RFP55-091826-Communications Management System_Final .pdf
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- Attached to
- Communications Management System
- Solicitation number
- 55-091826
- Issued by
- Watauga County, North Carolina
About this file
This Request for Proposal is issued by Appalachian State University on behalf of the State of North Carolina for a multi-channel communications management system serving as the university's enterprise platform. The system must consolidate current email management platforms and support multi-channel communications including email, SMS texting, and digital signage with unlimited campus users and unlimited sub-accounts. The university anticipates approximately 25,000 internal contacts (students, faculty, and staff) and approximately 225,000 external contacts with expected 10-15% annual growth. Proposals must be submitted electronically via the North Carolina Electronic Vendor Portal (eVP) no later than October 23, 2026 at 2:00 PM ET, with written questions due by October 6, 2026 at 5:00 PM ET. The initial contract term is three years with options to renew for three additional one-year terms before a new contract is required. Contract award is expected before the end of 2026.
The pricing proposal must be submitted as a complete package of services with no à la carte pricing, and pricing should be based on email sends rather than contacts if applicable. Vendors must provide at least three customer references demonstrating experience with the exact service model offered, preferably with higher education or UNC System experience. The proposal evaluation will utilize a best value methodology considering vendor qualifications and references, vendor experience and reliability, vendor response time, and pricing. All vendors must register with the State of North Carolina and be in good standing on the Electronic Vendor Portal (eVP). Vendors must complete multiple required attachments including financial proposal, HUB supplemental vendor information, customer reference forms, location of workers utilized, and certification of financial condition. The evaluation criteria prioritizes qualifications and reliability over lowest cost, allowing for trade-offs between technical merit and price to achieve best overall value for the State.
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| Addendum 1 RFP55-091826-Communications Management System-Q&AsUpdates.pdf |
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STATE OF NORTH CAROLINA
Appalachian State University
Request for Proposal #: RFP55-091826
Communications Management System
Date of Issue: September 19, 2026
Proposal Opening Date: October 23, 2026
At 2 PM ET
Direct all inquiries concerning this RFP to:
Lori Brown
Purchasing Specialist / Buyer
Email: brownlg2@appstate.edu
Phone: 828-262-8130
Ver: 11/2025
Request for Proposal #
RFP55-091826
For internal State agency processing, including tabulation of proposals, provide your company’s eVP (Electronic
Vendor Portal) Number. Pursuant to G.S. 132-1.10(b) this identification number shall not be released to the public.
This page will be removed and shredded, or otherwise kept confidential , before the procurement file is made available for public inspection.
This page shall be filled out and returned with your proposal.
Failure to do so may subject your proposal to rejection.
Vendor Name
Vendor eVP#
Note: For a contract to be awarded to you, your company (you) must be a North Carolina registered Vendor in good standing. You must enter the Vendor number assigned through eVP (Electronic Vendor Portal). If you do not have a Vendor number, register athttps://evp.nc.gov/SignIn
Electronic responses ONLY will be accepted for this solicitation.
https://evp.nc.gov/SignIn
Proposal Number: 55-091826 Vendor: __________________________________________
Ver: 11/2024
Refer ALL Inquiries regarding this RFP to:
Lori Brown, Purchasing Specialist/Buyer brownlg2@appstate.edu
828-262-8130
Request for Proposal #: RFP55-091826
Proposals will be publicly opened: October 23, 2026
Using Agency: Commodity No. and Description: Communications Management
System Requisition No.:
EXECUTION
In compliance with this Request for Proposals (RFP), and subject to all the conditions herein, the undersigned Vendor offers and agrees to furnish and deliver any or all items upon which prices are bid, at the prices set opposite each item within the time specified herein.
By executing this proposal, the undersigned Vendor understands that false certification is a Class I felony and certifies that:
▪ this proposal is submitted competitively and without collusion (G.S. 143-54),
▪ none of its officers, directors, or owners of an unincorporated business entity has been convicted of any violations of Chapter 78A of the General Statutes, the Securities Act of 1933, or the Securities Exchange Act of
1934 (G.S. 143-59.2), and
▪ it is not an ineligible Vendor as set forth in G.S. 143-59.1.
Furthermore, by executing this proposal, the undersigned certifies to the best of Vendor’s knowledge and belief, that:
▪ it and its principals are not presently debarred, suspended, proposed for debarment, declared ineligible or voluntarily excluded from covered transactions by any Federal or State department or agency.
As required by G.S. 143-48.5, the undersigned Vendor certifies that it, and each of its sub-Contractors for any Contract awarded as a result of this RFP, complies with the requirements of Article 2 of Chapter 64 of the NC General Statutes, including the requirement for each employer with more than 25 employees in North Carolina to verify the work authorization of its employees through the federal E-Verify system.
As required by Executive Order 24 (2017), the undersigned vendor certifies will comply with all Federal and State requirements concerning fair employment and that it does not and will not discriminate, harass, or retaliate against any employee in connection with performance of any Contract arising from this solicitation.
G.S. 133-32 and Executive Order 24 (2009) prohibit the offer to, or acceptance by, any State Employee associated with the preparing plans, specifications, estimates for public contracts; or awarding or administering public contracts; or inspecting or supervising delivery of the public contract of any gift from anyone with a contract with the State, or from any person seeking to do business with the State. By execution of this response to the RFP, the undersigned certifies, for Vendor’s entire organization and its employees or agents, that Vendor is not aware that any such gift has been offered, accepted, or promised by any employees of your organization.
By executing this proposal, Vendor certifies that it has read and agreed to the INSTRUCTION TO VENDORS and the
NORTH CAROLINA GENERAL TERMS AND CONDITIONS incorporated herein. These documents can be accessed from the ATTACHMENTS page within this document.
Appalachian State University
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Failure to execute/sign proposal prior to submittal may render proposal invalid and it MAY BE REJECTED. Late proposals shall not be accepted.
COMPLETE/FORMAL NAME OF VENDOR:
STREET ADDRESS: P.O. BOX: ZIP:
CITY & STATE & ZIP: TELEPHONE
NUMBER:
TOLL FREE TEL. NO:
PRINCIPAL PLACE OF BUSINESS ADDRESS IF DIFFERENT FROM ABOVE (SEE INSTRUCTIONS TO VENDORS ITEM #21):
PRINT NAME & TITLE OF PERSON SIGNING ON BEHALF OF VENDOR:
VENDOR’S AUTHORIZED SIGNATURE*: DATE: EMAIL:
VALIDITY PERIOD
Offer shall be valid for at least sixty 60 days from date of bid opening, unless otherwise stated here: ______ days, or if extended by mutual agreement of the parties in writing. Any withdrawal of this offer shall be made in writing, effective upon receipt by the agency issuing this RFP.
ACCEPTANCE OF PROPOSAL
If your proposal is accepted, all provisions of this RFP, along with the written results of any negotiations, shall constitute the written agreement between the parties (“Contract”). The NORTH CAROLINA GENERAL TERMS AND CONDITIONS are incorporated herein and shall apply. Depending upon the Goods or Services being offered, other terms and conditions may apply, as mutually agreed.
FOR STATE USE ONLY: Offer accepted and Contract awarded this________ day of __________, 20____, as indicated on
The attached certification, by ____________________________________________________________________.
(Authorized Representative of Appalachian State University)
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Contents
1.0 PURPOSE AND BACKGROUND
2.0 GENERAL INFORMATION
2.1 REQUEST FOR PROPOSAL DOCUMENT
2.2 E-PROCUREMENT FEE
2.3 NOTICE TO VENDORS REGARDING RFP TERMS AND CONDITIONS
2.4 RFP SCHEDULE
2.5 SITE VISIT or PRE-PROPOSAL CONFERENCE ......................................... Error! Bookmark not defined.
2.6 PROPOSAL QUESTIONS
2.7 PROPOSAL SUBMITTAL
2.8 PROPOSAL CONTENTS
2.9 ALTERNATE PROPOSALS
2.10 DEFINITIONS, ACRONYMS, AND ABBREVIATIONS
3.0 METHOD OF AWARD AND PROPOSAL EVALUATION PROCESS
3.1 METHOD OF AWARD
3.2 CONFIDENTIALITY AND PROHIBITED COMMUNICATIONS DURING EVALUATION
3.3 PROPOSAL EVALUATION PROCESS
3.4 EVALUATION CRITERIA
3.5 PERFORMANCE OUTSIDE THE UNITED STATES
3.6 INTERPRETATION OF TERMS AND PHRASES
4.0 REQUIREMENTS
4.1 FINANCIAL PROPOSAL
4.2 TRANSPORTATION AND IDENTIFICATION
4.3 FINANCIAL STABILITY
4.3 HUB PARTICIPATION
4.4 VENDOR EXPERIENCE
4.5 REFERENCES
4.6 BACKGROUND CHECKS
4.7 PERSONNEL
4.8 VENDOR’S REPRESENTATIONS
4.9 AGENCY INSURANCE REQUIREMENTS MODIFICATION
4.10 SUBCONTRACTORS
5.0 SPECIFICATIONS AND SCOPE OF WORK
5.1 SPECIFICATIONS
5.2 PROJECT ORGANIZATION
5.3 TECHNICAL APPROACH
6.0 CONTRACT ADMINISTRATION
6.1 CONTRACT MANAGER AND CUSTOMER SERVICE
6.3 POST AWARD PROJECT REVIEW MEETINGS
6.4 CONTINUOUS IMPROVEMENT
6.6 ACCEPTANCE OF WORK
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6.7 INVOICES
6.9 DISPUTE RESOLUTION
6.10 CONTRACT CHANGES
7.0 ATTACHMENTS
ATTACHMENT A: FINANCIAL PROPOSAL
ATTACHMENT B: INSTRUCTIONS TO VENDORS
ATTACHMENT C: NORTH CAROLINA GENERAL TERMS & CONDITIONS
ATTACHMENT D: HUB SUPPLEMENTAL VENDOR INFORMATION
ATTACHMENT E: CUSTOMER REFERENCE FORM
ATTACHMENT F: LOCATION OF WORKERS UTILIZED BY VENDOR
ATTACHMENT G: CERTIFICATION OF FINANCIAL CONDITION
ATTACHMENT H: VENDOR REQUEST FOR EO50 PRICE-MATCHING
LOBBYING ACTIVITY CERTIFICATION FOR FEDERAL GRANTS
Ver: 11/2025 5
1.0 PURPOSE AND BACKGROUND
App State is seeking a multi-channel communications platform to serve as the university’s enterprise system. Our goals are:
● consolidate current email management platforms into one centralized system to better manage internal and external communications
● improve email measurement and data-driven decisions
● reduce manual data workloads
● improve data cleanliness and integrations
● deliver a better experience for campus stakeholders.
The intent of this solicitation is to award a university wide contract.
1.1 CONTRACT TERM
The Contract shall have an initial 3 [three] year Term. After the initial 3 [three] term, the university will have the option to renew/renegotiate 3 [three] 1 year Terms before a new contract is required.
We expect to award a contract before the end of 2026. Include details on bridging possibilities to allow for a transition from our current system to the selected new system.
Proposals shall be submitted in accordance with the terms and conditions of this RFP and any addenda issued hereto.
2.0 GENERAL INFORMATION
3.1 REQUEST FOR PROPOSAL DOCUMENT
This RFP is comprised of the base RFP document, any attachments, and any addenda released before Contract award, which are incorporated herein by reference.
2.2 E-PROCUREMENT FEE
ATTENTION: NC E-Procurement fee does NOT apply to this solicitation and the paragraph entitled ELECTRONIC PROCUREMENT of the North Carolina General Terms and Conditions does NOT apply.
3.2 NOTICE TO VENDORS REGARDING RFP TERMS AND CONDITIONS
It shall be the Vendor’s responsibility to read the Instructions to Vendors, the North Carolina General Terms and
Conditions, all relevant exhibits and attachments, and any other components made a part of this RFP and comply with all requirements and specifications herein. Vendors are also responsible for obtaining and complying with all Addenda and other changes that may be issued in connection with this RFP.
If Vendors have questions or issues regarding any component of this RFP, those must be submitted as questions in accordance with the instructions in the PROPOSAL QUESTIONS Section. If the State determines that any changes will be made as a result of the questions asked, then such decisions will be communicated in the form of an RFP addendum.
The State may also elect to leave open the possibility for later negotiation of specific provisions of the Contract that have been addressed during the question-and-answer period, prior to contract award.
Other than through the process of negotiation under 01 NCAC 05B.0503, the State rejects and will not be required to evaluate or consider any additional or modified terms and conditions submitted with Vendor’s proposal or otherwise.
This applies to any language appearing in or attached to the document as part of the Vendor’s proposal that purports
Ver: 11/2025 6 to vary any terms and conditions or Vendors’ instructions herein or to render the proposal non-binding or subject to further negotiation. Vendor’s proposal shall constitute a firm offer that shall be held open for the period required herein (“Validity Period” above).
The State may exercise its discretion to consider Vendor proposed modifications. By execution and delivery of this
RFP Response, the Vendor agrees that any additional or modified terms and conditions, whether submitted purposely or inadvertently, shall have no force or effect, and will be disregarded unless expressly agreed upon through negotiation and incorporated by way of a Best and Final Offer (BAFO). Noncompliance with, or any attempt to alter or delete, this paragraph shall constitute sufficient grounds to reject Vendor’s proposal as nonresponsive.
3.3 RFP SCHEDULE
The table below shows the intended schedule for this RFP. The State will make every effort to adhere to this schedule.
Event Responsibility Date and Time
Issue RFP State September 18, 2026, 5 PM ET
Submit Written Questions Vendor October 06, 2026 by 5:00 PM ET
Provide Response to Questions State October 09, 2026 by 5:00 PM ET
Submit Proposals Vendor October 23, 2026 NO LATER THAN 2:00 PM ET
Contract Award State TBD
3.4 PROPOSAL QUESTIONS
Upon review of the RFP documents, Vendors may have questions to clarify or interpret the RFP in order to submit the best proposal possible. To accommodate the Proposal Questions process, Vendors shall submit any such questions by the “Submit Written Questions” date and time provided in the RFP SCHEDULE Section above, unless modified by
Addendum.
Written questions shall be emailed to Lori Brown @ brownlg2@appstate.edu by the date and time specified above.
Vendors should enter “RFP # 55-091826: Questions” as the subject for the email. Question submittals should include a reference to the applicable RFP section and be submitted in the format shown below:
Reference Vendor Question
RFP Section, Page Number Vendor question …?
Questions received prior to the submission deadline date, the State’s response, and any additional terms deemed necessary by the State will be posted in the form of an addendum to the electronic Vendor Portal (eVP), https://evp.nc.gov, and shall become an Addendum to this RFP. No information, instruction or advice provided orally or informally by any State personnel, whether made in response to a question or otherwise in connection with this RFP, shall be considered authoritative or binding. Vendors shall rely only on written material contained in the RFP and an addendum to this RFP.
3.5 PROPOSAL SUBMITTAL
IMPORTANT NOTE: This is an absolute requirement. Late bids, regardless of cause, will not be opened or considered, and will be automatically disqualified from further consideration. Vendor shall bear the sole risk of late submission due to unintended or unanticipated delay. It is the Vendor’s sole responsibility to ensure its proposal has been received as described in this RFP by the specified time and date of opening. The time and date of receipt will be marked on each proposal when received. Any proposal or portion thereof received after the proposal deadline will be rejected.
mailto:brownlg2@appstate.edu https://evp.nc.gov/
Ver: 11/2025 7
[eVP]
This RFP is using eVP, all proposal responses shall be submitted electronically via the electronic Vendor Portal (eVP).
Additional information can be found at the eVP updates for Vendors link: https://eprocurement.nc.gov/news-events/evp-updates-vendors.
If confidential and proprietary information is included in the proposal, also submit one (1) signed, REDACTED copy of the proposal. Such information may include trade secrets defined by N.C. Gen. Stat. § 66-152 and other information exempted from the Public Records Act pursuant to N.C. Gen. Stat. §132- 1.2. Vendor may designate information, Products, Services or appropriate portions of its response as confidential, consistent with and to the extent permitted under the statutes and rules set forth above. By so redacting any page, or portion of a page, the Vendor warrants that it has formed a good faith opinion, having received such necessary or proper review by counsel and other knowledgeable advisors, that the portions determined to be confidential and proprietary and redacted as such, meet the requirements of the Rules and Statutes set forth above. However, under no circumstances shall price information be designated as confidential.
If the Vendor does not provide a redacted version of the proposal with its proposal submission, the Department may release an unredacted version if a record request is received.
Failure to submit a proposal in strict accordance with these instructions shall constitute sufficient cause to reject a
Vendor’s proposal(s). Vendors are strongly encouraged to allow sufficient time to upload proposals.
Critical updated information may be included in Addenda to this RFP. It is important that all Vendors responding to this
RFP periodically check the State’s eVP website for any Addenda that may be issued prior to the bid opening date. All
Vendors shall be deemed to have read and understood all information in this RFP and all Addenda thereto.
3.6 PROPOSAL CONTENTS
Vendors shall populate all attachments of this RFP that require the Vendor to provide information and include an authorized signature where requested. Failure to provide all required items, or Vendor’s submission of incomplete items, may result in the State rejecting Vendor’s proposal, in the State’s sole discretion.
Vendor RFP responses shall include the following items and attachments, which shall be arranged in the following order:
a) Cover Letter, which must contain the following: (i) a statement that confirms that the proposer has read the RFP in its entirety, including all links, and all Addenda released in conjunction with the RFP, (ii) a statement that the
Vendor agrees to perform in accordance with the scope of work, requirements, and specifications contained herein; and (iii) Vendor’s agreement to comply with all instructions, terms and conditions, and attachments.
b) Title Page: Include the company name, address, phone number and authorized representative along with the
Proposal Number.
c) Completed and signed version of all EXECUTION PAGES, along with the body of the RFP.
d) Signed receipt pages of any addenda released in conjunction with this RFP, if required to be returned.
e) Vendor’s Proposal addressing all Specifications of this RFP. [Indicate relative section references as a guide to responding to sections requiring additional responses outside of the solicitation document. If not required, delete.]
f) Completed version of ATTACHMENT A: PRICING
g) Completed version of ATTACHMENT D: HUB SUPPLEMENTAL VENDOR INFORMATION
h) Completed version of ATTACHMENT E: CUSTOMER REFERENCE FORM
Ver: 11/2025 8
i) Completed version of ATTACHMENT F: LOCATION OF WORKERS UTILIZED BY VENDOR
j) Completed and signed version of ATTACHMENT G: CERTIFICATION OF FINANCIAL CONDITION
3.7 ALTERNATE PROPOSALS
Unless provided otherwise in this RFP, Vendor may submit alternate proposals for comparable Goods, various methods or levels of Service(s), or that propose different options. Alternate proposals must specifically identify the RFP requirements and advantage(s) addressed by the alternate proposal. Any alternate proposal, in addition to the marking described above, must be clearly marked with the legend: “Alternate Proposal #RFP55-091826 for ‘name of Vendor’]”.
Each proposal must be for a specific set of Goods and Services and must include specific pricing. If a Vendor chooses to respond with various offerings, each must be offered with a separate price and be contained in a separate proposal document. Each proposal must be complete and independent of other proposals offered.
2.10 DEFINITIONS, ACRONYMS, AND ABBREVIATIONS
Relevant definitions for this RFP are provided in 01 NCAC 05A .0112 and in the Instructions to Vendors found below which are incorporated herein by this reference.
4.0 METHOD OF AWARD AND PROPOSAL EVALUATION PROCESS
4.1 METHOD OF AWARD
North Carolina G.S. 143-52 provides a general list of criteria the State shall use to award contracts, as supplemented by the additional criteria herein. The Goods or Services being procured shall dictate the application and order of criteria; however, all award decisions shall be in the State’s best interest. All qualified proposals will be evaluated, and awards will be made to the Vendor(s) meeting the specific RFP Specifications and achieving the highest and best final evaluation, based on the criteria described below.
While the intent of this RFP is to award a Contract(s) to a single Vendor, the State reserves the right to make separate awards to different Vendors for one or more line items, to not award one or more line items or to cancel this RFP in its entirety without awarding a Contract, if it is considered to be most advantageous to the State to do so.
The State reserves the right to waive any minor informality or technicality in proposals received.
4.2 CONFIDENTIALITY AND PROHIBITED COMMUNICATIONS DURING EVALUATION
While this RFP is under evaluation, the responding Vendor, including any subcontractors and suppliers, is prohibited from engaging in conversations intended to influence the outcome of the evaluation. See Paragraph 29 of the
Instructions to Vendors entitled COMMUNICTIONS BY VENDORS.
Each Vendor submitting a proposal to this RFP, including its employees, agents, subcontractors, suppliers, subsidiaries and affiliates, is prohibited from having any communications with any person inside or outside the using agency; issuing agency; other government agency office or body (including the procurement lead named above, any department secretary, agency head, members of the General Assembly and Governor’s office); or private entity, if the communication refers to the content of Vendor’s proposal or qualifications, the content of another Vendor’s proposal, another Vendor’s qualifications or ability to perform a resulting contract, and/or the transmittal of any other communication of information that could be reasonably considered to have the effect of directly or indirectly influencing the evaluation of proposals, the award of a contract, or both.
Ver: 11/2025 9
Any Vendor not in compliance with this provision shall be disqualified from evaluation and award. A Vendor’s proposal may be disqualified if its subcontractor and/or supplier engage in any of the foregoing communications during the time that the procurement is active (i.e., the issuance date of the procurement until the date of contract award or cancellation of the procurement). Only those discussions, communications or transmittals of information authorized or initiated by the issuing agency for this RFP or inquiries directed to the procurement lead named in this RFP regarding requirements of the RFP (prior to proposal submission) or the status of the award (after submission) are excepted from this provision.
4.3 PROPOSAL EVALUATION PROCESS
Only responsive submissions will be evaluated.
The State will conduct a One-Step evaluation of Proposals:
Proposals will be received according to the method stated in the Proposal Submittal Section above.
All proposals must be received by the issuing agency not later than the date and time specified in the RFP SCHEDULE
Section above, unless modified by Addendum. Vendors are cautioned that this is a request for offers, not an offer or request to contract, and the State reserves the unqualified right to reject any and all offers at any time if such rejection is deemed to be in the best interest of the State.
At the date and time provided in the RFP SCHEDULE Section above, unless modified by Addendum, the proposal from each responding Vendor will be opened publicly and all offers (except those that have been previously withdrawn, or voided bids) will be tabulated. The tabulation shall be made public at the time it is created. When negotiations after receipt of bids are authorized pursuant to G.S. 143-49 and 01 NCAC 05B.0503, only the names of offerors and the Goods and Services offered shall be tabulated at the time of opening. If negotiation is anticipated, cost and price shall become available for public inspection at the time of the award. Interested parties are cautioned that these costs and their components are subject to further evaluation for completeness and correctness and therefore may not be an exact indicator of a Vendor’s pricing position.
At their option, the evaluators may request oral presentations or discussions with any or all Vendors for clarification or to amplify the materials presented in any part of the proposal. Vendors are cautioned, however, that the evaluators are not required to request presentations or other clarification—and often do not. Therefore, all proposals should be complete and reflect the most favorable terms available from the Vendor.
Upon completion of the evaluation process, the State will make award(s) based on the evaluation and post the award(s) to the State’s eVP website under the RFP number for this solicitation. Award of a Contract to one Vendor does not mean that the other proposals lacked merit, but that, all factors considered, the selected proposal was deemed most advantageous and represented the best value to the State.
The State reserves the right to negotiate with one or more vendors, or to reject all original offers and negotiate with one or more sources of supply that may be capable of satisfying the requirement, and in either case to require
Vendor to submit a Best and Final Offer (BAFO) based on discussions and negotiations with the State.
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4.4 EVALUATION CRITERIA
In addition to the general criteria in G.S. 143-52 which may or may not be relevant to this RFP, all qualified proposals will be evaluated, and award made based on considering the following criteria, to result in an award most advantageous to the State:
1. Vendor Qualifications and references
2. Vendor Experience/Reliability
3. Vendor Response Time
4. Pricing
BEST VALUE: "Best Value" procurement methods are authorized by N.C.G.S. §§143-135.9 and 143B-1350(h). The award decision is made based on multiple factors, including: total cost of ownership, meaning the cost of acquiring, operating, maintaining, and supporting a product or service over its projected lifetime; the evaluated technical merit of the Vendor's offer; the Vendor's past performance; and the evaluated probability of performing the specifications stated in the solicitation on time, with high quality, and in a manner that accomplishes the stated business objectives and maintains industry standards compliance. The intent of "Best Value" procurement is to enable Vendors to offer and the Agency to select the most appropriate solution to meet the business objectives defined in the solicitation and to keep all parties focused on the desired outcome of a procurement.
A ranking method of source selection will be utilized in this procurement using evaluation criteria listed in order of importance in the Evaluation Criteria section below to allow the State to award this RFP to the Vendor(s) providing the
Best Value and recognizing that Best Value may result in award other than the lowest price or highest technically qualified offer. By using this method, the overall ranking may be adjusted up or down when considered with, or traded-off against, other non-price factors.
4.5 PERFORMANCE OUTSIDE THE UNITED STATES
Vendor shall complete ATTACHMENT F: LOCATION OF WORKERS UTILIZED BY VENDOR. In addition to any other evaluation criteria identified in this RFP, the State may also consider, for purposes of evaluating proposed or actual contract performance outside of the United States, how that performance may affect the following factors to ensure that any award will be in the best interest of the State:
a) Total cost to the State
b) Level of quality provided by the Vendor
c) Process and performance capability across multiple jurisdictions
d) Protection of the State’s information and intellectual property
e) Availability of pertinent skills
f) Ability to understand the State’s business requirements and internal operational culture
g) Particular risk factors such as the security of the State’s information technology
h) Relations with citizens and employees
i) Contract enforcement jurisdictional issues
4.6 INTERPRETATION OF TERMS AND PHRASES
This RFP serves two functions: (1) to advise potential Vendors of the parameters of the solution being sought by the
State; and (2) to provide (together with other specified documents) the terms of the Contract resulting from this procurement. The use of phrases such as “shall,” “must,” and “requirements” are intended to create enforceable
Ver: 11/2025 11 contract conditions. In determining whether proposals should be evaluated or rejected, the State will take into consideration the degree to which Vendors have proposed or failed to propose solutions that will satisfy the State’s needs as described in the RFP. Except as specifically stated in the RFP, no one requirement shall automatically disqualify a Vendor from consideration. However, failure to comply with any single requirement may result in the State exercising its discretion to reject a proposal in its entirety.
5.0 REQUIREMENTS
This Section lists the requirements related to this RFP. By submitting a proposal, the Vendor agrees to meet all stated requirements in this Section as well as any other specifications, requirements, and terms and conditions stated in this
RFP. If a Vendor is unclear about a requirement or specification, or believes a change to a requirement would allow for the State to receive a better proposal, the Vendor is urged to submit these items in the form of a question during the question-and-answer period in accordance with the Proposal Questions Section above.
5.1 FINANCIAL PROPOSAL
Proposal price shall constitute the total cost to the State for complete performance in accordance with the requirements and specifications herein, including all applicable charges for handling, transportation, administrative and other similar fees.
Financial Proposal shall include:
Complete ATTACHMENT A: FINANCIAL PROPOSAL and include in Vendor’s proposal. The pricing provided in ATTACHMENT A, or resulting from any negotiations, is incorporated herein and shall become part of any resulting Contract.
INVOICES MAY NOT BE PAID UNTIL AN INSPECTION HAS OCCURRED AND THE GOODS OR SERVICES ACCEPTED.
4.1.1 Import Tariff Temporary Surcharge
Pricing shall be exclusive of any pending tariffs or temporary tariff surcharge. Vendor may request a temporary tariff surcharge in ATTACHMENT A: PRICING SUBMITTAL WORKBOOK as a charge separate from the contract price. Any temporary tariff surcharge(s) associated with purchases shall be provided by way of a percentage tariff surcharge. All tariff surcharges proposed are intended to be temporary and based on current tariff implications specific to related commodities with evidence of submitted documentation of affected MSRP products. Vendor understands that the agency may request additional justification. Any temporary tariff surcharge percentage will be negotiated and mutually agreed upon. The state is not obligated to accept any proposed import tariff surcharge. Proposed tariff surcharges may be used as a factor for evaluation and award.
4.2 TRANSPORTATION AND IDENTIFICATION
The Vendor shall deliver Free-On-Board (FOB) Destination to any requested location within the State of North Carolina with all transportation costs and fees included in the total proposal price.When an order is placed using a purchase order, the purchase order number shall be shown on all packages and shipping manifests to ensure proper identification and payment of invoices. If an order is placed without using a purchase order, such as via phone, the Buyer’s name shall be show on all packages. A complete packing list shall accompany each shipment. Vendors shall not ship any products until they have received an order.
4.3 FINANCIAL STABILITY
As a condition of contract award, the Vendor must certify that it has the financial capacity to perform and to continue to perform its obligations under the Contract; that Vendor has no constructive or actual knowledge of an actual or potential legal proceeding being brought against Vendor that could materially adversely affect performance of this
Contract; and that entering into this Contract is not prohibited by any contract, or order by any court of competent jurisdiction.
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Each Vendor shall certify it is financially stable by completing ATTACHMENT G: CERTIFICATION OF FINANCIAL
CONDITION. The State is requiring this certification to minimize potential issues from contracting with a Vendor that is financially unstable. From the date of the Certification to the expiration of the Contract, the Vendor shall notify the
State within thirty (30) days of any occurrence or condition that materially alters the truth of any statement made in this Certification. The Contract Manager may require annual recertification of the Vendor’s financial stability.
4.3 HUB PARTICIPATION
Pursuant to North Carolina General Statute G.S. 143-48, it is State policy to encourage and promote the use of small, minority, physically handicapped, and women contractors in purchasing Goods and Services. As such, this RFP will serve to identify those Vendors that are minority owned or have a strategic plan to support the State’s Historically
Underutilized Business program by meeting or exceeding the goal of 10% utilization of diverse firms as 1st or 2nd tier subcontractors. Vendor shall complete ATTACHMENT D: HUB SUPPLEMENTAL VENDOR INFORMATION.
4.4 VENDOR EXPERIENCE
In its Proposal, Vendor shall demonstrate experience with public and/or private sector clients with similar or greater size and complexity to the State. Vendor shall provide information as to the qualifications and experience of all executive, managerial, legal, and professional personnel to be assigned to this project, including resumes citing experience with similar projects and the responsibilities to be assigned to each person.
4.5 REFERENCES
Vendors shall provide at least three (3) references, using ATTACHMENT E: CUSTOMER REFERENCE FORM, for which your company has supplied the exact model of services offered. The State may contact these users to determine quality level of the offered service model; as well as, but not limited to user satisfaction with Vendor performance. Information obtained may be considered in the evaluation of the proposal.
4.6 BACKGROUND CHECKS
Any personnel or agent of Vendor performing Services under any Contract arising from this RFP may be required to undergo a background check at the expense of the Vendor, if so requested by the State.
4.7 PERSONNEL
Vendor warrants that qualified personnel shall provide Services under this Contract in a professional manner.
“Professional manner” means that the personnel performing the Services will possess the skill and competence consistent with the prevailing business standards in the industry. Vendor will serve as the prime contractor under this
Contract and shall be responsible for the performance and payment of all subcontractor(s) that may be approved by the State. Names of any third-party Vendors or subcontractors of Vendor may appear for purposes of convenience in
Contract documents; and shall not limit Vendor’s obligations hereunder. Vendor will retain executive representation for functional and technical expertise as needed in order to incorporate any work by third party subcontractor(s).
Should the Vendor’s proposal result in an award, the Vendor shall be required to agree that it will not substitute key personnel assigned to the performance of the Contract without prior written approval by the Contract Lead. Vendor shall further agree that it will notify the Contract Lead of any desired substitution, including the name(s) and references of Vendor’s recommended substitute personnel. The State will approve or disapprove the requested substitution in a timely manner. The State may, in its sole discretion, terminate the Services of any person providing Services under this
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Contract. Upon such termination, the State may request acceptable substitute personnel or terminate the contract
Services provided by such personnel.
4.8 VENDOR’S REPRESENTATIONS
If Vendor’s Proposal results in an award, Vendor agrees that it will not enter any agreement with a third party that may abridge any rights of the State under the Contract. If any Services, deliverables, functions, or responsibilities not specifically described in this solicitation are required for Vendor’s proper performance, provision and delivery of the
Service and deliverables under a resulting Contract, or are an inherent part of or necessary sub-task included within such Service, they will be deemed to be implied by and included within the scope of the Contract to the same extent and in the same manner as if specifically described in the Contract. Unless otherwise expressly provided herein, Vendor will furnish all of its own necessary management, supervision, labor, facilities, furniture, computer and telecom-munications equipment, software, supplies and materials necessary for the Vendor to provide and deliver the Services and/or other Deliverables.
4.9 AGENCY INSURANCE REQUIREMENTS MODIFICATION
A. Default Insurance Coverage from the General Terms and Conditions applicable to this Solicitation:
☐ Small Purchases
☒ Contract value in excess of the Small Purchase threshold, but up to $1,000,000.00
☐ Contract value in excess of $1,000,000.00
4.10 SUBCONTRACTORS
No portion of the work shall be subcontracted without prior written consent of the State. In the event that the Vendor desires to subcontract some part of the work specified herein, the Vendor shall furnish with their bid the names, qualifications, and experience of their proposed subcontractors. The Vendor shall, however, remain solely and fully liable and responsible for the work done by its subcontractor(s) and shall assure compliance with all the requirements and specifications of the contract.
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5.0 SPECIFICATIONS AND SCOPE OF WORK
5.1 SPECIFICATIONS The specific items and any specifications that the Purchasing Agency is seeking are listed below. Items offered by the Vendor must meet or exceed the listed Specifications to be considered for award. Job Specifications and estimates for labor, material and sales tax for the
Communications Management System at App State University shall be submitted as follows:
SCOPE OF WORK
The system should allow for multi-channel communications. Email and texting (SMS) are requested; digital signage is preferred. Please note any other available channels and add-ons. Include a list of all available plug-ins and integrations.
Must allow email sends to internal and external audiences.
● Internal contacts: Will include students, faculty and staff, and number approximately 25,000 contacts.
● External contacts: Currently number approximately 225,000, with the expectation of 10-15% growth each year.
The system will be used by multiple campus areas. Parent/child sub-account structure is required. Role-based access (permissions) is required. Unlimited campus users and unlimited sub-accounts requested.
The system must integrate with our system of record, Banner, for dynamic lists. Unified constituent profiles, tied to a unique identifier (i.e., Banner ID), are preferred to prevent duplicates. It would be ideal for the system to integrate with Bravura, our identity and access management platform, for application access management but it is not a requirement.
We are looking for a system that:
(Please check all that apply and please include an attachment to your proposal if further explanation is needed on any of the below topics/questions.)
☐ Includes unlimited email sends per year.
☐ Allows for unlimited and editable sender IDs.
☐ Has role-based permissions (i.e., administrator, content manager, list manager, editor) to restrict who can create and send messages, manage lists and data, etc.
☐ Has branded email template and custom HTML capabilities.
☐ Includes responsive email builds.
☐ Includes the ability to remove the unsubscribe token on internal messages and include it on external messages.
☐ Allows for message segmentation and personalization.
☐ Allows users to add and check digital accessibility requirements (i.e., alt text, video captions, contrast).
☐ Is WCAG 2.1 Level AA compliant.
☐ Allows for message scheduling and includes a master send calendar.
☐ Includes the ability to send a test email and message approval routing.
☐ Allows users to upload one-time lists for sends.
☐ Meets university security standards and passes the App State IT acquisition process.
☐ Includes an easy-to-use reporting dashboard with robust analytics/metrics/measurements for performance and engagement.
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The system should:
☐ Include responsive email testing across devices (desktop, tablet, mobile) and light/dark mode previews.
☐ Include customer service hours and user onboarding/everboarding.
Additional preferences:
☐ Contract based on email sends, not contacts.
☐ Digital accessibility checker.
☐ Ability to upload either emails or Banner IDs for sends.
☐ Higher education experience, especially UNC System contracts. Please note current contracts with UNC
System schools.
Technical considerations:
(Please Check all that apply)
☐ Is data/information sharing one-way or bidirectional?
☐ Yes
☐ No
☐ Other, please explain
☐ What is the integration trigger: nightly or in real-time?
☐ Yes
☐ No
☐ Other, please explain
☐ Does this system support one identity having multiple roles (for ex.: staff and alumni)?
☐ Yes
☐ No
☐ Other, please explain
☐ Does this system support triggered communications (via API or by other means)?
☐ Yes
☐ No
☐ Other, please explain
☐ Does this system provide a development or test sandbox?
☐ Yes
☐ No
☐ Other, please explain
Please share other applicable features or details.
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Contract basis
Bid based on a complete package of services (i.e., number of sends/contacts, users, sub-account structure, customer service hours, training, design hours, etc.) — no à la carte pricing.
Unlimited campus users and unlimited sub-accounts requested.
If the contract is calculated based on contacts, bid on these locked-in levels:
1. 250,000
2. 300,000
3. 350,000
4. 400,000
5. Unlimited
Include details, if applicable, related to communications channel pricing (i.e., emails vs. texting vs. digital signage).
Note how in-development or soon to launch features will be included/rolled into the contract.
5.2 PROJECT ORGANIZATION
Vendor shall describe the organizational and operational structure it proposes to utilize for the work described in this
RFP and identify the responsibilities to be assigned to each person Vendor proposes to staff the work.
5.3 TECHNICAL APPROACH
Vendor’s proposal shall include, in narrative, outline, and/or graph form the Vendor's approach to accomplishing the tasks outlined in the Scope of Work section of this RFP. A description of each task and deliverable and the schedule for accomplishing each shall be included.
6.0 CONTRACT ADMINISTRATION
All Contract Administration requirements are conditioned on an award resulting from this solicitation. This information is provided for the Vendor’s planning purposes.
6.1 CONTRACT MANAGER AND CUSTOMER SERVICE
The Vendor shall be required to designate and make available to the State a contract manager. The contract manager shall be the State’s point of contact for Contract related issues and issues concerning performance, progress review, scheduling, and service.
Contract Manager Point of Contact
Name:
Office Phone #:
Mobile Phone #:
Email:
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The Vendor shall be required to designate and make available to the State for customer service. The customer service point of contact shall be the State’s point of contact for customer service-related issues (define roles and responsibilities).
Customer Service Point of Contact
Name:
Office Phone #:
Mobile Phone #:
Email:
6.3 POST AWARD PROJECT REVIEW MEETINGS
The Vendor, at the request of the State, shall be required to meet periodically with the State for Business Review meetings. The purpose of these meetings will be to review project progress reports, discuss Vendor and State performance, address outstanding issues, review problem resolution, provide direction, evaluate continuous improvement and cost saving ideas, and discuss any other pertinent topics.
6.4 CONTINUOUS IMPROVEMENT
The State encourages the Vendor to identify opportunities to reduce the total cost the State. A continuous improvement effort consists of various ways to enhance business efficiencies as performance progresses.
6.6 ACCEPTANCE OF WORK
Performance of the work and/or delivery of Goods shall be conducted and completed at least in accordance with the Contract requirements and recognized and customarily accepted industry practices. Performance shall be considered complete when the Services or Goods are approved as acceptable by the Contract Manager.
Acceptance of Vendor’s work product shall be based on the following criteria:
The State shall have the obligation to notify Vendor, in writing ten (10) calendar days following completion of such work or delivery of a deliverable described in the Contract that it is not acceptable. The notice shall specify in reasonable detail the reason(s) it is unacceptable. Acceptance by the State shall not be unreasonably withheld; but may be conditioned or delayed as required for reasonable review, evaluation, installation, or testing, as applicable to the work or deliverable. Final acceptance is expressly conditioned upon completion of all applicable assessment procedures. Should the work or deliverables fail to meet any specifications, acceptance criteria or otherwise fail to conform to the Contract, the State may exercise any and all rights hereunder, including, for Goods deliverables, such rights provided by the Uniform Commercial Code, as adopted in North Carolina.
6.7 INVOICES
Vendor shall invoice the Purchasing Agency. The standard format for invoicing shall be Single Invoices meaning that the Vendor shall provide the Purchasing Agency with an invoice for each order. Invoices shall include detailed line-item information to allow
Purchasing Agency to verify pricing at point of receipt matches the correct price from the original date of order. At a minimum, the following fields shall be included on all invoices:
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Vendor’s Billing Address, Customer Account Number, NC Contract Number, Order Date, Buyer’s Order Number, Manufacturer Part
Numbers, Vendor Part Numbers, Item Descriptions, Price, Quantity, and Unit of Measure.
INVOICES MAY NOT BE PAID UNTIL AN INSPECTION HAS OCCURRED AND THE GOODS ACCEPTED.
6.9 DISPUTE RESOLUTION
During the performance of the Contract, the parties agree that it is in their mutual interest to resolve disputes informally. Any claims by the Vendor shall be submitted in writing to the State’s Contract Manager for resolution. Any claims by the State shall be submitted in writing to the Vendor’s Project Manager for resolution. The Parties shall agree to negotiate in good faith and use all reasonable efforts to resolve such dispute(s).
During the time the Parties are attempting to resolve any dispute, each shall proceed diligently to perform their respective duties and responsibilities under this Contract. The Parties will agree on a reasonable amount of time to resolve a dispute. If a dispute cannot be resolved between the Parties within the agreed upon period, either Party may elect to exercise any other remedies available under the Contract, or at law. This provision, when agreed in the
Contract, shall not constitute an agreement by either party to mediate or arbitrate any dispute.
6.10 CONTRACT CHANGES
Contract changes, if any, over the life of the Contract shall be implemented by contract amendments agreed to in writing by the State and Vendor. Amendments to the contract can only be made through the contract administrator.
THE REMAINDER OF THIS PAGE IS INTENTIONALLY LEFT BLANK
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7.0 ATTACHMENTS
**IMPORTANT NOTICE**
RETURN THE REQUIRED ATTACHMENTS WITH YOUR RESPONSE
FOLLOW THE LINKS TO ACCESS EACH ATTACHMENT
ATTACHMENT A: FINANCIAL PROPOSAL
Please attach your Financial Proposal and label as: Attachment A: Financial Proposal (See Attached Financial Proposal Template)
ATTACHMENT B: INSTRUCTIONS TO VENDORS
The Instructions to Vendors, which are incorporated herein by this reference, may be found here:
https://www.doa.nc.gov/pandc/north-carolina-instructions-vendors-1-2025/open
ATTACHMENT C: NORTH CAROLINA GENERAL TERMS & CONDITIONS
The North Carolina General Terms and Conditions, which are incorporated herein by this reference, may be found here:
https://www.doa.nc.gov/north-carolina-general-terms-and-conditions-5-2025/open
ATTACHMENT D: HUB SUPPLEMENTAL VENDOR INFORMATION
Complete and return the Historically Underutilized Businesses (HUB) Vendor Information form, which can be found at the following link:
https://www.doa.nc.gov/pandc/onlineforms/pc-hub-supplemental-vendor-information-92021-pdf/open
ATTACHMENT E: CUSTOMER REFERENCE FORM
Complete and return the Customer Reference Form, which can be found at the following link:
https://ncadmin.nc.gov/media/15503/open
ATTACHMENT F: LOCATION OF WORKERS UTILIZED BY VENDOR
Complete and return the Location of Workers Utilized by Vendor, which can be found at the following link:
https://www.doa.nc.gov/pandc/onlineforms/pc-worker-location-92021-pdf/open
ATTACHMENT G: CERTIFICATION OF FINANCIAL CONDITION
Complete, sign, and return the Certification of Financial Condition, which can be found at the following link:
https://www.doa.nc.gov/pandc/onlineforms/pc-certification-financial-condition-92021-pdf/open
ATTACHMENT H: VENDOR REQUEST FOR EO50 PRICE-MATCHING
Complete, sign, and return the Vendor Request for EO50 Price-Matching, which can be found at the following link:
https://www.doa.nc.gov/pandc/onlineforms/pc-eo-50-vendor-price-matching-opportunity-92021-pdf/open https://www.doa.nc.gov/pandc/north-carolina-instructions-vendors-1-2025/open https://www.doa.nc.gov/north-carolina-general-terms-and-conditions-5-2025/open https://www.doa.nc.gov/pandc/onlineforms/pc-hub-supplemental-vendor-information-92021-pdf/open https://ncadmin.nc.gov/media/15503/open https://www.doa.nc.gov/pandc/onlineforms/pc-worker-location-92021-pdf/open https://www.doa.nc.gov/pandc/onlineforms/pc-certification-financial-condition-92021-pdf/open https://www.doa.nc.gov/pandc/onlineforms/pc-eo-50-vendor-price-matching-opportunity-92021-pdf/open
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LOBBYING ACTIVITY CERTIFICATION FOR FEDERAL GRANTS
The Certification for Contracts, Grants, Loans, and Cooperative Agreements and the OMB Standard Form LLL are separate documents that can be found at the following link:
https://www.doa.nc.gov/pc-contracts-grants-loans-cooperative-agreements-certification-72020-pdf/open
*** Failure to Return the Required Attachments May Eliminate Your Response from Further Consideration *** https://www.doa.nc.gov/pc-contracts-grants-loans-cooperative-agreements-certification-72020-pdf/open
| 1.0 PURPOSE AND BACKGROUND |
| 2.0 GENERAL INFORMATION |
| 3.1 REQUEST FOR PROPOSAL DOCUMENT |
| 2.2 E-PROCUREMENT FEE |
| 3.2 NOTICE TO VENDORS REGARDING RFP TERMS AND CONDITIONS |
| 3.3 RFP SCHEDULE |
| 3.4 PROPOSAL QUESTIONS |
| 3.5 PROPOSAL SUBMITTAL |
| 3.6 PROPOSAL CONTENTS |
| 3.7 ALTERNATE PROPOSALS |
| 2.10 DEFINITIONS, ACRONYMS, AND ABBREVIATIONS |
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