The U.S. Army Materiel Command awarded a $321,784 firm-fixed-price definitive contract to Northwestern University, a private research university, for a marketing professional education program for the U.S. Military Academy at West Point. The program includes in-person and online executive education courses, conferences, and certification opportunities aligned with six content themes: customer identification, marketing strategy, communication, persuasion and storytelling, organizational change, and marketing landscape. This requirement was set aside for total small business. The contract has an ultimate completion date of January 1, 2025.
Generated 12/4/24, 9:52 AM