To support public outreach and education regarding transportation options that reduce emissions and congestion

This federal Formula Grant award from the U.S. Department of Transportation's Federal Transit Administration (CFDA 20.507 - Federal Transit Formula Grants) provides $541,860 to the Mid America Regional Council (MARC) to support public outreach and education on transportation options that reduce emissions and congestion in the Kansas City metropolitan area.

The key products and services to be delivered through this grant include:

• Promotion of the "Way to Go" regional rideshare program to encourage alternative commuting modes, flexible work arrangements, and parking management
• Support for active transportation initiatives, including bicycle/pedestrian education, promotion programs, and bike map creation
• A regional air quality public education program using media and targeted outreach to inform the public about the health, environmental, and economic impacts of ozone pollution, as well as vehicle maintenance and alternative transportation options

The grant period runs from August 2024 to April 2028, with no subrecipient activities noted.

Activities

Way to go (regional rideshare program)(tip # 970041)-$150000 -- source of FED. Funds -- cmaq mothe regional way to go program (formerly ridesharekc) will promote the use of alternative modes of commuting telecommute programs flexible work schedules parking management programs and working with schools to educate young people on the value of alternative modes. Activities include outreach to employers and the commuting public providing commute audits for interested employers operating the guaranteed ride home program hosting commute challenges bike month promotion public education and networking.active transportation program(tip # 970040) - $36000 -- source of FED. Funds -- cmaq mothis program supports walking bicycling as integral transportation modes of a total transportation system. This work provides necessary support for bicycle pedestrian education promotion programs including promotion of bike month nation trails day and national walk to school day and bike map creation and printing etc.marc regional air quality public education program (tip # 970039)-$277500 -- source of FED. Funds -- cmaq mothis program which is a key element of KS/MO sips and clean air action plan uses media ADS and targeted outreach to educate public about health environmental and economic impacts of ozone pollution. This program also promotes vehicle maintenance VMT reduction and alternative modes.

Expected outcomes

Increases public understanding of air quality issues how to protect health from harmful pollutants and transportation options available.- area businesses are more engaged in transportation issues that directly impact them.

Intended beneficiaries

General public- disadvantaged communities who experience disproportionate impacts from pollution - commuters (work or college)