Project Grant 98T62601

DESCRIPTION:THIS PROJECT WILL SUPPORT THE DEVELOPMENT OF A RADIO PUBLIC INFORMATION AND SOCIAL MEDIA CAMPAIGN FOCUSED ON SHARING ENVIRONMENTAL HEALTH INFORMATION AND RESOURCES WITH SPANISH-SPEAKING COMMUNITIES, ESPECIALLY AGRICULTURAL WORKERS AND THEIR FAMILIES, LIVING IN SOUTHERN ARIZONA. THE INFORMATION WILL FOCUS ON THE IMPORTANCE OF THE INDOOR ENVIRONMENT, INCLUDING INDOOR AND OUTDOOR AIR QUALITY, ENVIRONMENTAL ASTHMA TRIGGER IDENTIFICATION, PESTICIDE EXPOSURE AND SAFE USE, RADON, AND CHILDREN'S ENVIRONMENTAL HEALTH TOPICS SUCH AS LEAD EXPOSURE. THIS PROJECT IS BEING FUNDED JOINTLY BY AIR AND RADIATION DIVISION AND THE LAND, CHEMICALS AND REDEVELOPMENT DIVISION. THIS COOPERATIVE AGREEMENT PROVIDES FULL FEDERAL FUNDING IN THE AMOUNT OF $40,000. SEE TERMS AND CONDITIONS.ACTIVITIES:THE GRANTEE WILL: 1. PRODUCE RADIO MICROSHOWS TO DISSEMINATE DAILY INFORMATION ABOUT ASTHMA TRIGGERS AND OTHER INDOOR AND OUTDOOR ENVIRONMENTAL HEALTH RISKS IN A CULTURALLY AND LINGUISTICALLY APPROPRIATE WAY, 2. PRODUCE PUBLIC SERVICE ANNOUNCEMENTS TO PROVIDE INFORMATION ON INDOOR ENVIRONMENTS, 3. COORDINATE INTERVIEWS WITH KEY STAKEHOLDERS TO SHARE IN-DEPTH ENVIRONMENTAL HEALTH INFORMATION, 4, DO ONE-ON-ONE ENVIRONMENTAL HEALTH OUTREACH WITH COMMUNITY HEALTH WORKERS, AT THE MOST FREQUENTED LOCATIONS WHERE AGRICULTURAL WORKERS CONGREGATE AND 5. PRODUCE AND POST SOCIAL MEDIA MESSAGES AND ANNOUNCEMENTS PROVIDING FOCUSED ENVIRONMENTAL HEALTH INFORMATION.SUBRECIPIENT:NO SUBAWARDS ARE INCLUDED IN THIS ASSISTANCE AGREEMENT.OUTCOMES:THE GRANTEE ESTIMATES PRODUCING SCRIPTS AND RADIO RECORDINGS OF 156 MICRO SHOWS, 24 PUBLIC SERVICE ANNOUNCEMENTS, 6 INTERVIEWS AND 208 SOCIAL MEDIA POSTS. THE RADIO STATION PROJECTS REACHING 20,000 SPANISH-SPEAKING COMMUNITY MEMBERS, TARGETING FARMWORKERS AND THEIR FAMILIES IN YUMA COUNTY, ARIZONA AND ADJACENT US-MX BORDER AREA RESIDENTS.