch-term list. The contractor shall not place a limit on watch term searches the customer can set up; and content on the contractor’s interface should be searchable by the Government for the duration of contract. The interface must be able to do ad hoc search at minimum for tweets, blogs and articles published from 2006.

5.5 Web-based date/time searches: The contractor’s web-based interface shall allow the Government to search available content in order to view published articles immediately. This tool shall allow the Government to specify the date, time and publication he or she wishes to view.

5.6 Newsfeed. The contractor’s web-based interface shall have the capability of XML, XTML, JAVA or RSS feed that directly mirrors and publishes the articles from one agent to the US Southern Command’s internal portal. Users will have the ability to change keywords and customize articles selected for newsfeed as well as being able to have a customizable length, look, and scrolling options.

5.7 Downloads: The contractor’s web-based interface shall allow the Government to download unlimited number of articles. Articles selected for download shall remain available to download from the contractor’s web-based interface and link to article/blog/tweets by the Government for the duration of contract.

5.8 Analysis tools in graphic report format: The contractor’s watch-term search results shall include tools allowing the Government to view statistics related to the watch-term search results. At a minimum, the statistics provided by this tool shall include: the source of the article mentioning the Government’s search terms, the amount of times the networks mentioned the search terms, and the amount of times the search terms were mentioned per day. These statistics should be displayed in chart formats (pie charts and/or line charts and/or graph charts) that are easy to read and understand. Analysis tool charts should be viewable online, savable in a graphic or document format (such as .jpg, .png, .tiff, or .pdf), and printable by the Government from the web-based interface. The statistics tool should include data for periods of no less than 30 days and allow the Government to customize charts in order to view data for shorter and/or more recent periods. The data on the source readership, unique visitors and page views must be provided by Nielsen. The use of this function of statistical analysis will be unlimited.

5.9 Viewership information: The contractor shall maintain and make available to the Government any available viewership information for the digitally-recorded networks and/or programming based on Nielsen. This information should be accessible to the Government in a format that is easy to locate and view within the contractor’s web-based interface and the Government’s internet browser.

5.10 Email notifications and distribution: The contractor’s web-based interface shall allow the Government to set-up email notifications for watch terms and specify when the notifications are to be received by the customer. The contractor’s web-based interface shall also afford the Government the option to email individual search results in the form of links to articles, video clips and transcript excerpts of audio located during searches. There should be no limit placed on email notifications containing links to articles saved or views of video clips resulting from email notifications related to the account notification system. In addition, interface must include emailing function of search results to unlimited number of email addresses. Email notifications are customized to each user ensuring they are receiving specific news based on the category or categories they have requested.

5.11 Dashboard: Web-based interface shall have a page (preferably main page) that is organized in four quadrants.

One quadrant has a snapshot to view trends up to a month based on search folders. Second quadrant, includes shortcut to full analytics producing results in less than 10 seconds. Third quadrant shows sentiment analysis, total article coverage with themes cloud. Hovering over the key words in the Cloud will contain the most mentioned words related to the articles found in search folders. The theme clouds must be viewable from an analytic tool which will lead to a deeper analysis of content and/or articles. Fourth quadrant, demonstrates social media analysis. The results of each quadrant are in realtime.

5.12 Sentiment Analysis: Automatically based on natural language processing to determine attitude of writer associated with a topic for overall contextual polarity of an article. Also sentiment analysis needs to be adjustable by users.

5.13 Social Media: Capable of searches (APIs and Firehose Feeds, etc.) of all publicly accessible blogs, forums, message boards, wikis, video sites, comment sections, and social networks worldwide. Provides ability to aggregate and automate results of relevant social conversations by topic. Search Engine capable to analyze conversations/results and provide insight into the underlying themes, trends, sentiment, influencers, conversation volume and demographics that are happening in conversations across social networks today—and over time.

Capable of creating detailed reports that break down results by channel (Facebook, Twitter, blogs, etc.), measure volume, capable of comparative analysis, track organic output. In addition user can create unlimited customized graphics and analytical reports on data that can be exported to a PDF and Microsoft Excel.

5.14 Social Media Engagement Module: This tool provides in-depth social profiles that evaluate individuals and assists in finding the right ones to engage. This function allows direct contact with individuals talking across the social web. Capability to synch FaceBook and Twitter account for direct engagement and analytic tool to provide measurement of engagement results.

5.15 Customer Support: The contractor shall provide a customer support point of contact (POC) to the Government to assist with technical, service, training and account issues with web-based system. The contractor’s point of contact information shall include: name, title, telephone, email address and business address. Government’s requests for assistance shall be addressed by the contractor’s point of contact within 48 hours of receipt, unless holidays or extenuating circumstances preclude it, in which case requests shall be addressed at the earliest opportunity.

5.16 Software’s Functional Capabilities Source selection. Must be able to narrow down results to only news sources, as well as geographic locations ranging from worldwide to specific countries. In addition, blogs and social media results can be included. Search results. User can tailor results displayed: opening text, hit sentence, archive hits, rating source, and source information. Source information. Must include the following information for every source identified in the results: source name, geographic location, country, region, category and languages. Readership information. Every source identified in the results must include the following data on the prominence and reach of news source: percentile, rank, unique visitors, page views, active reach, sessions per visitors and time per visit. This information is extremely important to assess audience penetration of the sources identified. Quick tools. Every source identified in search results must include “action buttons” that allow user to easily take the following actions:

create an archive or add to an existing archive; email a specific article; translate a specific article; hide a specific article from the results; or share specific articles on FaceBook and Twitter.

5.17 Exportable results. Search results displayed on screen must be exportable into Microsoft excel. The results and associated data should auto populate into the following preformatted categories: circulation, unique visitors, potential viewership, date, headline, opening text, hit sentence, keywords, URLs, rating and number of articles.

Real-time assessment. The results of each user-generated search must include a standing dashboard that displays all of the following: “to-the-second” trends in press coverage, including the number of articles, top publications and their geographic/viewership data, trending words and cumulative sentiment, and the ability to view and the density of coverage either globally or by specific region. Exportable reports. Integrated tools in the service must produce customizable charts for search results that report press-coverage data and allow the user to specify the following:

5.17.1 Period of press coverage:

5.17.1.1. Standard charts: Easily exports the following dashboard information- number of articles, top publications and their geographic/viewership data, trending words, cumulative sentiment, and density of coverage either globally or by specific region.

5.17.1.2. Date period: specific dates, current month, previous month, last 3-6-12 months, current quarter, previous quarter, current year or previous year.

5.17.1.3. From date and to date boxes for use when specifying dates

5.17.1.4. Date interval: day, week, and month year

5.17.2 Chart options:

5.17.2.1. Chart type: Line, column, area, pie

5.17.2.2. Chart size: Small, medium, large

5.17.2.3. Split by: World part, country, region, sub-region, positive/negative, language, readership

5.17.2.4. Display by: number of hits (articles), percentage total (proportional to the date intervals specified, such as press coverage (articles) percentages per week)

5.17.2.5. Date format: for example mm/dd-mm/dd

5.17.3. The available options to add or remove data related to media audiences or press coverage sentiment, for example: Hide unrated articles. Hide articles with unknown readership; Show potential viewership of sources. Same Source allows user to count articles that have been published multiple times as single stories.

5.17.4. Export format options: Excel, Excel with graph, JPG, PNG and PDF.

5.17.5. News element search results. The displayed results distinguish the headline, lead sentence and hit sentence.

This information helps public affairs determine the journalistic importance of the searched content within stories (where the searched term is located in comparison to the article’s lead). The ability to view this information helps public affairs assess the news value of specific keywords, terms and topics in the decision-making process of press rooms.

5.17.6. Graphic customizations. Graphs and charts must be customizable to various time, type, size and regional/geographical settings. This key capability quickly shows variances in press coverage utilizing different and relevant criteria.

PART 6

APPLICABLE PUBLICATIONS

6. APPLICABLE PUBLICATIONS (CURRENT EDITIONS) Not Applicable.

PART 7

ATTACHMENT LISTING

7. Attachment List:

7.1 Attachments:

7.1.1 Attachment 1 – Performance Requirements Summary

7.1.2 Attachment 2 – Deliverables Schedule

ATTACHMENT 1

Performance Requirements Summary The contractor service requirements are summarized into performance objectives that relate directly to mission essential items. The standard should relate to timeliness, quality, or quantity (metrics) of service required by the Contractor is stated in the PWS verbiage. The performance threshold briefly describes the minimum acceptable levels of service required for each requirement. These thresholds are critical to mission success.

Performance Objective (The Service required—usually a shall statement)

Standard Performance Threshold (This is the maximum error rate. It could possibly be “Zero deviation from standard”)

Method of Surveillance

% Deduction from monthly invoice for not meeting

Performance Standards

Section 5.3 The contractor shall provide access for up to fifteen (15) personalized user logins and passwords for exclusive access for USSOUTHCOM Public Affairs and its Component Commands.

The contractor shall provide the Government with an account user name and password authorized 24-hour access to the interface. Within 24 hours after contract award.

100% of minimum requirements

Inspection upon receipt of deliverables.

5% of total monthly price will be deducted

Section 5.5. The contractor shall provide ability for searches and watches on Web-based interface

The contractor’s search tool shall allow the Government to set up watch terms using single and multiple keywords for the search tool to include or avoid.

The contractor’s search tool shall allow the Government to set up a robust Boolean search with watch terms using single and multiple keywords for the search tool to include or avoid.

Per Inquiry.

The Boolean proximity search when entered should take less than 15 minutes to produce the search results

Inspection upon receipt of deliverables.

5% of total monthly price will be deducted

ATTACHMENT 2

Deliverables Schedule

Deliverable Frequency # of Copies Medium/Format Submit To Section 5.3 Provide access for up to fifteen (15) personalized user logins and passwords for exclusive access for

USSOUTHCOM

Public Affairs and its Component Commands.

Twenty-four (24) hours after contract is awarded

15 original logins via email COR

Section E - Inspection and Acceptance

INSPECTION AND ACCEPTANCE TERMS

Supplies/services will be inspected/accepted at:

CLIN INSPECT AT INSPECT BY ACCEPT AT ACCEPT BY

0001 Destination Government Destination Government 1001 Destination Government Destination Government 2001 Destination Government Destination Government 3001 Destination Government Destination Government 4001 Destination Government Destination Government

Section F - Deliveries or Performance

DELIVERY INFORMATION

CLIN DELIVERY DATE QUANTITY SHIP TO ADDRESS DODAAC /

CAGE

0001 POP 12-JUN-2021 TO

11-JUN-2022

N/A US SOUTHCOM PUBLIC AFFAIRS OFFICE

GREGORY J. MCELWAIN

9301 NW 33RD STREET

DORAL FL 33172

(305) 437-1922

W91LMH

1001 POP 12-JUN-2022 TO

11-JUN-2023

N/A (SAME AS PREVIOUS LOCATION)

2001 POP 12-JUN-2023 TO

11-JUN-2024

N/A (SAME AS PREVIOUS LOCATION)

3001 POP 12-JUN-2024 TO

11-JUN-2025

N/A (SAME AS PREVIOUS LOCATION)

4001 POP 12-JUN-2025 TO

11-JUN-2026

N/A (SAME AS PREVIOUS LOCATION)

Section G - Contract Administration Data

CONTRACT ADMINISTRATION

Information and questions pertaining to this requirement shall be addressed to the following points of contact (POCs):

Primary Antonio Jones Contract Specialist Phone:(305) 437-3272 Email: antonio.r.jones6.civ@mail.mil

Alternate Catherine P. Richardson Contracting Officer Phone: (305) 437-1763 Email: catherine.p.richardson.civ@mail.mil

COMPLAINTS

If you have complaints about this procurement, it is preferable that you first attempt to resolve those concerns with the responsible contracting officer. However, you can also protest to Headquarters, AMC. The HQ, AMC- Level Protest Program is intended to encourage interested parties to seek resolution of their concerns within AMC as an Alternative Dispute Resolution forum, rather than filing a protest with the General Accounting Office or other external forum. Contract award or performance is suspended during the protest to the same extent, and within the same time periods, as if filed at the GAO. The AMC protest decision goal is to resolve protests within 20 working days from filing. To be timely, protests must be filed within the periods specified in FAR 33.103. Send protests (other than protests to the contracting officer) to:

Headquarters U.S. Army Materiel Command Office of Command Counsel 4400 Martin Road Rm: A6SE040.001 Redstone Arsenal, A Fax: (256)450-8840

CLAUSES INCORPORATED BY FULL TEXT

252.232-7006 WIDE AREA WORKFLOW PAYMENT INSTRUCTIONS (DEC 2018)

(a) Definitions. As used in this clause—

“Department of Defense Activity Address Code (DoDAAC)” is a six position code that uniquely identifies a unit, activity, or organization.

“Document type” means the type of payment request or receiving report available for creation in Wide Area WorkFlow (WAWF).

“Local processing office (LPO)” is the office responsible for payment certification when payment certification is done external to the entitlement system.

“Payment request” and “receiving report” are defined in the clause at 252.232-7003, Electronic Submission of Payment Requests and Receiving Reports.

(b) Electronic invoicing. The WAWF system provides the method to electronically process vendor payment requests and receiving reports, as authorized by Defense Federal Acquisition Regulation Supplement (DFARS) 252.232- 7003, Electronic Submission of Payment Requests and Receiving Reports.

(c) WAWF access. To access WAWF, the Contractor shall—

(1) Have a designated electronic business point of contact in the System for Award Management at https://www.sam.gov; and

(2) Be registered to use WAWF at https://wawf.eb.mil/ following the step-by-step procedures for self-registration available at this web site.

(d) WAWF training. The Contractor should follow the training instructions of the WAWF Web-Based Training Course and use the Practice Training Site before submitting payment requests through WAWF. Both can be accessed by selecting the “Web Based Training” link on the WAWF home page at https://wawf.eb.mil/.

(e) WAWF methods of document submission. Document submissions may be via web entry, Electronic Data Interchange, or File Transfer Protocol.

(f) WAWF payment instructions. The Contractor shall use the following information when submitting payment requests and receiving reports in WAWF for this contract or task or delivery order:

(1) Document type. The Contractor shall submit payment requests using the following document type(s):

(i) For cost-type line items, including labor-hour or time-and-materials, submit a cost voucher.

(ii) For fixed price line items—

(A) That require shipment of a deliverable, submit the invoice and receiving report specified by the Contracting Officer.

(B) For services…