RFP_-_FBO_Social_Media_Tools_FBO_combined_Syn_-_Sol.docx

HSSS01-14-Q-0182

This is a combined synopsis/solicitation for commercial items prepared in accordance with the format prescribed in Subpart 12.6 of the Federal Acquisition Regulation (FAR), as supplemented with additional information included in this notice. A subsequent solicitation document will not be issued. Solicitation HSSS01-14-Q-0182 is issued as a Request for Proposal (RFP) though FAC 2005-72. The NAICS is 511210. The United States Secret Service intends to award a ( FFP) Firm Fixed Price competitive contract on the basis of Best Value to the Government

STATEMENT OF WORK

UNITED STATES SECRET SERVICE

SOCIAL MEDIA ANALYTICS TOOL

1.0 INTRODUCTION

This requirement is for procurement of a social media analytics software tool to be used by the United States Secret Service (USSS) Office of Government and Public Affairs (GPA).

2.0 MISSION

The Secret Service is a federal law enforcement agency with headquarters in Washington, D.C. and over 140 offices domestically and internationally. Although, the USSS was established in 1865, solely to suppress the counterfeiting of United States currency, its mission has grown to include: safeguarding the nation's financial infrastructure and payment systems; preserving the integrity of the economy; and to protecting national leaders, visiting heads of state and government, designated sites, and National Special Security Events (NSSE).

3. 0 OBJECTIVES

Procure a social media software analytics tool with the ability to:

· Automate the social media monitoring process;

· Synthesize large sets of social media data;

· Identify statistical pattern analysis;

· Visually present complex data in a clear, concise manner; and

· Provide user friendly functionality to multiple staff members.

4.0 TASK ORDER/PERIOD OF PERFORMANCE

One (1)BPA (Blanket Purchasing Agreement) with a period of 5 years.

5.0 SPECIFIC REQUIREMENTS

The software tool must possess the following capabilities/functionality:

· Real-time stream analysis;

· Customizable, keyword search features;

· Sentiment analysis;

· Trend analysis;

· Audience segmentation;

· Geographic segmentation;

· Qualitative, data visualization representations (heat maps, charts, graphs, etc.);

· Multiple user access;

· Functionality to have read-only users;

· Access to historical twitter data;

· Influencer identification;

· Standard web browser access with login credentials;

· User level permissions;

· Compatibility with Internet Explorer 8;

· Section 508 compliant;

· Ability to detect sarcasm and false positives;

· Functionality to send notifications to users;

· Functionality to analyze data over a given period of time;

· Ability to quantify the agency's social media outreach/footprint;

· Vendor-provided training and technical/customer support;

· Ability to create custom reports without involving IT specialists; and

· Ability to search online content in multiple languages.

All proposals must be submitted via email to Contract Specialist via Email at ivy.meadows@associates. usss.dhs.gov and charles.keeney@usss.dhs.gov NO LATER THAN 9 June 2014, at 5:00 PM EST