Tucson Bus Advertisiing JA SOLE SOURCE_1_Redacted.pdf

This is an Air Force Determination Memorandum for Limited Sources Acquisitions justifying a sole-source procurement over the micro-purchase threshold but not exceeding the simplified acquisition threshold of $350,000.

The memorandum documents the Air Force's determination to award a contract to Lamar Advertising for a 12-week advertisement campaign on Sun Tran buses in Tucson, Arizona, consisting of 8 Ultra Super King bus wraps and 5 Super Tail bus wraps. The contracting officer, Adrian Hreshchyshyn, determined that only one source is reasonably available because Tucson Sun Tran operates exclusively in the Tucson area and contracts with only a single vendor—Lamar Advertising—for advertisement services on their buses. Market research validated through Sun Tran's website and a response from their media relations department confirms that Lamar is the only available option for advertising on their buses. The memorandum states that no actions are required to remove barriers to competition before future acquisitions, as the approach of leveraging the commercial marketplace through the existing vendor relationship represents the most cost-effective solution. The contracting officer certified that the limited/sole-source justification is accurate and in the government's best interest, subject to funds availability.