Education digital marketing services

Ended Awarded Last action

Contract number
15BNAS23F00000258
Awardee
Awarding agency
Obligated
$831,214

Award facts

Opportunity
  • 15BNAS23R00000011 Solicitation number
Contract value 36% obligated
  • $831,214.12 Current, with exercised options
  • $2,340,351.02 Potential, with all options
Completion date 100% complete
  • Current, with exercised options
  • Potential, with all options
Set-aside
No set-aside
Competition
Full and Open Competition · 5 offers Multiple Award, Fair Opportunity
Pricing
Firm Fixed Price
Place of performance
El Segundo, CA, USA

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Other Administrative Action P00001 $0
Original award $831,214

About this award

This is a $2,340,351.02 firm fixed-price delivery order awarded to Ignited LLC, a for-profit limited liability company located in El Segundo, California. The contract was awarded by the Central Office, a civilian agency, under the General Services Administration's (GSA) Multiple Award Schedule (MAS) program. The award is for education digital marketing services, including advertising, marketing research, public opinion polling, brand management, and creative campaign development. Ignited LLC has experience providing similar services to various federal agencies, including the Transportation Security Administration, Export-Import Bank, and Securities and Exchange Commission. The contract does not have a small business set-aside designation. It is part of a larger $49 million single-award Blanket Purchase Agreement (BPA) with the Transportation Security Administration for marketing research and analysis services, as well as a multiple-award OASIS+ Small Business Indefinite Delivery Contract (IDC) with a potential ceiling value of nearly $1 trillion.

Quick answers

Who was awarded contract 15BNAS23F00000258?

15BNAS23F00000258 was awarded to Ignited LLC by Central Office (Bureau of Prisons) on September 30, 2023.

How much is contract 15BNAS23F00000258 worth?

The government has obligated $831,214 on 15BNAS23F00000258. Its potential value, with all options, is $2,340,351.

Is contract 15BNAS23F00000258 an order under another contract?

Yes. 15BNAS23F00000258 is a delivery order under GS07F0030Y, a federal supply schedule, on Multiple Award Schedule (MAS).

Was contract 15BNAS23F00000258 competed?

The extent of competition for 15BNAS23F00000258 was full and open competition. The government received 5 offers.

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