Marketing communications services
Ended Indefinite Delivery Contract Awarded Last action
- Contract number
- H9821013D0001
- Awardee
-
Mullenlowe US Inc. UEI CUK8K9JNHXN7
- Awarding agency
-
Defense Human Resources Activity
Department of Defense
- Task orders
- 50 $124,141,909 obligated
Award facts
- Opportunity
-
- H9821012R0026 Solicitation number
- JAMRS Marketing Communications Services Award Notice · Posted Jun 11, 2012
- Combined order value
- $124,141,909 Current and potential, with all options
- Last date to order 100% complete
- IDV ceiling 74% used
- $167,253,954.75
- Award type
- Single award
- Who can order
- Only the awarding agency
- Contracting staff
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition · 2 offers Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
Award details come from SAM.gov/FPDS.
About this IDV
This single-award indefinite delivery contract (IDC) was awarded by the U.S. Defense Human Resources Activity (DHRA) to Mullenlowe US Inc., a division of the Interpublic Group of Companies, Inc. The contract, valued at $167,253,954.75, provides a wide range of marketing communications services to support DHRA's human resources and recruitment programs for the Department of Defense (DOD).
Under this IDC, Mullenlowe delivers integrated marketing and advertising services such as media placement, talent rights, video production, data acquisition, public relations, interactive marketing, and advertising consulting. The contract does not have a set-aside designation. Mullenlowe has received numerous delivery orders under this IDC, with individual task orders valued up to $28.8 million, to provide these marketing communication services primarily from Boston, Massachusetts and Alexandria, Virginia. This IDC, along with two additional DHRA contracts held by Mullenlowe with a combined potential value exceeding $670 million, enables the agency to support coordinated military recruitment efforts and human resources initiatives across the DOD.
Task orders
Show all 50
Transactions
| Action | Obligated | Date |
|---|---|---|
| Exercise an Option | $0 | |
| Funding Only Action | $0 | |
| Exercise an Option | $0 | |
| Other Administrative Action | $0 | |
| Supplemental Agreement for work within scope | $0 | |
| Exercise an Option | $0 | |
| Change Order | $0 | |
| Exercise an Option | $0 | |
| Other Administrative Action | $0 | |
| Other Administrative Action | $0 | |
| Exercise an Option | $0 | |
| Exercise an Option | $0 | |
| Change Order | $0 | |
| Exercise an Option | $0 | |
| Other Administrative Action | $0 | |
| Original award | $0 |
Show all 16
Quick answers
Who was awarded contract H9821013D0001?
H9821013D0001 was awarded to Mullenlowe US Inc. by Defense Human Resources Activity (Department of Defense) on December 20, 2012.
How much is contract H9821013D0001 worth?
Orders under H9821013D0001 have obligated $124,141,909. H9821013D0001's own ceiling is $167,253,955.
How many orders have been placed under contract H9821013D0001?
50 orders have been placed under H9821013D0001, the latest on December 19, 2018.
Who can order from contract H9821013D0001?
H9821013D0001 is a single award indefinite delivery contract. Only the awarding agency can place orders on it.
Was contract H9821013D0001 competed?
The extent of competition for H9821013D0001 was full and open competition. The government received 2 offers.
On GovTribe
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