RFI_Questions.docx

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Marketing and Communications Support
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REQUEST FOR INFORMATION QUESTIONS

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RFI Questions JUN6, 2018

SECTION 1: Market Research

1. Describe your experience conducting marketing research with segments of the small business community.

2. Describe your experience conducting market research with lenders servicing the small business community.

3. Describe your full range of services available to SBA under this CLIN.

SECTION 2: Creative Services, Graphic Design and Copywriting Support

1. Describe your experience creating collateral targeted to small businesses.

2. Describe your experience creating collateral targeted to the lender community.

3. Describe your full range of services available to SBA under this CLIN.

4. Submit up to three sample campaigns illustrating your capabilities in these areas.

SECTION 3: Web Support & Digital Design

1. Describe your experience creating web pages and content targeted to small businesses.

2. Describe your experience creating web pages and content targeted to lenders serving the small business community.

3. Describe your experience creating short form videos targeted to small businesses.

4. Describe your experience creating short form videos targeted to lenders serving the small business community.

5. Describe your full range of services available to SBA under this CLIN.

SECTION 4: Marketing and Public Relations Support

1. Describe your experience creating marketing plans and public relations campaigns targeted to small businesses.

2. Describe your experience creating marketing plans and public relations campaigns targeted to lenders serving the small business community.

3. Describe your full range of services available to SBA under this CLIN.

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