FY20 DJ059 - JA Magnum Opus (SDVOSB) - Fully Executed 2.pdf

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R499--Expanding Experiential Learning Opportunities VEO Design Practitioners (VA-20-00068926)
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36C10X20Q0177
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This justification and approval document outlines a sole-source contract award to Magnum Opus, LLC, a service-disabled veteran-owned small business. The Department of Veterans Affairs Strategic Acquisition Center will procure human centered design and customer experience strategy consulting services from Magnum Opus to support building these capabilities in-house at the Veterans Experience Office. The base period of performance is one year starting in September 2020 with three optional one-year periods, for a total estimated value of $4.2 million. As a verified SDVOSB, Magnum Opus is eligible for this award under the Veterans First Contracting Program pursuant to 38 USC 8127(c). Market research found Magnum Opus to be a responsible contractor based on their experience, certifications, and past performance.

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DEPARTMENT OF VETERANS AFFAIRS

Office of Procurement, Acquisition and Logistics (OPAL) Strategic Acquisition Center (SAC) 5202 Presidents Court, Suite 103

Frederick, MD 21703

Justification and Approval for Other than Full and Open Competition

6.302-5 -- Authorized or required by statute

1. Identification of the agency and the contracting activity.

This Justification and Approval (J&A) for Other Than Full and Open Competition is executed by the Strategic Acquisition Center (SAC), on behalf of the Department of Veterans Affairs (VA), Veterans Experience Office (VEO).

2. Nature and/or description of the action being approved.

This activity proposes to negotiate a non-competitive award (sole-source) with Magnum Opus, a Service-Disabled Veteran-Owned Small Business (SDVOSB), for the procurement of human centered design (HCD) services. This will be a firm fixed price contract. The Period of Performance is one 12-month base, plus three 12-month option periods, September 14, 2020 – September 13, 2024.

3. A description of the supplies or services required to meet the agency’s needs (including the estimated value).

The Government needs contractor support to provide resources required to perform strategy and management consulting services related to Customer Experience (CX) and Human Centered Design (HCD) capability development. The services are required to support VEO’s strategic objective to build HCD and CX expertise in house. Magnum Opus is a strategic industry partner capable of delivering strategy and management consulting services related to customer experience (CX) and HCD capability development. The estimated value for this acquisition is $4,215,073.98.

4. An identification of the statutory authority permitting other than full and open competition.

The statutory authority permitting other than full and open competition is 41 U.S.C.

§ 3304(a)(5) as implemented by the Federal Acquisition Regulation (FAR) Subpart 6.302-5 entitled, “Authorized or required by statute”. The applicable statute is Public Law 109- 461: “Veterans Benefits, Health Care, and Information Technology Act of 2006” specifically, the “Veterans First Contracting Program” outlined in 38 USC § 8127(c).

5. A demonstration that the proposed contractor’s unique qualifications or the nature of the acquisition requires use of the authority cited.

Strategic Acquisition Center (SAC)

VAAR 819.7007 states explicitly, “A determination that only one SDVOSB can meet the requirement is not required,” and that using this authority, the following must be verified:

(1) The anticipated award price of the contract (including options) will not exceed $5 million;

The total estimated value is $4,215,073.98 and does not exceed $5M.

(2) The justification prepared pursuant to FAR 6.302-5(c)(2)(ii) is posted in accordance with FAR subpart 5.301(d);

This J&A will be posted on FBO.

(3) The SDVOSB concern has been determined to be a responsible source with respect to performance; and, Magnum Opus is a registered and verified SDVOSB. Magnum Opus is a strategy consulting firm that partners with business and government leaders to answer questions, conceptualize user experiences, and provide direction using business and creative approaches.

They design product, service, and digital experiences for clients like AT&T, United Technologies, the VA, and J&J, solving complex problems by developing a deep understanding of the clients’ needs and their customers’ needs and by creating solutions to address the opportunities uncovered.

(4) In the estimation of the contracting officer, contract award can be made at a fair and reasonable price that offers best value to the Government.

(5) The contracting officer has determined that the use of this authority is in the best interest of the government based upon the fact that Magnum Opus is a SDVOSB which has a satisfactory performance history with the Department of Veterans Affairs in providing quality products and services at a fair and reasonable price and has the necessary working knowledge of the VA systems, programs and policies to provide the needed deliverables within the required timeline.

6. A description of efforts made to ensure that offers are solicited from as many potential sources as is practicable, including whether a notice was or will be publicized as required by Subpart 5.2 and, if not, which exception under 5.202 applies.

The contracting officer has determined that a SDVOSB sole source award to Magnum Opus is in the best interest of the government. IAW VAAR § 819.7007(b) and (c), the determination whether to make a sole source award is a business decision wholly within

Strategic Acquisition Center (SAC) the discretion of the contracting officer and a determination that only one SDVOSB concern is available to meet the requirement is not required.

A notice will be publicized as required by Subpart 5.2.

7. A determination by the Contracting Officer that the anticipated cost to the Government will be fair and reasonable.

No award shall be made until the Contracting Officer determines the cost to the Government to be fair and reasonable. This determination will be based on a comparison of current contract pricing, past proposal submissions (if available), other information made available, and an Independent Government Cost Estimate.

8. A description of the market research conducted (see Part 10) and the results or a statement of the reason market research was not conducted.

Market research was conducted, and Magnum Opus has been determined to be a responsible source with respect to performance. They are registered and certified in VetBiz.gov as a SDVOSB with the NAICS code for this requirement which in accordance with Public Law 109-461 Section 502(c) meets the requirements of this statute to sole source to a SDVOSB. A review of their Representations and Certifications was conducted in the System for Award Management (SAM) and Magnum Opus represented that they are a SDVOSB.

In addition, the Federal Awardee Performance and Integrity Information System (FAPIIS) was reviewed and FAPIIS shows no reports for Magnum Opus that would indicate defective pricing, instances of contractor fault or recipient not-qualified, terminations for cause, default or material failure to comply, or non-responsibility of the contractor.

9. Any other facts supporting the use of other than full and open competition.

In accordance with Public Law 109-461, codified at 38 USC § 8127, in order to increase contracting opportunities for small business concerns owned and controlled by veterans and small business concerns owned and controlled by veterans with service-connected disabilities, contracting officers of the VA are given specific statutory authority to award a contract to a small business concern owned and controlled by veterans using procedures other than competitive procedures (i.e. a “sole source” contract). The contracting officer may do so in accordance with VAAR 819.7007.

Strategic Acquisition Center (SAC)

10. A listing of the sources, if any, that expressed, in writing, an interest in the acquisition.

Magnum Opus, LLC 3108 Volk Ave.

Long Beach, CA 90808

11. A statement of the actions, if any, the agency may take to remove or overcome any barriers to competition before any subsequent acquisition for the supplies or services required.

All future requirements will be handled on a case-by-case basis. Toward the expiration of this contract, consideration will be given as to whether the future acquisition should be competitive.

Strategic Acquisition Center (SAC)

12. Certifications / Signatures.

(1) Technical Representative Certification:

I certify that the foregoing justification is complete and accurate to the best of my knowledge and belief.

Tucker Patterson Date Contracting Officer Representative Veterans Experience Office

(2) Contracting Officer Certification:

Pursuant to (FAR 6.303-2(a)(12)), I certify that this justification is accurate and complete to the best of my knowledge and belief.

Wanda Y. Edwards Date Contracting Officer Strategic Acquisition Center –Frederick (SAC-F)

(3) Competition Advocate Approval:

Upon the basis of the above justification, I hereby approve, as advocate for competition for the procuring activity, the solicitation of the proposed procurements described herein using other than full and open competition, pursuant to the authority of 38 U.S. Code § 8127(c).

Donald Jones Date Competition Advocate Competition Advocate Strategic Acquisition Center Tracking number ______ vacojonesd12 Typewritten Text 9/11/2020 vacojonesd12 Typewritten Text

DJ059

Justification and Approval for Other than Full and Open Competition
6.302-5 -- Authorized or required by statute
(1) Technical Representative Certification:
(2) Contracting Officer Certification:
2020-09-11T11:07:17-0500
Tucker J. Patterson 1112973
2020-09-11T12:11:20-0400
Wanda Y Edwards 579513
2020-09-11T13:04:13-0400
Donald J. Jones 926524

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