Performance Work Statement combined requirements 13 Dec 2021 - FINAL.docx

Performance Work Statement (PWS) US Army Garrison-Redstone (USAG-Redstone)/Directorate of Public Affairs For Civilian Enterprise Newspaper Contract “The Redstone Rocket” Newspaper and an Installation Guidebook and Map General

1. Scope The purpose of this contract is to provide for the publication of a Civilian Enterprise (CE) newspaper to be distributed to Army personnel at Redstone Arsenal, military family members living on Redstone Arsenal, and Huntsville Research Park Army personnel and the publication of an Installation Guidebook and Map.

This contract is entered into pursuant to Army Regulation (AR) 360-1, as it implements Department of Defense Instruction (DoDI) 5120.4, for the Army.

2. Background

2.1. Background. The USAG-Redstone is an element of the United States Government. This requirement is authorized under the provisions of the DoDI 5120.4 as an exception to the Government Printing and Binding Regulations published by the Congressional Joint Committee on Printing.

3. Standards

3.1. The Contractor shall pick up editorial or other material from the PAO.

3.2. The Contractor shall provide a minimum of two photo journalist quality digital cameras with a variety of flashes, lenses and memory cards yearly. The Contractor shall process digital images provided by the PAO and make color or black and white electronic prints for use in the Redstone Rocket.

3.2.1 Alabama Press Association recognized categories and industry standards may include, but are not limited to: Editorial pages/sections/columns, Lifestyle/Family pages, Local Economic Coverage, Local Education Coverage, Local News Coverage, Photographs as Editorial content, Layout and Design, Spot News, In-Depth News Coverage, Business Story/Column, Feature Story Coverage, News Feature Story Coverage, Humor Column, Human Interest Column, Sports News/Features/Columns, Feature Photos, News Photos, Photo Essays, Graphics/ Illustrations, Special Sections, Creative Use of Multimedia, Online Breaking News Coverage, Social Media (all platforms current and future), Podcasts, Video – short form less than 2 minutes, Video – long form greater than 2 minutes, Community Event Coverage, Newspaper Website, Newspaper Production and Printing, Public Service, and FOIA-First Amendment.

3.2.2. Rocket website and social media presence management and oversight may include the Rocket staff generating digital, multi-media content to augment print stories on their digital, multi-media platforms. This will be in-line with Alabama Press Association categories and industry standards. This may include, but is not limited to the following industry standards for sharing newsworthy content to espouse Army, IMCOM, and USAG-Redstone information and messages: videography, graphic design, podcast, animation, livestream and/or any new and emerging industry standard techniques or platforms that the contractor deems appropriate to further tell the Army story.

3.2.3 All editorial content and digital, multi-media products produced by the contractor, whether or not published in the print newspaper or on the contractor managed web and social media presence platforms, are to be considered property of the federal government for our express use as deemed necessary to tell the Army story.

3.2.4. The Government will provide workspace within the Public Affairs Office on Redstone Arsenal for the contractor staff to collaborate, write, and edit. The contractor shall be responsible for safeguarding all government equipment, information and property provided for contractor use. At the close of each work period, government facilities, equipment, and materials shall be secured.

4.0. Personnel

4.1. Contract Manager. The Contractor shall provide a Contract Manager who shall be responsible for the performance of the work. The name of this person and an alternate(s), who shall act for the Contractor when the manager is absent, shall be designated in writing to the Contracting Officer within 15 days after contract award.

4.1.1. The Contract Manager or alternate shall have full authority to act for the Contractor on all contract matters relating to daily operation of this contract.

4.1.2 The Contract Manager or alternate shall be available for discussions with Government officials during normal duty hours upon request to promptly plan, coordinate and produce the newspaper.

4.1.3. The Contract Manager and alternate(s) shall be able to fluently read, write, speak and understand English.

4.1.4. Employees. The Contractor shall provide personnel who are fully competent in fulfilling all contractor services and technical objectives and goals under the contract.

4.1.5. The Contractor shall provide a qualified supervisor who is responsible to oversee all phases of the printing and distribution of the newspaper. In the absence of the supervisor, the Contract Manager may perform these duties.

4.1.6. The Contractor shall provide one full time (40 hours per week) employee to collect, write, and process and transmit information suitable for publication in the Redstone Rocket about the people and activities of Redstone Arsenal. In day-to-day performance and administration of the Civilian Enterprise (CE) contract, Contractor personnel performing such support services shall not be treated in any way as though they are government employees.

4.1.7. The Contractor shall provide one part time (20-40 hours per week) employee to collect, write, process and transmit information suitable for publication in the Redstone Rocket about the people and activities of Redstone Arsenal. In day-to-day performance and administration of the Civilian Enterprise (CE) contract, Contractor personnel performing such support services shall not be treated in any way as though they are government employees.

4.1.8. The Contractor shall provide a full time (40 hours per week) photographer to take photographs, edit photographs suitable for publication in the Redstone Rocket, post photos on social media platforms and archive all photos on government owned drives. All photographs taken under this contract will be the property of the US government (PAO Office) for use and distribution as necessary. The Contractor shall provide still photography at no cost to the government after normal working hours and on weekends upon two days (48 hours) advance notice from the PAO.

4.1.9. The Contractor shall provide a full time (40 hours per week) Assistant Editor to collect, write, process and transmit information suitable for publication in the Redstone Rocket, take photos, plan and manage the weekly assignment budget, interview and approve contract hirings, upload stories on the army.mil (CORE) website, obtain approval from the editor before going to press every week, and oversee the Redstone Rocket website and Social Media presence.

4.2. Contractor Personnel Conduct.

4.2.1. Contractor personnel shall comply with the policies, procedures, guidance and regulations of the installation and their conduct shall not reflect discredit upon the Government. The Contractor shall ensure that personnel present a professional appearance. The Contractor’s employees shall observe and comply with all Installation policies and procedures concerning fire, safety, environmental protection, sanitation, security, and possession of firearms or other lethal or illegal weapons or substance. The Contractor is responsible for ensuring that any contractor employees providing services under this contract conduct themselves and perform services in a professional, safe, and responsible manner. The Contractor shall remove from the job site any employee for reasons of misconduct or security. Particular attention should be paid to acceptance of gifts/ gratuities, and on non-disclosure of sensitive or classified information. The Contractor shall ensure employee conduct complies with 41 U.S. C 423 relative to release of acquisition related information or actions or discussions which may prejudice future competitions. The Contractor shall ensure no contractor employees conduct political related activities or events on the US Army Facilities.

4.2.2. Neither the Contractor nor Contractor representatives shall solicit advertising in the name of U.S. Army Garrison Redstone or the United States Army. The Contractor and its representatives shall conduct all business operations in an ethical and professional manner, dealing honestly and fairly with all advertisers or others coming in contact with the Redstone Rocket. The Contracting Officer will provide the Contractor and his representative a letter of authorization to be shown to potential Advertisers to establish the relationship between the Government, and its requirements for a newspaper, and the Contractor.

4.2.3. Off-Duty Employment. The Contractor shall not hire any person whose employment would result in a conflict of interest under Joint Ethics Regulation, DoD 5500. 7-R, and AR 360-1, the Army Public Affairs Program. These include persons with any relationship with the newspaper staff, the senior staff of the Garrison and those who could benefit from a relationship with the Contractor's organization.

5. Quality Control

5.1. Editorial Material. The editorial staff of the U.S. Army Garrison Redstone Public Affairs Office (PAO) is responsible for all editorial material of the Redstone Rocket and for checking security and accuracy of content. The Contractor shall be responsible for the layout, paste-up and proofreading of each page of the Redstone Rocket subject to the guidance/direction and oversight of the PAO. The editorial staff of the Redstone Arsenal Garrison Public Affairs Office is responsible for proofreading all editorial material of the Guidebook and Map, and for checking security and accuracy of content. Guidebook editorial material will include information about the mission of the command; the availability of community services; historical background; location of facilities; hours of operation and telephone numbers. A fold-out installation map and other information to orient newcomers also will be included in the Guidebook. The Contractor shall be responsible for the pagination of the Guidebook, subject to the guidance, direction and supervision of the editor appointed by the Redstone Arsenal Public Affairs Officer.

5.2. Quality of Advertising. The Contractor shall accept for publication only those advertisements which in the Government's opinion, are in conformance with the principles of good taste. The Contractor shall not accept or publish advertising which in the Government's opinion is objectionable or obscene in nature; or which reflects adversely upon the Government of the United States or any of its components; or which the Government determines is not pertinent to its internal audience at the USAG- Redstone.

5.3. Government Clearance. The Contractor shall have all content, including advertisements, reviewed by the USAG-Redstone Director for Public Affairs prior to publication. Failure to do so will constitute a violation of contract.

5.4. Advertisement accuracy. The Contractor shall assume full responsibility for the accuracy of any advertisement appearing in the Redstone Rocket and the Guidebook. The Contractor shall notify advertisers that their advertisement will not conflict with maintaining the morale, welfare and discipline of the command.

5.5. Information Control. Under no circumstances shall the Contractor make any items to be printed in the Redstone Rocket available to 3rd parties. Such requests will be referred to the Director for Public Affairs, who may, after distribution of the Rocket, make any items available to any 3rd party.

5.6. Debts. The Contractor shall be responsible for all debts that are incurred in the printing and distribution of the Redstone Rocket and Guidebook and Map. The Government will not be responsible for debts that may be incurred in the printing and distribution of the Redstone Rocket or Guidebook and Map.

5.7. Use of seals, insignia or emblems. The Contractor shall not use any statement that implies that the Redstone Rocket or Guidebook and Map are official publications of the Department of the Army. The Contractor shall not use any official Department of the Army seals, insignia, or emblems in the flag or masthead.

5.8. Use of Mails. The Contractor shall not use DoD postage and fees paid indicia labels for distribution of copies of the Redstone Rocket or the Guidebook and Map.

5.9. First Use Rights and Distribution Rights. First use of command information material produced by the PAO and exclusive distribution rights on the installation are granted to the Contractor as contractual consideration for producing the Redstone Rocket, Guidebook, and Map.

6. Definitions and Acronyms

6.1. Contracting Officer (KO). A person duly appointed with the authority to enter into and administer contracts on behalf of the Government.

6.2. Contracting Officer’s Representative (COR). An individual designated in writing by the Contracting Officer to perform specific contract administration functions. The COR does not have the “AUTHORITY” to enter into or change the contract. The COR has the right to exercise contract-related administrative details concerning those administrative aspects. In this context, the COR will establish audience and command-related control over the content of the publication.

6.3. Civilian Enterprise (CE) Newspaper. Newspapers printed and distributed by civilian printers under contract with Army components or their subordinate commands. The news and editorial content is approved and provided by the PAO. These Newspapers contain advertising sold by the civilian printer and may include supplements or inserts that become the property of the command installation or intended recipient upon delivery in accordance with the terms of the contract.

7. General Requirements:

7.1. The Contractor shall provide all personnel, equipment, labor, supplies, tools, materials, supervision and other items necessary to print and distribute the Redstone Rocket, a weekly civilian enterprise newspaper for Redstone Arsenal, Alabama, and the Installation Guidebook and Map. The Public Affairs Office of the U.S. Army Garrison Redstone will provide office space and work stations for any Contractor employees deemed necessary for the publication of the Redstone Rocket and the Guidebook and Map

7.2. The civilian enterprise newspaper and Guidebook and map are to be published and delivered by the Publisher at no cost to the Government; neither the Commander nor the United States government will be responsible for debts that may be incurred in the production and delivery of the civilian enterprise newspaper and Guidebook and Map.

7.3. Government Funds. Neither U.S. Government Appropriated Funds, nor Non- appropriated Funds, stationery paper or equipment will be used to either print or distribute the Redstone Rocket and Guidebook and Map. The revenue which the Contractor receives from the sale of advertisements in the Redstone Rocket and Guidebook and Map shall constitute full payment to the Contractor.

7.4. The right to circulate advertising constitutes contractual consideration. The contract grants certain first-use rights of command prepared information to the contracted printer.

7.5. All advertising shall be solicited, sold and collected by the Publisher. The Publisher shall look solely to advertising revenue to fund the cost of the newspaper.

8. General Advertising

8.1. The Redstone Rocket and Guidebook shall not include advertisements that imply discrimination with regard to race, creed, age, color, sex, or national origin of the purchaser, user, or patron. Even if discrimination is not implied, the Contractor shall ensure that advertisers in all publications are of good standing and do not discriminate. Under no conditions shall a business establishment listed by Redstone Arsenal or a partner activity as "Off Limits" be permitted to advertise in publications. The Contractor shall not accept or publish advertising of an obscene nature or that reflects adversely upon the Government of the United States or any of its components as determined by the Contracting Officer.

8.1.2. The Redstone Rocket and Guidebook shall not include advertisements that imply discrimination with regard to race, creed, age, color, sex, or national origin of the purchaser, user, or patron. Even if discrimination is not implied, the Contractor shall ensure that advertisers in all publications are of good standing and do not discriminate. Under no conditions shall a business establishment listed by Redstone Arsenal or a partner activity as "Off Limits" be permitted to advertise in publications. The Contractor shall not accept or publish advertising of an obscene nature or that reflects adversely upon the Government of the United States or any of its components as determined by the Contracting Officer.

8.1.3. The Contractor shall ensure that commercial businesses soliciting military personnel through advertising in all published products are ethical in describing goods, services, commodities and sale terms (including guarantees, warranties, etc.).

8.1.4. Advertisements offering or implying credit terms must carry a clear statement of the total cash price as well as the total credit costs, including all charges. If payments are shown, the number, amount of each, and the time period shall also be shown. This information will be printed in a visible area in type no smaller than 6point. Any ad offering or implying credit terms that does not meet these specifications shall be submitted to the government for Staff Judge Advocate review prior to printing.

8.1.5. The products shall not carry advertisements that contain photographs of individuals in uniform that lends the appearance of Army endorsement of a product or company. Excluded from this prohibition are Government appropriated or nonappropriated fund advertisers and pictures of actors or story characters in advertising for movies, plays and books.

8.1.6. The Contractor shall ensure advertising complies with all requirements of Federal, and local law. This includes credit disclosure requirements and restrictions on advertising by persons not licensed in a particular profession or occupation.

8.1.7. Advertisements or editorial material about games of chance are prohibited. State lottery exceptions are authorized by 18 USC1307; gaming conducted by an Indian tribe pursuant to the Indian Gaming Regulatory Act exceptions are authorized in 18 USC 2720. Non-lottery activities (such as dining at a restaurant or attending a musical performance) of a commercial organization whose primary business is conducting lotteries may be advertised in CE publications. Exceptions are also allowed for lotteries conducted by a nonprofit organization or a Government organization or as a promotional activity by a commercial organization and are clearly occasional and ancillary to the primary business of that organization. Lottery is defined as containing the following elements: Prize (whatever items of value are offered in the particular game); Chance (random selection to numbers to produce a winning combination); and Consideration (requirement to pay money in order to play). Provisions of this paragraph do not apply to activities that require no payment of money or other consideration to play.

8.1.8. Any advertisements that resemble editorial copy shall be clearly marked “paid advertisement” at the top and bottom in no smaller than 8point bold or 10point type.

8.1.9. Real Estate Advertising. Advertising for offpost housing available for rent, sate, or lease by an owner, manager, rental agency, agent, or individual shall include only those available on a nondiscriminatory basis for all personnel. No facilities shall be advertised without the Contractor having been notified in writing that open housing practices are enforced by the owner, manager, rental agency, agent or individual. The Contractor agrees to carry the following disclaimer near real estate advertising in all published products: "All real estate advertised in this publication is subject to the Federal Fair Housing Act of 1968, which makes it illegal to advertise any preference, limitation or discrimination based on race, color, religion, or national origin, or an intention to make such preference, limitation or discrimination. The Contractor shall not knowingly accept any advertisement for real estate that is in violation of the law. All dwellings advertised in this publication are available on an equal opportunity basis."

8.1.10. The contractor shall not include the advertising for paid political advertisements for a candidate, party, or which advocate a particular position on a political issue, including advertisements advocating a position on any proposed DoD policy or policy under review, or which advocate lobbying elected officials on a specific issue.

8.2. Employees.

8.2.1. Graphic Art Assistance – employee shall be capable of providing original state-of-the-art graphics and complete graphic art support.

8.2.2. Editorial and Design Assistance: employee shall be capable of providing advance design and production support to include assistance with editorial content assembly, page layouts and proofreading.

8.2.3. Photography: If requested by PAO, the Contractor shall provide a professional photographer to take digital photographs for The Redstone Rocket and the Guidebook.

8.2.4. Typesetting: If required, the Contractor shall provide typesetting support. Copy shall be set at specifications designated by the PAO and approved by the Government Editor.

8.2.5. Supervision: The Contractor shall provide a qualified staff to oversee all phases of the design and printing of The Redstone Rocket, Guidebook, and Post Map for which the Contractor is responsible.

8.2.6. Conduct of Contractor Staff: Neither the Contractor nor Contractor representatives shall solicit advertising in the name of Redstone Arsenal, the United States Army or the Department of Defense. The Contractor and Contractor’s representatives shall conduct all business operations in an ethical and businesslike manner, dealing honestly and fairly with all advertisers or others involved in the creation of the Redstone Rocket, Guidebook, and Map. The Contracting officer will provide the Contractor and his representatives a letter of authorization to be shown to potential advertisers to establish the relationship between the Government and the printing firm.

8.3. Quality Control

8.3.1. Editorial Material. The editorial staff of the Redstone Arsenal Garrison PAO, is responsible for proofreading all editorial material of The Redstone Rocket, Guidebook, and Map, and for checking security and accuracy of content. Guidebook editorial material will include information about the mission of the command; the availability of community services; historical background; location of facilities; hours of operation and telephone numbers. A fold-out installation map and other information to orient newcomers also will be included in the Guidebook. The Contractor shall be responsible for the pagination of the Guidebook, subject to the guidance, direction and supervision of the editor appointed by the Redstone Arsenal Public Affairs Officer.

8.3.2. Government Clearance. The Contractor shall have all content, including advertisements, and information graphics reviewed by the Government prior to publication. Failure to do so will constitute a violation of the contract. The Government is not responsible for informing advertisers if their submitted advertisements are in violation of this contract; that responsibility lies solely with the contractor.

8.3.3. Quality Assurance – Contract Maintenance. The printing and distribution of The Redstone Rocket and Guide will be monitored by the COR. Only those photographs, news stories, editorials, headlines, captions, cutlines, and other editorial material approved by the PAO shall be used in any edition of The Redstone Rocket and the Guide.

8.3.4. Information Control. Specific items of command information printed in the Guidebook may be made available to anyone else who requests it following distribution of the product. Such requests shall be referred to the PAO. Under no circumstances shall the printer make such material available to third parties before the publication date.

8.3.5. Debts. The Government will not be responsible for debts that may be incurred during the printing and distribution of these publications.

8.3.6. Use of seals, insignia or emblems. Official Department of the Army or DoD seals, insignia or emblems shall not be used in the flag or masthead.

8.3.7. Government Resources. Neither U.S. Government Appropriated Funds nor Non-Appropriated Funds, stationary or other materials shall be used to design or print The Redstone Rocket, the Guidebook, or the Map.

8.3.8. Use of Mails. The Contractor shall not use Department of Defense postage and fees or paid labels for distribution of copies of The Redstone Rocket, Guidebook, or Map.

8.3.9. First use rights and distribution rights. First use of command information material produced by the PAO and exclusive distribution rights on the installation are granted to the commercial Contractor as contractual consideration for producing The Redstone Rocket, the Guidebook and Map.

8.3.10. The PAO will provide the editorial content that details the customer service agencies and military organizations associated with Redstone Arsenal. The PAO is responsible for proofreading all editorial material of The Redstone Rocket, the Guidebook, and Map and for checking security and accuracy of the content. The PAO will further provide oversight of the layout and design of the editorial content.

8.3.11. The Contractor shall be available to travel to Redstone Arsenal for on-site coordination if required.

8.3.12. Notwithstanding the Contractor’s responsibility for the total management during the performance of the contract, the administration of the contract will require maximum coordination between the Government and the Contractor. The following will be the Government point of contact during the performance period: Samuel “Skip” Vaughn, CI Program Manager, Redstone Arsenal Public Affairs Office, samuel.c.vaughn2.civ@army.mil or (256) 876-1500.

9.0. Redstone Rocket Requirements

9.1. Planning and Design

9.1.1. Advance design and planning. The contractor shall implement modern design and techniques to produce a high-quality newspaper. Plan for production requirements of future issues of the newspaper.

9.1.2. Design of the newspaper. The Contractor shall provide the design and layout of the newspaper to better communicate to the intended Redstone Arsenal audience. The Contractor shall design the newspaper to accomplish the internal communications and information needs the Commander desires.

9.1.3. The Contractor shall provide a minimum selection of ten (10) varied styles of headline type and four (4) various styles of text body type on a weekly basis. Headline styles in sizes 6 point through 72 point, with capability for larger sizes as required, and text sizes from 6 to 24 point.

9.1.4. The Contractor shall provide the PAO with electronic copies of draft documents with the capability to interface with Government computers/equipment. This will permit editing of information for selection by the PAO from Army News Service or any other service the Contractor provides.

9.1.5. The Contractor shall provide, install, maintain and repair equipment that will permit the PAO staff to receive and review final page proofs 32 hours prior to publication or deliver the actual page paste-ups to the PAO office for review 32 hours prior to publication. The Contractor shall do the layout for all pages, including editorial and/or advertising pages.

9.1.6. Provide final color keys for approval (when appropriate). Color keys will be approved by both the Contractor, or representative, and the PAO, or COR.

9.1.7. The Contractor shall maintain a reference copy of each issue and these will be bound and delivered to the PAO at the end of each volume year.

9.2. Advertising for The Redstone Rocket

9.2.1. The contractor shall not include advertisements that are contrary to law or to DoD or Military Service regulations or that in the Government’s opinion pose a danger or detriment to DoD personnel or their family members, or that interfere with the command or installation missions.

9.2.2. The contractor shall not enter into any exclusive advertising agreement with any firm, broker, or individual for the purpose of selling advertising associated with this contract.

9.2.3. The Commander’s representative shall have the authority to specify newspaper advertising layout when required to enhance communication’s effectiveness of the publication

9.3. Distribution of The Redstone Rocket

9.3.1. Delivery to PAO. Thirty copies (30) of the Redstone Rocket shall be delivered to the PAO no later than 7:30 A.M. the day of publication.

9.3.2. Delivery to quarters. The Contractor shall deliver a copy of each week's newspaper protected in plastic to each set of family quarters on Redstone Arsenal no later than the day of publication.

9.3.3. The Contractor shall provide newsstands in the number requested by the PAO and labeled Redstone Rocket for the display of the newspaper within (30) days of the signing of this contract. The Contractor agrees to replace and/or repair any damaged, destroyed, or lost newsstands.

9.3.4. Delivery to other locations. The Contractor shall distribute copies of the Redstone Rocket to the Post Exchange, Commissary, Bowling Center, Cafeteria, and Post Exchange concessions after 10:00 A.M. on the day of publication so that newsstands inside each establishment can be serviced. Delivery to these locations will be completed by 2:00 P.M.

9.3.5. Conditions of Delivery. The Contractor shall open all newspaper bundles and place all papers with the front page facing up in the newsstands. The Contractor shall remove previous issues.

9.3.6. The Contractor shall mail up to 300 copies of the Redstone Rocket to members of the intended audience. PAO will provide a list of addresses as Attachment 2. The Contractor shall maintain the mailing list with periodic review and approval of the PAO.

9.3.7. The Contractor may charge a reasonable fee for mailing and handling of subscriptions to the intended audience. No profit from this activity will be realized by the printer. All requests will be approved by the PAO.

9.3.8. PAO will provide a by building distribution list for all deliveries as an Attachment 3 to the contract. The distribution list is a living document and may change as the Arsenal adds and removes buildings from the installation. The minimum total number of copies delivered shall not change without the issuance of a contract modification.

9.4. Specific Requirements for The Redstone Rocket

9.4.1. Ad-to-editorial copy ratio shall not be larger than 60 percent advertising to 40 percent editorial per single issue. Four (4) issues during the year may have a maximum of 70 percent advertising to 30 percent editorial which will be jointly agreed upon. Ad-to- editorial ratio will average 50-50 percent over the term of the contract.

9.4.2. Any insert or advertising supplement will not count in the ad-to-copy ratio as advertising. However, the Commander, or his representative may limit the number of advertising inserts should they determine that such inserts are excessive.

9.4.3. The Redstone Rocket will include only material which reflects the standards of decency characterizing the U.S. Army and the USAG-Redstone, as determined by the Government. The USAG-Redstone reserves the right to prohibit distribution of the Redstone Rocket when, as determined by the Commander, the Redstone Rocket includes advertising which undermines the command's successful mission performance and preservation of morale and discipline, or which is otherwise contrary to the best interests of the command.

9.4.4. Material appearing in the Redstone Rocket shall be factual, objective, accurate, balanced, impartial, and as timely as practicable. Present and future tense materials will have priority over other materials.

9.4.5. The masthead of the Redstone Rocket shall contain the names of the editorial staff, to include the publisher (Garrison Commander), with military rank and the Director of Public Affairs and the following disclaimer, at a minimum printed in type no smaller than 6-point on one of the first five pages of the publication:

"This DoD newspaper is published in the interest of the personnel at Redstone Arsenal, by (the civilian printer), a private firm in no way connected with the Department of the Army. Opinions expressed by writers herein are their own and are not to be considered an expression by the Department of the Army. The appearance of advertisements in the publication, to include inserts and supplements, does not constitute an endorsement by the Department of the Army, or the civilian publisher, of the products or services advertised within this publication."

“This DoD newspaper is an authorized publication for members of the Department of Defense. Contents of the Redstone Rocket newspaper are not necessarily the official views of, or endorsed by, the U.S. Government, Department of Defense, or the Public Affairs Office.”

“Published by (insert contractor’s name), a private firm in no way connected with the Department of Defense, under exclusive written contract with the Department of Army.”

“The appearance of advertising in this publication, including inserts or supplements, does not constitute endorsement by the Department of Defense, or (insert name of commercial publisher) of the products or services advertised.”

“The editorial content of this publication is the responsibility of Redstone Arsenal Public Affairs Office.”

9.4.6. Further, he Redstone Rocket will place its readers and advertisers on notice of this equal opportunity requirement by including in a prominent location within the first five pages of the publication (preferably masthead), the following statement in a 6-point bold type:

"Everything advertised in this publication shall be made available for purchase, use, or patronage without regard to race, color, religion, sex, national origin, age, marital status, physical handicap, political affiliation, or any other non-merit factor of the purchaser, user or patron.” A confirmed violation of this equal opportunity policy by an advertiser shall result in the refusal to print advertising from that source until the violation is corrected.

9.4.7. The printer may also include a listing of the production staff in the editorial box.

9.4.8. Nameplate. The nameplate (flag) of each issue will include the statement: "Published in the interest of personnel at Redstone Arsenal, AL."

9.4.9. No opinion poll, survey, or straw vote on political campaigns, candidates, or issues shall be conducted for publication in the Redstone Rocket. The Redstone Rocket will not contain political campaign news, editorials, cartoons or other items that are partisan in nature and not within the mission of the organization and its command information objectives. The Redstone Rocket shall not carry partisan political advertising or advertising which is political in nature and not pertinent to the mission of the USAG- Redstone and its command information objectives as determined by the Government. The Commander reserves the right to prohibit the distribution of the Redstone Rocket when, as determined by the Commander, the Redstone Rocket includes prohibited political advertising.

9.4.10. Government will specify layout and design of the editorial content of the Redstone Rocket. Column width for 8, 9, 10, 11 and 12-point body type will be no less than 12-picas and not greater than 24-picas. Columns or blocks of less than 12-pica width will appear as white space.

9.4.11. Unless otherwise authorized by the PAO editorial staff, advertising on all pages will be blocked across the top of the ad block to facilitate contemporary modular design of editorial material. These blocks will be no less than 18 column inches. Editorial space at the top of a page will be no less than four (4) inches per column.

9.5. Redstone Rocket Advertisement Restrictions

9.5.1. Classified Advertising. The Contractor shall provide classified advertising without charge to military personnel and Department of the Army civilian employees. Space required for such advertising shall not be counted as editorial matter in determining news to advertising ratios.

9.5.2. The PAO reserves the right to disallow distribution of supplemental advertising materials in any issue when such supplements or inserts are deemed "excessive" by the Commander.

9.5.3. A minimum of two (2) pages shall be kept free of advertising. These shall include pages 1 and 2. PAO will notify the Contractor by Monday of publication week if a doubletruck (center spread) is needed for editorial space.

9.5.4. Allotting and filling ad space. The Contractor shall assume full responsibility for filling all space set aside for advertising. In the event tentative advertising does not materialize, the Contractor shall notify the editorial staff who will fill the space or give permission to the Contractor to use in-house filler ad material.

9.5.5. The Contractor agrees to furnish to the PAO, 100 percent of the complete advertising page dummies no later than 11:00 A.M. each Tuesday prior to the date of publication. When holidays occur affecting the makeup or distribution deadlines contained herein, the Contractor shall adjust the delivery date in coordination with the PAO.

9.5.6. The Contractor shall have all advertisements reviewed by the PAO no later than 3:00 p.m. the day prior to publication.

9.6. Technical Objectives and Goals of The Redstone Rocket

9.6.1. The Contractor shall print and distribute weekly a minimum of 25,000 copies which will be tabloid size with a minimum of 32 pages. Additional pages may be published in each issue with the prior agreement of the Contractor and PAO. A minimum of fifty (50) issues per year will be published. Publication/distribution day shall be Wednesday.

9.6.2. When the publication date falls on a holiday, the newspaper shall be published on the preceding workday. The Government will provide the Contractor with a list of recognized holidays upon awarding of the contract.

9.6.3. The number of newspapers to be delivered each week is subject to change by the Government when necessitated by significant increases or decreases of personnel at Redstone Arsenal. Such increases or decreases will not exceed ten (10) percent, unless previously agreed to by both parties of this contract.

9.6.4. Special Editions. Special editions of the Redstone Rocket may be printed either in addition to or in lieu of the weekly edition of the newspaper. The size and content of such special editions shall be subject to the mutual agreement of the parties. It is understood that all terms and conditions of this contract shall apply to such special editions. Publication of special issues will be subject to the maximum amount of advance notice to the Contractor as possible but not less than two (2) calendar weeks.

9.6.5. The Redstone Rocket shall not be distributed either as a supplement or insert to any privately produced civilian newspaper or periodical. Privately produced newspapers or publications may not be distributed as inserts to the Redstone Rocket.

9.6.6. The name of the newspaper resulting from this contract shall be the "Redstone Rocket". Said name, property (and registered trademark) of the Government, shall not be subject to registration as a trademark by the Contractor. The use of said name is loaned to the Contractor for the Contractor's exclusive use. The Contractor shall not permit or authorize other firms or persons to use said name.

9.6.7. Color. At least 90% of total pages shall be printed in color, for up to 50 issues per year.

9.6.8. Paper Stock. The Contractor shall provide sufficient paper stock for selection by the Government prior to the time of initial printing. As a minimum, paper stock shall be standard newsprint stock and recycled paper. The use of recycled paper, where economically feasible, for internal products will be a consideration for contract award.

9.6.9. Headline and Text Type. The Contractor shall provide complete typeface options and galley measurement planning tools to the Government. The Contractor shall also provide a design package which details photograph cropping, editorial content assembly, sample layout sheets, color sequence options and a glossary of terms.

9.6.10. Clip Art. The contractor shall provide electronic access to clip art which the PAO may use in the Redstone Rocket. Since clip art is frequently based on subscriptions, the PAO's use of the material is limited to the Redstone Rocket.

10. Requirements for the Installation Guidebooks and Maps

10.1. The Contractor shall provide all personnel, equipment, labor, supplies, tools, materials, supervision and other items necessary to print and deliver 10,000 annual Civilian Enterprise Post Guidebooks and 10,000 Installation Maps to Redstone Arsenal. The Contractor shall also distribute Guidebooks and Maps at Redstone Arsenal as directed by the Garrison Public Affairs Officer. The press run of the Guidebooks and Maps can be adjusted at the discretion of the Government, with agreement by the Contractor, to accommodate significant increases or decreases of personnel at Redstone Arsenal.

10.2. Description of the Installation Guidebooks and Maps. The U.S. Army Mission and Installation Contracting Command office at Redstone Arsenal proposes to establish a Civilian Enterprise Publication contract for the Redstone Arsenal Post Guidebook/Telephone Directory and Map. All conditions regarding advertising and product quality control, period of performance, except those dealing with paper quality and publication shall also apply to the Installation Guidebooks and Map.

10.3. Advertising for the Guidebook and Map. Advertising rights and authorizations shall be restitution for the Contractor in lieu of payment; the Guidebook and Map shall be produced, printed and distributed at no cost to the Government. This publication is subject to the requirements of DOD Instruction 5120.4, AR 360-1, AR 210-7, AR 210-10, U.S. Code 18 and the regulations and instructions incorporated therein by references and to the conditions and agreements as contained herein. An electronic copy of these regulations may be obtained via Internet at www.apd.army.mil.

10.4. Quality Control of Installation Guidebook and Map. Guidebook editorial material will include information about the mission of the command; the availability of community services; historical background; location of facilities; hours of operation and telephone numbers. A fold-out installation map and other information to orient newcomers also will be included in the Guidebook. The Contractor shall be responsible for the pagination of the Guidebook, subject to the guidance, direction and supervision of the editor appointed by the Redstone Arsenal Public Affairs Officer.

10.5. Guidebook Disclaimer. The Guidebook shall not state or imply that it is an official publication of the Department of the Army or Department of Defense. The following disclaimer will be printed within the first five pages of each issue of the Guidebook in type no smaller than 8-point bold or 10-point: “This Unofficial Guide is an authorized publication for members of the Redstone Arsenal community. Contents of the Guide are not necessarily the official view of, or endorsed by, the U.S. Government, the Department of Defense, the Department of the Army or the Contractor of the firms, products or services advertised.”

10.6. Editorial Content. The PAO will provide the editorial content that details the customer service agencies and military organizations associated with Redstone Arsenal. The PAO is responsible for proofreading all editorial material of the Guidebook and Map and for checking security and accuracy of the content. The PAO will further provide oversight of the layout and design of the editorial content.

10.7. Supplies/Items. The Government will provide engineering site maps of the installation for use as a baseline for drafting post maps unless restricted from doing so due to force protection issues. The Government will also provide, for use on-site, desk space, computer terminal with networked access, telephone and office supply items needed.

10.8. Contractor Furnished Items and Services for Guidebook and Map.

10.8.1. The Contractor shall furnish all necessary supplies, repair parts, materials, tools and support equipment required to perform all services. The Contractor shall ensure that all computer equipment, software, font files, shared drive access information, etc., used to produce the Guidebook and Map are compatible with the equipment supplied for production of the Redstone Rocket newspaper.

10.8.2. The Contractor is responsible for the transfer of Guidebook and Map-related materials via an electronic file transfer account accessed through the Internet, hand-delivery or express mail. If express mail is used, all costs are the responsibility of the Contractor and a transportation account number should be provided to the Public Affairs Office within 10 days of contract award. This account number will be used by the PAO to transfer guide related materials that cannot be sent electronically to the Contractor.

10.9. Specific Tasks in producing Installation Guidebook and Map.

10.9.1. During the contract year, the Contractor shall print and deliver 10,000 copies of the Guidebook, which shall be magazine size (approximately 10 3/4 inches long by 8 ¼ inches wide). Similarly, the Contractor will print and deliver 10,000 copies of the Post Map which is presented in a two-sided, seven fold format (approximate dimensions 24.5 inches by 17 inches long). The quantity of the press run may be adjusted with mutual agreement between the Government and the Contractor.

10.9.2. The name of the publication resulting from this contract will be , “Redstone Arsenal Post Guide and Telephone Directory”. Said name is the property of the Government and will not be subject to registration as a trademark by the Contractor. The use of said name is loaned to the Contractor for the Contractor’s exclusive use for the period of the contract. The Contractor has no authority to permit or authorize other firms or persons to use said name.

10.10. Specifications of Installation Guidebook and Map

10.10.1. Pages. The Guidebook shall consists of a minimum of 40 editorial pages devoted entirely to copy and photos, 24 pages with a 1:1 editorial-to-advertising ratio, and 27 pages for the telephone director. The Contractor’s level of responsibility for the layout of these pages will be determined by the Redstone Arsenal Public Affairs Officer or appointed representative.

10.10.2. Color. Editorial content shall include full-color process photography on each of the pages of the Guidebook. The Contractor will not place limits on the number of full-color photos or bleeds included with the editorial content. PAO also reserves the right to use spot color, color posterization, etc., on any of the four-color process pages. The Post Map will be presented in a full-color format as well.

10.10.3. Cover. The outside front cover of the Guidebook shall be in four-color process reproduction, exact register. The Contractor shall provide color proofs and original graphic art for the cover if requested. The Commander or his representative will choose, or provide, the art which will be printed on the cover.

10.10.4. Paper Stock. Upon request, the Contractor shall provide high quality paper samples for selection by the Public Affairs Officer prior to production stages. The Guidebook cover shall be printed on a minimum of 70-pound gloss cover stock. The rest of the Guidebook shall be printed on 50-pound floss text stock. Similar quality paper will be used for the Post Map. The paper stock used for either product may be adjusted with mutual agreement between the Government and the Contractor.

10.10.5. Binding. The Guidebook shall be perfect bound without staples and the trimming shall be fine-edged. The Post Map will be folded in the same manner as a commercial tourist map – the dimensions of the product after folding to approximately 3.6” wide by 8.5” tall.

10.10.6. Additional distribution instructions. The carrier will distribute the product as specified by the post distribution plan supplied by the Redstone Arsenal PAO. All undistributed copies shall be stored in the Contractor’s warehouse with the balance to be shipped or delivered incrementally when requested by the Public Affairs Office; or as arranged by agreement between the Government and the Contractor.

10.10.7. Web Distribution. The Contractor will post an electronic version of the Guidebook and Post Map separately on the Redstone Rocket website within 30 days after distribution to Redstone Arsenal. The online edition will include a PDF version that may be downloaded by visitors.

10.11. Contents of Installation Guidebook and Map.

10.11.1. Ad-to-editorial copy ratio shall be within five percent (5%) of 50 percent advertising to 50 percent editorial per issue.

10.11.2. The Guidebook shall include only material that reflects the standards of decency characterizing the U.S. Army and Redstone Arsenal, as determined by the Government. Material appearing in the Guidebook shall be factual, objective, accurate, balanced, impartial, and as timely as practicable.

10.11.3. The masthead of the Guidebook will contain the names of the editorial staff, to include the publisher (Commander), with military rank and the disclaimer in paragraph 8.4.1. The printer may also include a listing of the production staff in the editorial box.

10.11.4. No opinion poll, survey or straw vote on political campaign, candidates, or issues shall be conducted for publication in the Guidebook, The Guidebook shall not contain political…