2019-013 Web ad.pdf

This document is a Request for Proposal (RFP) from Worcester State University (WSU) seeking a web agency to analyze the effectiveness of its external website, make strategic recommendations for improvement in the site's performance, design and adaptive capabilities, and assist with implementation of those improvements. The RFP provides an overview of the project, including the desired services, and outlines the response requirements such as due dates, site visits, and the contract term. The RFP does not provide details on pricing terms, set asides, incumbents, funding sources, or other salient financial information.