Sweet appalachia building creative partnerships to promote success in US maple syrup will promote regional markets that increase access and also raise awareness about maple SAP and syrup products…

Sweet appalachia building creative partnerships to promote success in US maple syrup will promote regional markets that increase access and also raise awareness about maple SAP and syrup products across west virginia eastern kentucky appalachian virginia and western maryland. This market development and promotion project will directly support the US maple industry by increasing the demand for local and regional maple syrup production in appalachia. IT will increase access to maple products by supporting market opportunities for appalachian producers. IT will promote the US maple syrup industry by showcasing the role of sugarmaking in appalachian culture ecology and history. IT will improve consumer demand for appalachian as well as US made maple SAP and syrup products. Sweet appalachia has two main objectives 1 raise public awareness of domestic maple syrup through increased marketing promotion storytelling and enhancing agritourism efforts. 2 create new market access opportunities for appalachian maple syrup producers through directtoconsumer marketing as well as brokering bulk and wholesale syrup sales across the region. This project works with producers and communities to create the enabling environment for an increase in sales of appalachianproduced syrup and valueadded products within the central appalachian region defined as western maryland appalachian virginia west virginia and eastern kentucky. This project will work with 100 producers and 60 communities to build the network of support required for sustainable economic development.