FAAA, 7300, PropAA Media Campaign - Marijuana Prev. Campaign

The state contract opportunity involves a media campaign for marijuana prevention, specifically identified as FAAA, 7300, PropAA Media Campaign, posted by the state of Colorado for Denver County and Denver City. The procurement appears to focus on developing and executing a comprehensive media strategy aimed at preventing marijuana use, likely targeting youth or specific community demographics. The contract was initially posted on August 26, 2014, with proposals due by September 8, 2014, indicating a relatively tight procurement timeline. While specific deliverables are not explicitly detailed, the campaign likely requires the development of strategic communication materials, potential media placements, creative assets, and potentially research or impact measurement components related to marijuana prevention messaging. The procurement seems to be seeking a marketing or media agency with expertise in public health communication, particularly around substance use prevention strategies.

No specific set-aside designations or restrictions on vendor participation were explicitly mentioned in the provided contract details. The opportunity does not indicate preferences for disadvantaged business enterprises or specific vendor qualifications beyond implied expertise in public health media campaigns. Without more granular information, it is not possible to confirm incumbent vendors or existing technological infrastructure requirements. The contract appears to be a localized initiative focused on marijuana prevention communication, suggesting potential budget allocations typical of municipal public health communication efforts, though precise funding ranges are not specified in the available documentation. The procurement is specifically bounded by Denver County and Denver City jurisdictions, which may influence the scope and scale of the potential media campaign.