Marketing communications services
Ended Awarded Last action
- Contract number
- 0027
- Awardee
-
Mullenlowe US Inc. UEI CUK8K9JNHXN7
- Awarding agency
-
Defense Human Resources Activity
Department of Defense
- Obligated
- $2,942,780
Award facts
- Opportunity
-
- H9821012R0026 Solicitation number
- JAMRS Marketing Communications Services Award Notice · Posted Jun 11, 2012
- Contract value 100% obligated
- $2,942,779.80 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition · 2 offers Negotiated Proposal / Quote
- Pricing
- Firm Fixed Price
- Place of performance
- Boston, MA 02109, USA
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Other Administrative Action | $0 | |
| Original award | $2,942,780 |
About this award
This is a federal contract award from the Defense Human Resources Activity (DHRA), a component of the U.S. Department of Defense, to Mullenlowe US Inc., a division of Interpublic Group of Companies, Inc. The contract is for marketing communications services, with a ceiling value of $2,942,779.80 and a period of performance through October 31, 2016.
The contract is a delivery order and is priced on a firm fixed price basis. It does not have a set-aside designation. Mullenlowe US Inc. has provided a range of marketing and advertising services to DHRA under this contract, including direct marketing, interactive marketing, public relations, advertising consulting, market assessments, media placements, talent procurement, data buys, and creative asset development.
Additionally, Mullenlowe US Inc. holds a larger, single-award indefinite delivery contract (IDC) with DHRA, valued at $454.6 million, which runs through September 2029. This IDC allows for the issuance of firm fixed price delivery orders for a comprehensive suite of marketing and advertising communication services across all Department of Defense human resources programs.
Quick answers
Who was awarded contract 0027?
0027 was awarded to Mullenlowe US Inc. by Defense Human Resources Activity (Department of Defense) on February 1, 2016.
How much is contract 0027 worth?
The government has obligated $2,942,780 on 0027.
Is contract 0027 an order under another contract?
Yes. 0027 is a delivery order under H9821013D0001, an indefinite delivery contract.
Was contract 0027 competed?
The extent of competition for 0027 was full and open competition. The government received 2 offers.
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