Blanket Purchase Agreement 47QTCA20D003Z-12319821A0023

This Blanket Purchase Agreement (BPA) was awarded by the U.S. Department of Agriculture's Food and Nutrition Service (FNS) to Urban Emu, LLC, a for-profit limited liability company that holds a Multiple Award Schedule (MAS) contract with the General Services Administration. The $7,000,000 BPA, which was not set aside, supports a range of projects to develop and promote dietary guidance that links scientific research to the nutrition needs of Americans. A $6,505,995.07 firm-fixed price task order under this BPA requires Urban Emu to provide content and digital marketing support for USDA nutrition websites such as MyPlate.gov, DietaryGuidelines.gov, and NESR.USDA.gov, with the aim of enhancing user engagement and motivation. This task order has an ultimate completion date of September 29, 2025 and was awarded on September 30, 2021. Urban Emu has significant experience supporting digital initiatives for federal nutrition and public health programs, as evidenced by its prior contract awards from agencies including the National Oceanic and Atmospheric Administration and the National Park Service.