The west coast groundfish fishery has experienced a remarkable ecological recovery since its collapse in 2000
Ended Project Grant Awarded Last action
- Award ID
- NA22NMF4270157
- Recipient
-
Positively Groundfish UEI ZS5ZS1AM4595
- Awarding agency
-
National Oceanic and Atmospheric Administration
Department of Commerce
- Obligated
- $599,740
Award facts
- Assistance listing
- 11.427 Saltonstall Kennedy Program
- Completion date
- Originally
- Place of performance
- United States
Award details come from USAspending.gov.
Description
However, the fishery is now struggling with low market demand which causes the fishery to be underutilized and undervalued. The pandemic, which pummeled foodservice and shifted demand to retail, further exacerbated this issue and highlighted west coast groundfishs weakness in the retail channel. To unlock the full economic potential of the fishery, we need to better understand and address its underperformance in the domestic retail channel. Positively groundfish thus proposes a project to promote key groundfish species in the retail channel, enhancing their presence instore and online, and improving the shopper experience. The project will focus on promoting MSC-certified rockfish, dover sole, sablefish and lingcod in retailers in the three west coast states. The 15-month long project breaks down into four key work tracks: 1) three retail market research projects to identify
Transactions
| Action | Obligated | Date |
|---|---|---|
| Amendment | $0 | |
| Amendment | $299,870 | |
| Original award | $299,870 |
Quick answers
Who received award NA22NMF4270157?
NA22NMF4270157 was awarded to Positively Groundfish by National Oceanic and Atmospheric Administration (Department of Commerce) on October 1, 2022.
How much is award NA22NMF4270157 worth?
$599,740 has been obligated on NA22NMF4270157.
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