Publication advertising
Ended Awarded Last action
- Contract number
- 12FPC423F0051
- Awardee
-
Diversitycomm Inc. UEI LWBKSWPW3GT5
- Awarding agency
-
Farm Production and Conservation
Department of Agriculture
- Obligated
- $40,000
Award facts
- Contract value 100% obligated
- $40,000.00 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Contracting staff
- Funding agency
- Risk Management Agency Department of Agriculture
- NAICS code
- 513120 Periodical Publishers
- PSC
- R710 Support- Management: Financial
- Set-aside
- No set-aside
- Competition
- Not Competed under SAP · 1 offer Simplified Acquisition
- Pricing
- Firm Fixed Price
- Place of performance
- Irvine, CA 92618, USA
- Legislative mandates
-
- Service Contract Inventory FAR subpart 4.17
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Close Out | -$20,000 | |
| Original award | $60,000 |
About this award
This federal contract award is for advertising and marketing services provided by Diversitycomm Inc., a self-certified small disadvantaged and woman-owned business, to the U.S. Department of Agriculture's Risk Management Agency (USDA RMA). The contract, a Blanket Purchase Agreement (BPA) valued at $500,000, is for DIVERSITYCOMM ADVERTISING services to promote awareness of crop insurance programs among agricultural producers. Two task orders have been issued under this BPA, one for $100,000 in DIVERSITYCOMM ADVERTISING services and another for $60,000 in publication advertising services. The contract does not have a set-aside designation and was awarded using simplified acquisition procedures, indicating Diversitycomm Inc. was determined to be the sole responsible source for these specialized diversity-focused advertising services. The company's expertise in reaching diverse audiences through its publications, including Black EOE Journal, Hispanic Network, and STEAM magazine, appears to be a key factor in securing these federal contracts.
Quick answers
Who was awarded contract 12FPC423F0051?
12FPC423F0051 was awarded to Diversitycomm Inc. by Farm Production and Conservation (Department of Agriculture) on July 1, 2023.
How much is contract 12FPC423F0051 worth?
The government has obligated $40,000 on 12FPC423F0051.
Which agency awarded contract 12FPC423F0051?
Farm Production and Conservation (Department of Agriculture) awarded 12FPC423F0051, with funding from Risk Management Agency (Department of Agriculture).
Is contract 12FPC423F0051 an order under another contract?
Yes. 12FPC423F0051 is a BPA call under 12FPC223A0009, a blanket purchase agreement.
Was contract 12FPC423F0051 competed?
The extent of competition for 12FPC423F0051 was not competed under sap. The government received 1 offer.
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