PowerPoint Presentation.pdf

• Illnesses: Guidelines re: common illnesses, what to look for, when to call your doctor. This could also include a graphic/decision tree that helps parents determine the appropriate level of care: primary care, urgent care or emergency care.

• Pregnancy: The materials are heavily weighted towards baby information vs.

pregnancy information, with only two resources specifically related to pregnancy (Beginnings Magazine and Smoking and Pregnancy don’t mix). Additional resources about common health affects experienced during pregnancy (morning sickness, heartburn, headaches); what to expect in labor and delivery, types of deliveries, pain management; and a guide to trusted resources for information related to pregnancy.

• Grandparent resource: A magnet, doorhanger or small poster that includes current safety and health guidelines that new parents can share with their parents or other older caregivers who might not be aware of current safe sleep, feeding or medicine guidelines.

• Resources guide: A rack card that references the dangers of relying on social media or Google searches for information regarding pregnancy and early childhood and includes a listing of reliable, trusted resources for common concerns.

• Referral flyer: A pocket card that recipients can share with a pregnant friend or new mom introducing them to home visiting, with a QR code that links to a web page that includes a listing of resources in the kit and a home visiting sign up form. Consider providing an incentive (sleep sack, bottle, digital thermometer, pacifier, coupon to purchase a baby item) for referrals.

Other Observations:

• In discussions around breastfeeding and its challenges, there were suggestions that there be an an option to have a home visit from specialists in breastfeeding, development, mental health, etc. 6

Format:

• A hard copy resource is preferable, but packaging should allow for more organization of materials in a sturdy binder (expanding or accordion style).

Separate out pregnancy and baby materials and organize baby materials into categories, which might include: breastfeeding and nutrition, health, development, other resources.

• A digital version of some resources would be beneficial, these could live on a protected site that is linked from a QR code on the introduction document.

Specifically, respondents requested the health record in a digital format but many caregivers and providers suggested having access to a full digital library of the resources would be beneficial.

New Materials:

• Dad-focused materials: Everyone knows dads play an important role in the pregnancy and early childhood stages, but having just one resource in the kit specifically directed to dads didn’t sit well with many participants.

Materials specifically related to post-partum depression, supporting through pregnancy and labor and delivery, and a document outlining trusted resources on topics specifically for dads (parenting, supporting breastfeeding, general support groups, mental health, etc.) would be beneficial. If possible, it would be great to integrate dads into other valued resources, perhaps with a call out box that brings attention to the dad’s role for each particular topic.

• Post-partum depression/mental health materials: A brochure outlining early warning signs and symptoms, how to take care of yourself and various resources available to new parents who are struggling is a must-have item for the next iteration of the kit.

KEY RECOMMENDATIONS

OH Baby Kit Item Keep Remove Changes

Introduction Rack Card with Kit Contents

An introduction is needed and should be easier to find when opening the kit. We recommend the introduction include more general information about Home Visiting, the benefits and what to expect. It should include a summary of kit contents, a QR code to online version of kit resources (if one is created) and a QR code that links to video testimonials supporting home visiting.

Nutrition Card Consider obtaining updated guidance, copyright of 2015 had many feeling the info might be outdated. There were many references to Facebook groups and information received online, perhaps addressing that along with providing credible online resources would be helpful. Incorporate guidance about food allergies.

You’re a Dad Brochure See additional recommendations on pg. 6

Growth Chart X Emergency Magnet No changes suggested. If reprinting, might be helpful to include parent phone and neighbor phone so it can also be used as a resource for babysitters.

OH Baby Kit Item Keep Remove Changes

Breastfeeding Gives Baby a Healthy Start in Life

Caregivers wanted more practical info about breastfeeding, vs. just explaining importance/benefits.

Recommend keeping this resource and adding additional breastfeeding resources to the kit.

Immunization Schedule Keep the schedule, but add information about the importance of vaccines, perhaps a myths/facts or frequently asked questions to address misinformation.

Smoking and Pregnancy Don’t Mix Suggestions from providers and caregivers to incorporate marijuana into resources.

Safe Sleep Flyer While feedback indicated this was redundant information and not needed, this is critical information to include for this audience, even if it feels redundant. There were suggestions to include info about baby temperature, how to address challenges with baby who won’t sleep on back and caregiver sleep. Some of the bullets on the front were redundant with the back visual, which could open up some space to address these things. An alternative might be to reframe this as important info to share with grandparents/babysitters.

OH Baby Kit Item Keep Remove Changes

Ready to your Bunny Book X If you keep a book, change to a kids book, vs a book about the importance of reading to kids

Get Ready to Read Bookmark Consider revising to include info about Dolly’s Imagination Library for free books.

Beginnings Magazine People who like to read and learn that way appreciated it, others didn’t take time. A good resource with helpful tips, if it is already being produced and this is just one distribution point, we recommend keeping it.

Help Me Grow Wheel This was a favorite resource, but consider making the language about how children develop at different rates more prominent.

Act Early Foldout Recommend adding a little more context about how children develop differently. A reframe that if you see these things you should raise with your doctor for discussion, not a cause for worry.

Include more information about early intervention services.

OH Baby Kit Item Keep Remove Changes

Our Health Record Booklet Consider creating an online version of this as well, for those who prefer to track digitally.

Thermometer X Multiple caregivers and physicians suggested a higher quality thermometer would be more useful, or a coupon to purchase one.