Marketing communications services

Ended Awarded Last action

Contract number
0029
Awardee
Awarding agency
Obligated
$967,518

Award facts

Opportunity
Contract value 100% obligated
$967,518.40 Current and potential, with all options
Completion date 100% complete
Current and potential, with all options
NAICS code
541810 Advertising Agencies
Set-aside
No set-aside
Competition
Full and Open Competition Negotiated Proposal / Quote
Pricing
Firm Fixed Price
Place of performance
Boston, MA 02109, USA

Award details come from SAM.gov/FPDS.

Transactions

Action Obligated Date
Funding Only Action 2 -$6,291
Other Administrative Action 1 $0
Original award $973,809

About this award

This federal contract award, valued at $967,518.40, was issued to Mullenlowe US Inc., a marketing and advertising agency that specializes in providing comprehensive communication services to the U.S. Department of Defense. The contract is for marketing communications services, including paid media support, public relations, market research, interactive marketing, direct marketing, data buys, and creative asset development.

The contract is a delivery order issued under a larger Indefinite Delivery Contract (IDC) held by Mullenlowe US Inc. with the Defense Human Resources Activity (DHRA), a component of the Department of Defense. The IDC, valued at $454,593,982.70, runs through September 2029 and allows for the issuance of delivery orders across a wide range of marketing and advertising communication services supporting all Department of Defense human resources programs, such as military recruitment, retention, and personnel development. This specific delivery order does not have a set-aside designation.

Quick answers

Who was awarded contract 0029?

0029 was awarded to Mullenlowe US Inc. by Defense Human Resources Activity (Department of Defense) on April 5, 2016.

How much is contract 0029 worth?

The government has obligated $967,518 on 0029.

Is contract 0029 an order under another contract?

Yes. 0029 is a delivery order under H9821013D0001, an indefinite delivery contract.

Was contract 0029 competed?

The extent of competition for 0029 was full and open competition.

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