P03 Brand Name Justification redacted.pdf

This is a Brand Name Justification document for a Simplified Acquisition Procedures (SAP) purchase under the Simplified Acquisition Threshold (SAT) by the Department of Veterans Affairs, Network Contracting Office 9, located in Murfreesboro, Tennessee, with a secondary office in Lexington, Kentucky. The Acquisition Plan Action ID is 36C249-26-AP-1562, and the contract number is 2237: 596-26-2-950-0095.

The Lexington VAMC Optometry Service requires a replacement Master Phoropter and related accessories, including an autorefractor and table base with accessories, to refract patients and determine proper eyewear prescriptions. The justification establishes that Reichert Inc. is the sole source capable of meeting this requirement due to superior optical precision, long-term durability with a 10-15 year lifecycle, proprietary "ultramatic" technology providing smooth and precise dial operation, and an established service network. Market research confirmed that while the equipment can be procured through SDVOSB and Small Business channels, Reichert manufactures the Master Phoropter and components in the United States, and the Buy American Act does not apply to spare and replacement parts under applicable FAR provisions. The requirement qualifies as a small business set-aside under IAW FAR 19.104-1(a) and will be procured under the SAT. The Contracting Officer, Elishia Lannom, certified the justification on February 19, 2026.