THE WISCONSIN FORESTRY CENTER FORESTRY EDUCATION PROGRAM WILL DEVELOP AND DISSEMINATE OUTREACH MESSAGING SHOWCASING FORESTRY CAREERS, PROFESSIONAL ADVANCEMENT, AND PROFESSIONAL FOREST MANAGEMENT, WOOD PRODUCTS, AND OPERATIONAL SERVICES. FOSTERING A BETTER UNDERSTANDING OF THESE CRUCIAL TOPICS IS ESSENTIAL FOR THE FUTURE OF THE FORESTRY PROFESSION AND CONTINUED RESPONSIBLE MANAGEMENT OF FOREST RESOURCES. THE PROGRAM WILL DEVELOP AN OUTREACH CAMPAIGN TO DEVELOP AND DELIVER A FORESTRY CAREERS MESSAGING CAMPAIGN, LEVERAGING SOCIAL MEDIA AND OTHER CHANNELS TO REACH A BROADER AUDIENCE, INCLUDING YOUNGER DEMOGRAPHIC. THE PROGRAM WILL CREATE ENGAGING CONTENT THAT SHOWCASES SUCCESS STORIES, CAREER PATHS, AND THE POSITIVE IMPACT OF FORESTRY ON THE ENVIRONMENT. THE PROJECT WILL ALSO DEVELOP AN ONLINE RESOURCE HUB ON THE WISCONSIN FORESTRY CENTER AND FORESTRY EDUCATION PROGRAM WEBSITES, PROVIDING EDUCATIONAL RESOURCES ON FORESTRY CAREER ADVANCEMENT AND FORESTRY CAREER PATHWAYS. THIS RESOURCE HUB WILL SERVE AS A VALUABLE REPOSITORY FOR EDUCATORS, STUDENTS, AND THE PUBLIC.