C14 - Redacted Brand Name Justification.pdf

MEMORANDUM

Subj: BRAND NAME JUSTIFICATION TO PROCURE APC SMART UPS

1. Identification of the agency and the contracting activity, and specific identification of the document as a “Brand Name Justification.”

This is a brand name justification. Contracting activity is NSWC-PCD, Code 024, 110 Vernon Ave., Panama City, FL, 32407.

2. Nature and/or description of the action being approved.

This action will award a firm fixed price contract to authorized sellers of the Uninterruptible Power Supplies (UPS’) listed in Paragraph 3.

3. A description of the supplies or services required to meet the agency’s needs.

Line Description Qty.

1 APC Smart-UPS 3000VA LCD RM 2U 120V with SmartConnect 6 2 Freight 1

This acquisition will be conducted using simplified acquisition procedures with a total estimated value less than $25,000. The Government’s minimum needs have been verified by the certifying technical and requirements personnel. This memo does not authorize acquisition for other requirements. This acquisition will be conducted using simplified acquisition procedures with a total dollar value above micro-purchase levels, but not exceeding the simplified acquisition threshold of $250,000.00.

4. Identification of the justification rationale and, if applicable, a demonstration of the proposed contractor’s unique qualifications to provide the required supply or service.

10 U.S.C. 2304(c)(1). Application for brand name description FAR 6.302-1(c).

The Naval Surface Warfare Center Panama City Division (NSWC PCD) currently has a need for the UPS’ listed in Paragraph 3 of this document.. By procuring the same model, the Government is able to maintain consistency in maintenance procedures (single warranty source for all systems reduces complexity and therefore labor costs in dealing with problems as they arise) and interchangeable components/peripherals, thus saving the Government time and money.

As such, the Government does not expect significant savings through competition and does expect significant and unacceptable delays that will negatively impact this requirement.

Therefore, it is in the Governments’ best interest to acquire the APC brand.

5. A determination by the ordering activity contracting officer that the order represents the best value consistent with FAR 13.106-1(b).

The Contracting Officer has determined that the order represents the best value and results in the lowest overall cost alternative (such as considering price, special features, administrative costs) to meet the Government’s needs.

6. A description of the market research conducted among schedule holders and the results or a statement of the reason market research was not conducted.

For the reasons specified in paragraph 4 above, APC is the only brand that can meet the Government’s needs. This requirement will not be synopsized in the government point of entry sam.gov because it is estimated less than $25,000.00.

7. Any other facts supporting the justification.

None.

8. A statement of the actions, if any, the agency may take to remove or overcome any barriers that led to the restricted consideration before any subsequent acquisition for the supplies or services is made.

As stated in paragraph 4 above, APC is the only brand that can meet this requirement.