S-84500-00016731 OLCC COMMS Engagement.pdf
PDF 148 KB Posted
- Solicitation number
- S-84500-00016731
- Issued by
- Oregon
About this file
Summary
This is a Request for Quotation (RFQ) document issued by the Oregon Liquor and Cannabis Commission (OLCC) for communications and engagement services focused on alcohol server training and compliance. The OLCC seeks a qualified vendor to develop and deliver comprehensive communication and engagement strategies to support the agency's alcohol server certification program. The project encompasses creating marketing materials, educational content, and outreach initiatives designed to increase participation in OLCC's server training requirements and promote responsible alcohol service practices. The RFQ specifies detailed scope requirements for multimedia content development, campaign management, and stakeholder engagement activities. The document outlines specific response dates and submission procedures for interested vendors to provide quotations for the proposed services.
The RFQ emphasizes the OLCC's need for a vendor with demonstrated expertise in public health communications, regulatory compliance messaging, and audience engagement targeting hospitality and food service sectors. Pricing terms, payment schedules, and contract duration requirements are outlined to establish clear expectations for budget allocation and service delivery timelines. The engagement is designed to support Oregon's regulatory objectives while enhancing voluntary compliance with alcohol service laws through effective communication strategies. This opportunity represents the OLCC's commitment to strengthening public health messaging around responsible alcohol service through professional marketing and engagement support.
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| File | Type | Posted |
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| ContractForServices.pdf |
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Text version
S-84500-00016731
ATTN:Amy Simon Procurement Services Oregon Liquor and Cannabis Commission 9079 SE McLoughlin Blvd.
Portland OR 97222 Phone: 971-990-9472
REQUEST FOR QUOTATION
***THIS IS NOT AN ORDER******
Return To: Amy Simon by 5:00 PM PT on May 8, 2026 via the state eprocurement system OregonBuys.
Description: Server Education and Engagement Campaign
Requested Availability Date of Product and Services – Upon execution of contract
Any reference to brand names is meant as descriptive not restrictive.
Alternate bids will be considered on products, which meet or exceed products indicated on quote.
Vendor is to mark clearly alternate proposals.
“OR EQUAL”: Any brand name listed in the specifications as “or equal” or “or equivalent” shall establish the minimum requirements for quality, utility, durability, function, purpose, etc. Other product brands may be offered that are equal to or better than the product brand name. Bidder may show cost differences, alternates and options in the space provided in the quote. This clause is not meant to be restrictive, but to set the minimum standard. AGENCY SHALL DETERMINE, IN ITS SOLE DISCRETION, WHETHER A PRODUCT OFFERED IS “EQUAL.” When the designation is “or equal” or “equivalent” Agency shall make its decision after Bid Closing.
Vendor Name________________________________ Federal ID No:_____________________
Address:______________________________________ Phone:__________________________
City, State, Zip:_____________________________________ Fax:________________________
All Pricing Must Be Held Firm For 30 Days
The Oregon Liquor and Cannabis Commission (OLCC) is seeking bids from individuals and/or Communication Consultants to assist in the development of a communications and engagement framework to improve the agency’s outreach to, and interaction with licensed alcohol servers.
As part of its mission to oversee access to alcohol in Oregon, the OLCC issues permits to the individuals who serve alcohol in restaurants and bars and at special events. With over 160,000 active permitees, alcohol servers are one of the agency’s largest stakeholder groups. They have an important role to play in supporting the agency’s goals of keeping alcohol out of the hands of minors and decreasing adult overservice.
The server education and engagement campaign will update and modernize OLCC’s approach to communicating with and engaging this important stakeholder group. We want to more effectively link server education and the permitting process with the OLCC’s mission to protect public health while encouraging a responsible alcohol marketplace. We want servers to see themselves as important partners in fulfilling this mission, especially as it relates to protecting public health and safety.
Individuals/Consultants will be required to assist the OLCC to develop a communication and engagement framework for our Alcohol Service Permit Program. This will include a program-specific messaging framework linked to OLCC’s overall framework, updated graphic assets and engagement strategies integrated into OLCC’s current system. Individuals/Consultants shall adapt OLCC’s strategy to engage this population in this program.
Interested firms shall provide the following with their quote documents:
• Minimum of 5 years’ experience in a Marketing Communications position or other marketing role.
• Minimum of 5 years’ experience working with web-based marketing campaigns.
• Excellent writing/editing and verbal communication skills.
• A strong track record as an implementer who thrives on managing a variety of key initiatives.
• Demonstrated strong attention to detail while concurrently maintaining the ability to establish and follow routine processes and procedures.
• Ability to meet strict deadlines and changing priorities.
• Demonstrated interpersonal, problem-solving and communications skills.
• Knowledge of marketing automation tools and social medial strategies is highly desired.
• Minimum of three references.
Proposal Materials: Interested individuals/Consultants must include the following information in the Proposal:
• Information sheet or corporate profile clearly reflecting qualifications and experiences.
• Minimum of 2 samples of communication/engagement strategies, message frameworks, and supporting collateral from similar campaigns.
• Hourly rate is required for the consulting arrangement to be feasible and/or desirable.
• Minimum of 2 samples of graphics and past plans engaging stakeholders that may have been previously underserved that may not be fully informed on the agency mission.
Interested individuals/Consultants shall answer all questions in the OregonBuys system.
Interested individuals/Consultants shall be available for in person project kick-off meeting and potentially for other meetings at OLCC headquarters located at 9079 SE McLoughlin Blvd, Portland, OR 97222.
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