36C10B21R0007.pdf

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R499--IT Strategic Communication (ITSC) Support (VA-21-00001461)
Solicitation number
36C10B21R0007
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This is a request for proposal for IT strategic communication support services. The Department of Veterans Affairs OIT seeks a contractor to provide strategic communication, marketing, public affairs, and graphic design expertise to supplement its partially staffed government team. Key requirements include developing communication strategies and plans, implementing campaigns, producing content for multiple channels, conducting media relations, and providing executive messaging support. The contractor must also advise on social media strategy and implementation. The period of performance is one 12-month base period plus two 12-month option periods. The solicitation closes on January 6, 2021. The NAICS code is 541613 and it is set aside for SDVOSB. The incumbent is unstated. Pricing will be evaluated for labor categories using the attached price spreadsheet. The location of performance is primarily VA facilities in the DC area.

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PAGE 1 OF 1. REQUISITION NO.

2. CONTRACT NO. 3. AWARD/EFFECTIVE DATE 4. ORDER NO. 5. SOLICITATION NUMBER 6. SOLICITATION ISSUE DATE

a. NAME b. TELEPHONE NO. (No Collect Calls) 8. OFFER DUE DATE/LOCAL

TIME

9. ISSUED BY CODE 10. THIS ACQUISITION IS UNRESTRICTED OR SET ASIDE: % FOR:

SMALL BUSINESS

HUBZONE SMALL

BUSINESS

SERVICE-DISABLED

VETERAN-OWNED

SMALL BUSINESS

WOMEN-OWNED SMALL BUSINESS

(WOSB) ELIGIBLE UNDER THE WOMEN-OWNED

SMALL BUSINESS PROGRAM

EDWOSB

8(A)

NAICS:

SIZE STANDARD:

11. DELIVERY FOR FOB DESTINA-

TION UNLESS BLOCK IS

MARKED

SEE SCHEDULE

12. DISCOUNT TERMS

13a. THIS CONTRACT IS A

RATED ORDER UNDER

DPAS (15 CFR 700)

13b. RATING

14. METHOD OF SOLICITATION

RFQ IFB RFP

15. DELIVER TO CODE 16. ADMINISTERED BY CODE

17a. CONTRACTOR/OFFEROR CODE FACILITY CODE 18a. PAYMENT WILL BE MADE BY CODE

TELEPHONE NO. DUNS: DUNS+4:

PHONE: FAX:

17b. CHECK IF REMITTANCE IS DIFFERENT AND PUT SUCH ADDRESS IN OFFER

18b. SUBMIT INVOICES TO ADDRESS SHOWN IN BLOCK 18a UNLESS BLOCK BELOW IS CHECKED

SEE ADDENDUM

19. 20. 21. 22. 23. 24.

ITEM NO. SCHEDULE OF SUPPLIES/SERVICES QUANTITY UNIT UNIT PRICE AMOUNT

(Use Reverse and/or Attach Additional Sheets as Necessary)

25. ACCOUNTING AND APPROPRIATION DATA 26. TOTAL AWARD AMOUNT (For Govt. Use Only)

27a. SOLICITATION INCORPORATES BY REFERENCE FAR 52.212-1, 52.212-4. FAR 52.212-3 AND 52.212-5 ARE ATTACHED. ADDENDA ARE ARE NOT ATTACHED.

27b. CONTRACT/PURCHASE ORDER INCORPORATES BY REFERENCE FAR 52.212-4. FAR 52.212-5 IS ATTACHED. ADDENDA ARE ARE NOT ATTACHED

28. CONTRACTOR IS REQUIRED TO SIGN THIS DOCUMENT AND RETURN _______________ 29. AWARD OF CONTRACT: REF. ___________________________________ OFFER

COPIES TO ISSUING OFFICE. CONTRACTOR AGREES TO FURNISH AND DATED ________________________________. YOUR OFFER ON SOLICITATION

DELIVER ALL ITEMS SET FORTH OR OTHERWISE IDENTIFIED ABOVE AND ON ANY (BLOCK 5), INCLUDING ANY ADDITIONS OR CHANGES WHICH ARE

ADDITIONAL SHEETS SUBJECT TO THE TERMS AND CONDITIONS SPECIFIED SET FORTH HEREIN IS ACCEPTED AS TO ITEMS:

30a. SIGNATURE OF OFFEROR/CONTRACTOR 31a. UNITED STATES OF AMERICA (SIGNATURE OF CONTRACTING OFFICER)

30b. NAME AND TITLE OF SIGNER (TYPE OR PRINT) 30c. DATE SIGNED 31b. NAME OF CONTRACTING OFFICER (TYPE OR PRINT) 31c. DATE SIGNED

AUTHORIZED FOR LOCAL REPRODUCTION (REV. 2/2012)

PREVIOUS EDITION IS NOT USABLE Prescribed by GSA - FAR (48 CFR) 53.212

7. FOR SOLICITATION

INFORMATION CALL:

STANDARD FORM 1449

OFFEROR TO COMPLETE BLOCKS 12, 17, 23, 24, & 30

SOLICITATION/CONTRACT/ORDER FOR COMMERCIAL ITEMS 118

36C10B21R0007 12/15/2020

Michael Levchenko - Contract Specialist 732-440-9646

01/06/2021 10AM ET

Department of Veterans Affairs

Technology Acquisition Center

23 Christopher Way

Eatontown NJ 07724

X 100

X

541613

$16.5M

N/A

X

See Delivery Schedule

23 Christopher Way

Financial Services Center

PO Box 149971

Austin TX 78714-8971

See CONTINUATION Page

Information Technology Strategic Communications Support (ITSC)

See Section B.3 Price Schedule and Section B.4

Performance Work Statement

This Request for Proposal (RFP) will result in a hybrid

Firm-Fixed-Price (FFP), Time and Materials (T&M) contract.

Offerors shall be evaluated in accordance with Section E

This is a Service-Disabled Veteran-Owned Small Business

(SDVOSB) set-aside in accordance with VAAR 852.219-10

VA Notice of Total Service-Disabled Veteran-Owned Small

Business set-aside.

See CONTINUATION Page

36C10B21R0007

TABLE OF CONTENTS

SECTION B - CONTINUATION OF SF 1449 BLOCKS

B.1 GOVERNING LAW

B.2 CONTRACT ADMINISTRATION DATA

B.3 PRICE SCHEDULE

B.4 PERFORMANCE WORK STATEMENT

1.0 BACKGROUND

2.0 APPLICABLE DOCUMENTS

3.0 SCOPE OF WORK

4.0 PERFORMANCE DETAILS

4.1 PERFORMANCE PERIOD

4.2 PLACE OF PERFORMANCE

4.3 TRAVEL (FFP)

4.4 TRAVEL (T&M)

4.5 KEY PERSONNEL

5.0 SPECIFIC TASKS AND DELIVERABLES

5.1 PROJECT MANAGEMENT

5.1.1 CONTRACTOR PROJECT MANAGEMENT PLAN

5.1.2 REPORTING REQUIREMENTS

5.1.3 TECHNICAL KICKOFF MEETING

5.2 STRATEGIC COMMUNICATION PROGRAM ANALYSIS, STRATEGY, AND PLANNING

5.2.1 PROGRAM ANALYSIS

5.2.2 COMMUNICATION STRATEGY AND PLANNING

5.3 COMMUNICATION CONTENT MANAGEMENT

5.4 STRATEGIC COMMUNICATION SUPPORT OF MAJOR OIT INITIATIVES

5.5 OIT FRONT OFFICE COMMUNICATION SUPPORT AND EXECUTIVE MESSAGING

5.6 ORGANIZATIONAL RECOGNITION

5.7 OIT SOCIAL MEDIA STRATEGY AND IMPLEMENTATION

5.8 SPEAKING ENGAGEMENT SUPPORT

5.9 PUBLIC AFFAIRS AND MEDIA RELATIONS SUPPORT

5.10 CONGRESSIONAL AFFAIRS SUPPORT

5.11 OIT AND VA STAFF COMMUNICATION SUPPORT

5.12 GRAPHICS, DESIGN, AND MULTIMEDIA SUPPORT

5.13 IMAGE AND VIDEO SUPPORT

5.14 BUSINESS OPERATIONS AND INFORMATION MANAGEMENT SUPPORT

5.15 ACCESSIBILITY

5.16 OPTIONAL TASK 1: INTRA-DIVISION COMMUNICATION SUPPORT (T&M)

5.17 OPTIONAL TASK 2: OIT WEB MAINTENANCE (T&M)

5.18 OPTIONAL TASK 3: TRANSITION OUT

5.18.1 TRANSITION-OUT PLAN

5.18.2 TRANSITION-OUT SERVICES

6.0 GENERAL REQUIREMENTS

6.1 ENTERPRISE AND IT FRAMEWORK

6.1.1 VA TECHNICAL REFERENCE MODEL

6.1.2 FEDERAL IDENTITY, CREDENTIAL, AND ACCESS MANAGEMENT (FICAM)

6.1.3 INTERNET PROTOCOL VERSION 6 (IPV6)

6.1.4 TRUSTED INTERNET CONNECTION (TIC)

6.1.5 STANDARD COMPUTER CONFIGURATION

6.1.6 VETERAN FOCUSED INTEGRATION PROCESS (VIP)

6.1.7 PROCESS ASSET LIBRARY (PAL)

6.1.8 AUTHORITATIVE DATA SOURCES

6.2 SECURITY AND PRIVACY REQUIREMENTS

6.2.1 POSITION/TASK RISK DESIGNATION LEVEL(S)

6.2.2 CONTRACTOR PERSONNEL SECURITY REQUIREMENTS

6.3 METHOD AND DISTRIBUTION OF DELIVERABLES

6.4 PERFORMANCE METRICS

6.5 FACILITY/RESOURCE PROVISIONS

6.6 GOVERNMENT FURNISHED PROPERTY

6.7 SHIPMENT OF HARDWARE OR EQUIPMENT

ADDENDUM A – ADDITIONAL VA REQUIREMENTS, CONSOLIDATED

ADDENDUM B – VA INFORMATION AND INFORMATION SYSTEM SECURITY/PRIVACY LANGUAGE

7.0 POINTS OF CONTACT

SECTION C - CONTRACT CLAUSES

C.1 52.252-2 CLAUSES INCORPORATED BY REFERENCE (FEB 1998)

C.2 52.204-21 BASIC SAFEGUARDING OF COVERED CONTRACTOR INFORMATION SYSTEMS

(JUN 2016)

C.3 52.212-5 CONTRACT TERMS AND CONDITIONS REQUIRED TO IMPLEMENT STATUTES OR

EXECUTIVE ORDERS-COMMERCIAL ITEMS (NOV 2020)

C.4 52.217-7 OPTION FOR INCREASED QUANTITY—SEPARATELY PRICED LINE ITEM (MAR

1989) 81

C.5 52.217-9 OPTION TO EXTEND THE TERM OF THE CONTRACT (MAR 2000)

C.5 VAAR 852.212-70 PROVISIONS AND CLAUSES APPLICABLE TO VA

ACQUISITION OF COMMERCIAL ITEMS. (APR 2020)

C.6 852.204-70 PERSONAL IDENTITY VERIFICATION OF CONTRACTOR PERSONNEL (MAY

2020) 83

C.7 VAAR 852.219-74 LIMITATIONS ON SUBCONTRACTING—MONITORING AND

COMPLIANCE (JUL 2018) (DEVIATION)

C.8 ORGANIZATIONAL CONFLICT OF INTEREST

SECTION D - CONTRACT DOCUMENTS, EXHIBITS, OR ATTACHMENTS

SECTION E - SOLICITATION PROVISIONS

E.1 52.252-1 SOLICITATION PROVISIONS INCORPORATED BY REFERENCE (FEB 1998)

E.2 52.204-24 REPRESENTATION REGARDING CERTAIN TELECOMMUNICATIONS AND VIDEO

SURVEILLANCE SERVICES OR EQUIPMENT (OCT 2020)

E.3 52.204-26 COVERED TELECOMMUNICATIONS EQUIPMENT OR SERVICES-

REPRESENTATION (OCT 2020)

E.3 52.209-7 INFORMATION REGARDING RESPONSIBILITY MATTERS (OCT 2018)

E.4 52.212-3 OFFEROR REPRESENTATIONS AND CERTIFICATIONS—COMMERCIAL ITEMS

(NOV 2020)

E.5 52.216-1 TYPE OF CONTRACT (APR 1984)

E.6 52.233-2 SERVICE OF PROTEST (SEPT 2006)

E.7 VAAR 852.233-70 PROTEST CONTENT/ALTERNATIVE DISPUTE RESOLUTION (OCT 2018)

E.8 VAAR 852.233-71 ALTERNATE PROTEST PROCEDURE (OCT 2018)

E.9 852.209-70 ORGANIZATIONAL CONFLICTS OF INTEREST (OCT 2020)

E.10 BASIS FOR AWARD AND PROPOSAL INSTRUCTIONS

SECTION B - CONTINUATION OF SF 1449 BLOCKS

B.1 GOVERNING LAW

Federal law and regulations, including the Federal Acquisition Regulations (FAR), shall govern this Contract/Order. Commercial license agreements may be made a part of this Contract/Order but only if both parties expressly make them an addendum hereto, as permitted by FAR 12.212.

If the commercial license agreement is not made an addendum, it shall not apply, govern, be a part of or have any effect whatsoever on the Contract/Order; this includes, but is not limited to, any agreement embedded in the computer software (clickwrap), any agreement that is othe rwise delivered with or provided to the Government with the commercial computer software or documentation (shrinkwrap), or any other license agreement otherwise referred to in any document. If a commercial license agreement is made an addendum, only those provisions addressing data rights regarding the Government’s use, duplication and disclosure of data (e.g., restricted computer software) are included and made a part of this Contract/Order, and only to the extent that those provisions are not duplicative or inconsistent with Federal law, Federal regulation, the incorporated FAR clauses and the provisions of this Contract/Order; those provisions in the commercial license agreement that do not address data rights regarding the Government’s use, duplication and disclosure of data shall not be included or made a part of the Contract/Order.

Federal law and regulation including, without limitation, the Contract Disputes Act (41 U.S.C. § 7101 et seq.), the Anti-Deficiency Act (31 U.S.C. § 1341 et seq.), the Competition in Contracting

Act (41 U.S.C. § 3301 et seq.), the Prompt Payment Act (31 U.S.C. § 3901 et seq.), Contracts for Data Processing or Maintenance (38 U.S.C. § 5725), and FAR clauses 52.212-4, 52.227-14, 52.227-19 shall supersede, control, and render ineffective any inconsistent, conflicting, or duplicative provision in any commercial license agreement. In the event of conflict between this clause and any provision in the Contract/Order or the commercial license agreement or elsewhere, the terms of this clause shall prevail. The Contractor shall deliver to the Government all data first produced under this Contract/Order with unlimited rights as defined by FAR 52.227-14. Claims of patent or copyright infringement brought against the Government as a party shall be defended by the U.S. Department of Justice (DOJ) in accordance with 28 U.S.C. § 516; at the discretion of DOJ, the Contractor may be allowed reasonable participation in the defense of the litigation. Any additional changes to the Contract/Order must be made by modification (Standard Form 30) and shall only be made by a warranted Contracting Officer. Nothing in this Contract/Order or any commercial license agreement shall be construed as a waiver of sovereign immunity.

B.2 CONTRACT ADMINISTRATION DATA

(continuation from Standard Form 1449, block 18A.)

1. Contract Administration: All contract administration matters will be handled by the following individuals:

a. CONTRACTOR: To Be Determined

b. GOVERNMENT: Contracting Officer (36C10B)

Technology Acquisition Center 23 Christopher Way

Eatontown, NJ 07724

2. CONTRACTOR REMITTANCE ADDRESS: All payments by the Government to the contractor will be made in accordance with:

[X] 52.232-33, Payment by Electronic Funds Transfer—System For Award

Management, or

3. INVOICES: Invoices shall be submitted in arrears:

a. Quarterly [ ]

b. Semi-Annually [ ]

c. Other [X] Monthly - In accordance with Section B.3.

4. GOVERNMENT INVOICE ADDRESS: All Invoices from the contractor shall be submitted electronically in accordance with VAAR Clause 852.232-72 Electronic Submission of Payment Requests.

5. ACKNOWLEDGMENT OF AMENDMENTS: The Offeror acknowledges receipt of amendments to the Solicitation numbered and dated as follows:

AMENDMENT NO DATE

B.3 PRICE SCHEDULE

Inspection/Acceptance//F.O.B: Destination.

All deliverables must be submitted electronically to the VA Program Manager (PM), Contracting

Officer’s Representative (COR), and Contracting Officer unless otherwise specified in the line item. Please be advised that in accordance with Federal Acquisition Regulation (FAR) Part 2.101, a “day” means, unless otherwise specified, a CALENDAR day. Additionally, deliverables with due dates falling on a weekend or holiday shall be submitted the following Government workday after the weekend or holiday.

The Price Schedule contains contract line item numbers (CLIN) identified as not separately priced (NSP). This means the price for the line item is included in the price of another, related line item.

The Contractor shall not invoice the Government for any portion of the contract line item which contains an NSP until the Contractor has delivered the total quantity of all related contract line items and the Government has accepted them.

NOTE: Offerors are instructed to see solicitation Section E for proposal submission instructions inclusive of the price proposal. Section B.3 Price schedule is for informational purposes only for solicitation. There is no requirement to complete and submit Section B.3 Price Schedule as it will not be used for pricing evaluation purposes. Vendors are cautioned that alterations to the line items as specified below may render quotes unacceptable. All questions shall be directed to the Contract Specialist, Michael Levchenko, Michael.Levchenko@va.gov and Contracting Officer, Heather Paragano, Heather.Utt@va.gov prior to the closing date and time specified in the Request for Proposal (RFP).

Base Period

The Base Period of Performance is twelve (12) months from date of Contract Award.

CLIN Description/Part Number QTY Unit Unit Price

Extended Price

Project Management in Accordance With (IAW) Performance Work Statement (PWS) Section 5.1 and all of its subsections.

This Firm Fixed Price (FFP) CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.1 and all of its subsections through 5.1.3

12 Mo $ $

0001A

Contractor Project Management Plan IAW PWS subsection 5.1.1

Due thirty (30) days from date of award and updated monthly thereafter.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

0001B

Quarterly Progress Report IAW PWS 5.1.2 Due the f irst Friday of every quarter.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

0001C

Technical Kickoff Meeting Presentation IAW PWS 5.1.3

Due ten (10) days from date of award.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

Strategic Communication Program Analysis, Strategy, and Planning IAW PWS Section 5.2 and all of its subsections

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.2 and all of its subsections through 5.2.2

12 Mo $ $

0002A

Annual Communication Outcomes Report agenda

IAW PWS 5.2.1

Due: November 1, 2021 Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

0002B

ITSC Communication Strategy Recommendations

IAW PWS 5.2.2

Due: November 15, 2021 Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

Communication Content Management IAW PWS Section 5.3

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.3

12 Mo $ $

0003A

ITSC Communication Release Schedule IAW

PWS 5.3

Due sixty (60) days from date of award.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

Strategic Communication Support of Major OIT Initiatives PWS Section 5.4

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.4

12 Mo $ $

0004A

Enterprise Communication Plans Report IAW

PWS 5.4

Due ten (10) days after campaign assignment by ITSC Director Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

0004B

VA End User Communication Campaign Plans

IAW PWS 5.4

Due ten (10) days after campaign assignment by ITSC Director Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

OIT Front Office Communication Support and Executive Messaging IAW PWS Section 5.5

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.5

12 Mo $ $

0005A

Weekly SES Talking Points IAW PWS 5.5

Due f ive (5) days after assignment by ITSC Director and weekly thereafter.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

0005B

OIT Fact Sheets/Issue Papers IAW PWS 5.5 Due 30 days from date of award and updated as required throughout the PoP Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

Organizational Recognition IAW PWS Section 5.6

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.6

12 Mo $ $

OIT Social Media Strategy and Implementation IAW PWS Section 5.7

This FFP CLIN includes all tasks, labor, supplies, program management and travel required for the successful completion of the services detailed in

PWS 5.7

Speaking Engagement Support IAW PWS Section 5.8

This FFP CLIN includes all tasks, labor, supplies, program management and travel required for the successful completion of the services detailed in

PWS 5.8

12 Mo $ $

Public Affairs and Medial Relations Support IAW PWS Section 5.9

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.9

12 Mo $ $

0009A

Media Monitoring Report IAW PWS 5.9

Due ten (10) days from date of award and daily thereaf ter Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

Congressional Support IAW PWS Section 5.10

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.10

12 Mo $ $

0010A

Legislative Transcript Service IAW PWS 5.10

Due 30 days from date of award.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

OIT and VA Staff Communication Support IAW PWS Section 5.11

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.11

12 Mo $ $

Graphics, Design, and Multimedia Support IAW PWS Section 5.12

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.12

12 Mo $ $

Image and Video Support IAW PWS Section 5.13

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.13

Business Operations and Information Management Support IAW PWS Section 5.14

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.14

12 Mo $ $

Accessibility IAW PWS Section 5.15

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.15

12 Mo $ $

0015A

Section 508 Accessibility Training IAW PWS 5.15

Due 90 days date of award.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

0015B

Contractor Staff Roster IAW PWS 6.2.2 Due 90 days date of award.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

T&M TRAVEL IAW PWS Paragraph 4.3.

Travel shall be in accordance with the Federal Travel Regulations (FTR). Travel requires advanced concurrence and shall be approved by the VA PM/COR in writing. Task order travel within the local commuting area will not be reimbursed. The Contractor’s fixed handling rate as set forth herein may be applied to the billable travel cost and shall not exceed that set forth in the basic contract. Profit shall not be applied.

Government Not to Exceed Travel Ceiling:

$32,247.84

+ Fixed Handling Rate %

= Travel NTE Ceiling $ ________ (Inclusive of Government NTE travel ceiling + Fixed Handling Rate)

1 Lot NTE $ NTE $

Total Base Period $

Option Period One Performance is twelve (12) months

This option period may be exercised in the sole discretion of the Government IAW FAR 52.217-9 Option to Extend the Term of the Contract (MAR 2000). Work shall not commence until, and unless, a formal modification is issued by the Contracting Officer. If exercised, this option shall commence immediately af ter expiration of the base period.

CLIN Description/Part Number QTY Unit Unit Price

Extended Price

Project Management IAW PWS Section 5.1 and all of its subsections.

This Firm Fixed Price (FFP) CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.1 and all of its subsections through 5.1.3

12 Mo $ $

1001A

Contractor Project Management Plan IAW PWS subsection 5.1.1

Due thirty (30) days from date of award and updated monthly thereafter.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

1001B

Quarterly Progress Report IAW PWS 5.1.2

Due the f irst Friday of every quarter.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

1001C

Technical Kickoff Meeting Presentation IAW PWS 5.1.3

Due ten (10) days from date of award.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

Strategic Communication Program Analysis, Strategy, and Planning IAW PWS Section 5.2 and all of its subsections

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.2 and all of its subsections through 5.2.2

12 Mo $ $

1002A

Annual Communication Outcomes Report agenda

IAW PWS 5.2.1

Due: November 1, 2022 Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

1002B

ITSC Communication Strategy Recommendations

IAW PWS 5.2.2

Due November 15, 2022 Electronic submission to: VA PM, COR, and CO.

Inspection: destination

Communication Content Management IAW PWS Section 5.3

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.3

12 Mo $ $

1003A

ITSC Communication Release Schedule IAW

PWS 5.3

Due sixty (60) days from date of award.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

Strategic Communication Support of Major OIT Initiatives PWS Section 5.4

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.4

12 Mo $ $

1004A

Enterprise Communication Plans Report IAW

PWS 5.4

Due ten (10) days after campaign assignment by ITSC Director Inspection: destination Acceptance: destination

1 Lot NSP NSP

1004B

VA End User Communication Campaign Plans

IAW PWS 5.4

Due ten (10) days after campaign assignment by ITSC Director Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

OIT Front Office Communication Support and Executive Messaging IAW PWS Section 5.5

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.5

12 Mo $ $

1005A

Weekly SES Talking Points IAW PWS 5.5

Due f ive (5) days after assignment by ITSC Director and weekly thereafter.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

1005B

OIT Fact Sheets/Issue Papers IAW PWS 5.5

Due 30 days from date of award and updated as required throughout the PoP Electronic submission to: VA PM, COR, and CO.

Inspection: destination

Organizational Recognition IAW PWS Section 5.6

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.6

12 Mo $ $

OIT Social Media Strategy and Implementation IAW PWS Section 5.7

This FFP CLIN includes all tasks, labor, supplies, program management and travel required for the successful completion of the services detailed in

PWS 5.7

12 Mo $ $

Speaking Engagement Support IAW PWS Section 5.8

This FFP CLIN includes all tasks, labor, supplies, program management and travel required for the successful completion of the services detailed in

PWS 5.8

12 Mo $ $

Public Affairs and Medial Relations Support IAW PWS Section 5.9

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.9

12 Mo $ $

1009A

Media Monitoring Report IAW PWS 5.9

Due ten (10) days from date of award and daily thereaf ter Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

Congressional Support IAW PWS Section 5.10

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.10

12 Mo $ $

1010A

Legislative Transcript Service IAW PWS 5.10

Due 30 days from date of award.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

OIT and VA Staff Communication Support IAW PWS Section 5.11

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.11

Graphics, Design, and Multimedia Support IAW PWS Section 5.12

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.12

12 Mo $ $

Image and Video Support IAW PWS Section 5.13

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.13

12 Mo $ $

Business Operations and Information Management Support IAW PWS Section 5.14

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.14

12 Mo $ $

Accessibility IAW PWS Section 5.15

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.15

12 Mo $ $

1015A

Section 508 Accessibility Training IAW PWS 5.15

Due 90 days date of award.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

1015B

Contractor Staff Roster IAW PWS 6.2.2 Due 90 days date of award.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

T&M TRAVEL IAW PWS Paragraph 4.3.

Travel shall be in accordance with the Federal Travel Regulations (FTR). Travel requires advanced concurrence and shall be approved by the VA PM/COR in writing. Task order travel within the local commuting area will not be reimbursed. The Contractor’s fixed handling rate as set forth herein may be applied to the billable travel cost and shall

$32,989.54

Total Option Period One $0.00

Option Period Two The Performance is twelve (12) months.

This option period may be exercised in the sole discretion of the Government IAW FAR 52.217-9 Option to Extend the Term of the Contract (MAR 2000). Work shall not commence until, and unless, a formal modification is issued by the Contracting Officer. If exercised, this option shall commence immediately af ter expiration of option period 1.

CLIN Description/Part Number QTY Unit Unit Price

Extended Price

Project Management IAW PWS Section 5.1 and all of its subsections.

This Firm Fixed Price (FFP) CLIN includes all tasks, labor, supplies, an5.1 and all of its subsections through 5.1.3

12 Mo $ $

2001A

Contractor Project Management Plan IAW PWS subsection 5.1.1 Due thirty (30) days from date of award and updated monthly thereafter.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

2001B

Quarterly Progress Report IAW PWS 5.1.2 Due the f irst Friday of every quarter.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

2001C

Technical Kickoff Meeting Presentation IAW PWS 5.1.3 Due ten (10) days from date of award.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

Strategic Communication Program Analysis, Strategy, and Planning IAW PWS Section 5.2 and all of its subsections This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.2 and all of its subsections through 5.2.2

2002A

Annual Communication Outcomes Report agenda IAW PWS 5.2.1 Due: November 1, 2023 Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

2002B

ITSC Communication Strategy Recommendations IAW PWS 5.2.2 Due November 15, 2023 Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

Communication Content Management IAW PWS Section 5.3 This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.3

12 Mo $ $

2003A

ITSC Communication Release Schedule IAW

PWS 5.3

Due sixty (60) days from date of award.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

Strategic Communication Support of Major OIT Initiatives PWS Section 5.4 This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.4

12 Mo $ $

2004A

Enterprise Communication Plans Report IAW

PWS 5.4

Due ten (10) days after campaign assignment by ITSC Director Inspection: destination Acceptance: destination

1 Lot NSP NSP

2004B

VA End User Communication Campaign Plans

IAW PWS 5.4

Due ten (10) days after campaign assignment by ITSC Director Electronic submission to: VA PM, COR, and CO.

Inspection: destination

OIT Front Office Communication Support and Executive Messaging IAW PWS Section 5.5 This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.5

12 Mo $ $

2005A

Weekly SES Talking Points IAW PWS 5.5 Due f ive (5) days after assignment by ITSC Director and weekly thereafter.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

2005B

OIT Fact Sheets/Issue Papers IAW PWS 5.5 Due 30 days from date of award and updated as required throughout the PoP Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

Organizational Recognition IAW PWS Section 5.6 This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.6

12 Mo $ $

OIT Social Media Strategy and Implementation IAW PWS Section 5.7 This FFP CLIN includes all tasks, labor, supplies, program management and travel required for the successful completion of the services detailed in

PWS 5.7

12 Mo $ $

Speaking Engagement Support IAW PWS Section 5.8 This FFP CLIN includes all tasks, labor, supplies, program management and travel required for the successful completion of the services detailed in

PWS 5.8

12 Mo $ $

Public Affairs and Medial Relations Support IAW PWS Section 5.9 This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.9

12 Mo $ $

2009A

Media Monitoring Report IAW PWS 5.9 Due ten (10) days from date of award and daily thereaf ter Electronic submission to: VA PM, COR, and CO.

Inspection: destination

Congressional Support IAW PWS Section 5.10 This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.10

12 Mo $ $

2010A

Legislative Transcript Service IAW PWS 5.10 Due 30 days from date of award.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

OIT and VA Staff Communication Support IAW PWS Section 5.11 This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.11

12 Mo $ $

Graphics, Design, and Multimedia Support IAW PWS Section 5.12 This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.12

12 Mo $ $

Image and Video Support IAW PWS Section 5.13 This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.13

12 Mo $ $

Business Operations and Information Management Support IAW PWS Section 5.14 This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.14

12 Mo $ $

Accessibility IAW PWS Section 5.15 This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.15

12 Mo $ $

2015A

Section 508 Accessibility Training IAW PWS 5.15 Due 90 days date of award.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination Acceptance: destination

1 Lot NSP NSP

2015B

Contractor Staff Roster IAW PWS 6.2.2 Due 90 days date of award.

Electronic submission to: VA PM, COR, and CO.

Inspection: destination

T&M TRAVEL IAW PWS Paragraph 4.3.

Travel shall be in accordance with the Federal Travel Regulations (FTR). Travel requires advanced concurrence and shall be approved by the VA PM/COR in writing. Task order travel within the local commuting area will not be reimbursed. The Contractor’s fixed handling rate as set forth herein may be applied to the billable travel cost and shall

$33,748.30

Total Option Period Two $

Optional Tasks The following Optional Tasks may be exercised IAW FAR 52.217-7, Option for Increased Quantity – Separately Priced Line Item.

Work shall not commence until, and unless, a formal modification is issued by the Contracting Officer.

Line Item

Description/Part Number QTY Unit Unit Price

Extended Price

Optional Task 1: Intra-Division Communications Support (T&M) IAW PWS Section 5.16 - Not to Exceed (NTE)

This T&M CLIN includes all labor and deliverables required for the successful completion of the tasks associated with PWS Paragraph 5.16

This T&M CLIN is in IAW FAR 52.232-7 for invoicing or billing purposes.

The NTE amount shall be calculated using the proposed rates for the labor categories and the estimated number of labor hours listed in Attachment A – ITSC Price Spreadsheet.

The T&M rates for this CLIN will be incorporated at time of award as ceiling rates based on the offeror’s proposal.

This CLIN can be exercised multiple times at any point during the Base and/or Option periods.

1 Lot

NTE

NTE

Optional Task 2: OIT Web Maintenance (T&M) IAW PWS Section 5.17 - Not to Exceed (NTE) This T&M CLIN includes all labor and deliverables required for the successful completion of the tasks associated with PWS Paragraph 5.17

This T&M CLIN is in IAW FAR 52.232-7 for invoicing or billing purposes.

The NTE amount shall be calculated using the proposed rates for the labor categories and the estimated number of labor hours listed in Attachment A – ITSC Price Spreadsheet.

The T&M rates for this CLIN will be incorporated at time of award as ceiling rates based on the offeror’s proposal.

This CLIN can be exercised multiple times at any point during the Base and/or Option periods.

1 Lot

NTE

NTE

Optional Task 3: Transition Out IAW PWS Section

5.18 – FFP

This FFP CLIN includes all tasks, labor, supplies, and program management required for the successful completion of the services detailed in PWS section 5.18

1 Lot $ $

0019A

Transition Out Plan IAW PWS 5.18.1

Due ten (10) days from award of Optional Task for Transition-Out Services Electronic submission to: VA PM, COR, CO, and CS Inspection: destination Acceptance: destination

1 Lot NSP NSP

0019B

Closeout Certifications IAW PWS 5.18.2

Due within 60 days of award of Optional Task for Transition-Out Services Electronic submission to: VA PM, COR, CO, and CS Inspection: destination Acceptance: destination

1 Lot NSP NSP

Total Optional Tasks $

Total (Inclusive of Base, Option Periods and Optional Tasks) $

B.4 PERFORMANCE WORK STATEMENT

1.0 BACKGROUND

The Department of Veterans Affairs (VA) Office of Information and Technology (OIT) enables world-class delivery of care and benefits to millions of Veterans. Every day, the OIT team supports each of VA’s lines of business. OIT’s 8,000 employees and 8,000 contractors enable the largest integrated healthcare system in the United States; a benefits processing organization equivalent to a medium-size insurance company; and one of the largest integrated memorial and cemetery organizations in the country.

Multiple subordinate divisions comprise OIT: Account Management Office (AMO);

Development, Security, and Operations (DevSecOps), which includes Enterprise Program Management Office (EPMO), IT Operations and Services (ITOPS), and the Office of Technical Integration (OT); Office of Information Security (OIS); IT Resource Management (ITRM);

Quality, Performance and Risk (QPR); Office of Strategic Sourcing (OSS); the Chief

Technology Officer (CTO); and the Office of IT Program Integration (ITPI) and Chief of Staff.

OIT also includes support to enterprise-level organizations such as the Office of the Electronic Health Record Management (OEHRM) and the VA/DoD Interagency Program Office (IPO).

In Fiscal Year 2016, OIT established a centralized, integrated communication office for the first time since OIT centralized in 2006. IT Strategic Communication (ITSC) launched in November 2015 to develop OIT’s Communication Strategy and implementation plan. ITSC is responsible for OIT’s engagement with VA and OIT employees, VA business partners, oversight bodies, IT industry partners, and media, and is accountable for the delivery of all strategic messaging products associated with that engagement on a daily, weekly, monthly, quarterly, annual, and even ad hoc basis.

In 2021, ITSC seeks to mature the strategic communication functions and the approach to developing and delivering high impact communication products and services through a variety of sophisticated and highly professional media, techniques, and campaigns, as well as provide planning services to anticipate key current and future environmental and strategic communication requirements that VA’s IT organization must consider to best serve its VA business partners, VA ‘s workforce, and OIT’s workforce . In 2019, OIT introduced VA’s Digital Transformation Strategy. The VA Digital Transformation Strategy is OIT’s roadmap; it guides everything the organization does in support of VA’s priorities (Customer Service, MISSION Act

Implementation, Business Transformation, VA/DoD Collaboration). This disciplined approach will yield maximum positive impact on Veteran care and services, as well as strengthen VA’s and OIT’s stewardship of taxpayer dollars.

During VA’s initial and on-going COVID-19 pandemic, strategic communication support both internal and external to VA was a critical component of OIT’s unprecedented and aggressive response to enable enterprise-wide remote work, remote access to healthcare and benefits, and deploying improved and new IT services and products for approximately 400,000 users. In light of this support and the on-going nature of VA’s COVID-19 response, OIT requires experienced, adept, strategic communication support that is familiar with complex IT system development and delivery for wide-ranging communication support of emergent, large scale IT operations.

As ITSC intends to become the gold standard in large-scale government strategic communication organizations, OIT requires specialized strategic communication, marketing, and public affairs https://www.oit.va.gov/about/strategy/ https://www.oit.va.gov/about/strategy/ expertise to supplement a partially-staffed government team that will provide proactive, synchronized, industry-leading strategic communication services to the largest Federal IT workforce currently engaged in the largest IT modernization effort in its history.

2.0 APPLICABLE DOCUMENTS

In the performance of the tasks associated with this Performance Work Statement, the Contractor shall comply with the following:

1. 44 U.S.C. § 3541-3549, “Federal Information Security Management Act (FISMA) of 2002”

2. “Federal Information Security Modernization Act of 2014”

3. Federal Information Processing Standards (FIPS) Publication 140-2, “Security

Requirements For Cryptographic Modules”

4. FIPS Pub 199. Standards for Security Categorization of Federal Information and

Information Systems, February 2004

5. FIPS Pub 200, Minimum Security Requirements for Federal Information and

Information Systems, March 2016

6. FIPS Pub 201-2, “Personal Identity Verification of Federal Employees and

Contractors,” August 2013

7. 10 U.S.C. § 2224, "Defense Information Assurance Program"

8. Carnegie Mellon Software Engineering Institute, Capability Maturity Model®

Integration for Development (CMMI-DEV), Version 1.3 November 2010; and

Carnegie Mellon Software Engineering Institute, Capability Maturity Model® Integration for Acquisition (CMMI-ACQ), Version 1.3 November 2010

9. 5 U.S.C. § 552a, as amended, “The Privacy Act of 1974”

10. Public Law 109-461, Veterans Benefits, Health Care, and Information Technology

Act of 2006, Title IX, Information Security Matters

11. 42 U.S.C. § 2000d “Title VI of the Civil Rights Act of 1964”

12. VA Directive 0710, “Personnel Security and Suitability Program,” June 4, 2010, https://www.va.gov/vapubs/index.cfm

13. VA Handbook 0710, Personnel Security and Suitability Program, May 2, 2016, https://www.va.gov/vapubs/index.cfm

14. VA Directive and Handbook 6102, “Internet/Intranet Services,” August 5, 2019

15. 36 C.F.R. Part 1194 “Information and Communication Technology Standards and

Guidelines,” January 18, 2017

16. Office of Management and Budget (OMB) Circular A-130, “Managing Federal

Information as a Strategic Resource,” July 28, 2016

17. 32 C.F.R. Part 199, “Civilian Health and Medical Program of the Uniformed

Services (CHAMPUS)”

18. NIST SP 800-66 Rev. 1, An Introductory Resource Guide for Implementing the

Health Insurance Portability and Accountability Act (HIPAA) Security Rule, October 2008

19. Sections 504 and 508 of the Rehabilitation Act (29 U.S.C. § 794d), as amended, January 18, 2017

20. Homeland Security Presidential Directive (12) (HSPD-12), August 27, 2004

21. VA Directive 6500, “VA Cybersecurity Program,” January 24, 2019

22. VA Handbook 6500, “Risk Management Framework for VA Information Sys tems – Tier 3: VA Information Security Program,” March 10, 2015 https://www.va.gov/vapubs/index.cfm https://www.va.gov/vapubs/index.cfm http://www.va.gov/vapubs http://www.va.gov/vapubs

23. VA Handbook 6500.2, “Management of Breaches Involving Sensitive Personal Information (SPI)”, July 28, 2016

24. VA Handbook 6500.3, “Assessment, Authorization, And Continuous Monitoring Of VA Information Systems,” February 3, 2014

25. VA Handbook 6500.5, “Incorporating Security and Privacy into the System

Development Lifecycle”, March 22, 2010

26. VA Handbook 6500.6, “Contract Security,” March 12, 2010

27. VA Handbook 6500.8, “Information System Contingency Planning”, April 6, 2011

28. VA Handbook 6500.11, “VA Firewall Configuration”, August 22, 2017

29. OI&T Process Asset Library (PAL), https://www.va.gov/process/ . Reference Process Maps at https://www.va.gov/process/maps.asp and Artifact templates at https://www.va.gov/process/artifacts.asp

30. One-VA Technical Reference Model (TRM) (reference at https://www.va.gov/trm/TRMHomePage.aspx)

31. VA Directive 6508, “Implementation of Privacy Threshold Analysis and Privacy

Impact Assessment,” October 15, 2014

32. VA Handbook 6508.1, “Procedures for Privacy Threshold Analysis and Privacy

Impact Assessment,” July 30, 2015

33. VA Handbook 6510, “VA Identity and Access Management”, January 15, 2016

34. VA Directive and Handbook 6513, “Secure External Connections”, October 12,

35. VA Directive 6300, Records and Information Management, September 21, 2018

36. VA Handbook, 6300.1, Records Management Procedures, March 24, 2010

37. NIST SP 800-37 Rev 1, Risk Management Framework for Information Systems and

Organizations: A System Life Cycle Approach for Security and Privacy, December

38. NIST SP 800-53 Rev. 4, Security and Privacy Controls for Federal Information

Systems and Organizations, January 22, 2015

39. OMB Memorandum, “Transition to IPv6”, September 28, 2010

40. VA Directive 0735, Homeland Security Presidential Directive 12 (HSPD-12) Program, October 26, 2015

41. VA Handbook 0735, Homeland Security Presidential Directive 12 (HSPD-12) Program, March 24, 2014

42. OMB Memorandum M-06-18, Acquisition of Products and Services for Implementation of HSPD-12, June 30, 2006

43. OMB Memorandum 04-04, E-Authentication Guidance for Federal Agencies, December 16, 2003

44. OMB Memorandum 05-24, Implementation of Homeland Security Presidential Directive (HSPD) 12 – Policy for a Common Identification Standard for Federal Employees and Contractors, August 5, 2005

45. OMB memorandum M-11-11, “Continued Implementation of Homeland Security

Presidential Directive (HSPD) 12 – Policy for a Common Identification Standard for Federal Employees and Contractors, February 3, 2011

46. OMB Memorandum, Guidance for Homeland Security Presidential Directive (HSPD) 12 Implementation, May 23, 2008

47. Federal Identity, Credential, and Access Management (FICAM) Roadmap and Implementation Guidance, December 2, 2011

48. NIST SP 800-116 Rev 1, Guidelines for the Use of Personal Identity Verification (PIV) Credentials in Facility Access, June 2018 https://www.va.gov/process/ https://www.va.gov/process/maps.asp https://www.va.gov/process/artifacts.asp https://www.va.gov/trm/TRMHomePage.aspx

49. OMB Memorandum M-07-16, Safeguarding Against and Responding to the Breach of Personally Identifiable Information, May 22, 2007

50. NIST SP 800-63-3, 800-63A, 800-63B, 800-63C, Digital Identity Guidelines, December 2017

51. NIST SP 800-157, Guidelines for Derived PIV Credentials, December 2014

52. NIST SP 800-164, Guidelines on Hardware-Rooted Security in Mobile Devices (Draft), October 2012

53. Draft National Institute of Standards and Technology Interagency Report (NISTIR) 7981 Mobile, PIV, and Authentication, March 2014

54. VA Memorandum, VAIQ #7100147, Continued Implementation of Homeland Security Presidential Directive 12 (HSPD-12), April 29, 2011 (reference https://www.voa.va.gov/documentlistpublic.aspx?NodeID=514)

55. IAM Identity Management Business Requirements Guidance document, May 2013, (reference Enterprise Architecture Section, PIV/IAM (reference https://www.voa.va.gov/documentlistpublic.aspx?NodeID=514)

56. VA Memorandum “Personal Identity Verification (PIV) Logical Access Policy Clarification,” July 17, 2019, https://www.voa.va.gov/DocumentView.aspx?DocumentID=4896

57. Trusted Internet Connections (TIC) Reference Architecture Document, Version 2.2, Federal Interagency Technical Reference Architectures, Department of Homeland Security, June 19, 2017, https://www.dhs.gov/sites/default/files/publications/TIC_Ref_Arch_v2.2_2017.pdf

58. OMB Memorandum M-08-05, “Implementation of Trusted Internet Connections

(TIC), November 20, 2007

59. OMB Memorandum M-08-23, Securing the Federal Government’s Domain Name

System Infrastructure, August 22, 2008

60. VA Memorandum, VAIQ #7497987, Compliance – Electronic Product

Environmental Assessment Tool (EPEAT) – IT Electronic Equipment, August 11, 2014 (reference Document Libraries, EPEAT/Green Purchasing Section, https://www.voa.va.gov/documentlistpublic.aspx?NodeID=552)

61. Sections 524 and 525 of the Energy Independence and Security Act of 2007, (Public

Law 110–140), December 19, 2007

62. Section 104 of the Energy Policy Act of 2005, (Public Law 109–58), August 8, 2005

63. Executive Order 13834, “Efficient Federal Operations”, dated May 17, 2018

64. Executive Order 13221, “Energy-Efficient Standby Power Devices,” August 2, 2001

65. VA Directive 0058, “VA Green Purchasing Program”, July 19, 2013

66. VA Handbook 0058, “VA Green Purchasing Program”, July 19, 2013

67. Office of Information Security (OIS) VAIQ #7424808 Memorandum, “Remote Access”, January 15, 2014, https://www.voa.va.gov/DocumentListPublic.aspx?NodeId=28

68. Clinger-Cohen Act of 1996, 40 U.S.C. §11101 and §11103

69. “Veteran Focused Integration Process (VIP) Guide 3.2”, December 2018, https://www.voa.va.gov/DocumentView.aspx?DocumentID=4371

70. VA Memorandum “Proper Use of Email and Other Messaging Services”, January 2, 2018, https://www.voa.va.gov/DocumentListPublic.aspx?NodeId=28

71. Office of Information and Technology Design Guide https://www.voa.va.gov/documentlistpublic.aspx?NodeID=514 https://www.voa.va.gov/documentlistpublic.aspx?NodeID=514 https://www.voa.va.gov/DocumentView.aspx?DocumentID=4896 https://www.dhs.gov/sites/default/files/publications/TIC_Ref_Arch_v2.2_2017.pdf https://www.voa.va.gov/documentlistpublic.aspx?NodeID=552 https://www.voa.va.gov/DocumentListPublic.aspx?NodeId=28 https://www.voa.va.gov/DocumentView.aspx?DocumentID=4371 https://www.voa.va.gov/DocumentListPublic.aspx?NodeId=28 https://www.oit.va.gov/design-guide/

3.0 SCOPE OF WORK

The Contractor shall provide the resources necessary to develop and implement a variety of IT-related communication strategies and services to a multitude of Federal and community organizations, Veterans and their families and caregivers, and policymakers that support the Veteran community. The Contractor shall provide the expertise necessary to reach over

22,300,000 Veterans, an OIT workforce of 16,000, and numerous external stakeholders (including oversight bodies such as Congress, the Government Accountability Office, Office of Inspector General) through a variety of sophisticated and highly professional media, strategic communication…

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