HFS B-51797 notice-of-award-form.pdf

Notice of Award Form

State of Illinois Chief Procurement Office for General Services Notice of Award v.25.2

Agency and Awarded Vendor Information

Description: Communications and Advertising Services for Medicaid Outreach

Bid Number: 26-478HFS-DIREC-B-51797 Agency: HFS

Vendor Selected for Award: Central States Media/Management, Inc.

Line Item Description:

Project Manager: Project Manager services in accordance with Section 1.5.9 of the IFB.

Advertising Media Purchases - Pass-Through Costs.

All Vendors must enter $6,300,000.00 for this line item.

Creative lead: Creative Lead services in accordance with Section 1.5.9 of the IFB Media Lead: Media Lead services in accordance with Section 1.5.9 of the IFB General Personnel: General Personnel services as defined in Section of the IFB 1.5.10.

Total Award Amount 7,698,000.00 Number of unsuccessful bidders/offerors 11

Terms (Add Renewal Terms as appropriate) Length Value

Initial Term 5 years 7,698,000.00

Delete Renewal Term Add Renewal Term 1,2,3

Farm Leases and Concessions

Value to the State:

Estimated Financial Return to the State for the Life of the Contract (Includes Renewals)

Value to the Vendor:

Estimated Gross Revenue to the Vendor for the Life of the Contract (Includes Renewals)

Business Enterprise Program/Veterans Business Program Awarded bidder/offeror BEP/VBP Utilization Plan Goals 30 ILCS 575/7 (6)

% of VBP Per Utilization Plan:

0 % of BEP Per Utilization Plan:

Notice of Award v.25.2

List each bidder or offeror's name

Total bid amount

The name(s) of the certified BEP vendor(s) identified in the bidder's or offeror's submitted utilization plan

The Percentage of the bid's amount awarded to certified BEP vendor(s) identified in the utilization plan

Central States Marketing 7,698,000.00 (Self-Fulfilling) Central States Marketing 2%

JR Reingold and Associates 7,814,576.18 Gilmore Marketing Concepts Inc (dba GMCI) 2%

Flowers Communications 7,954,500.00 (Self-Fulfilling) Flowers Communications 2%

INSPYR Advertising LLC 8,094,000.00 (Self-Fulfilling) INSPYR Advertising 2%

Rescue Agency PBC 8,273,758.50 Wicked Bionic 2%

Rise Strategy Group 8,280,000.00 (Self-Fulfilling) Rise Strategy Group 2%

DCC Marketing 8,334,600.00 (Self-Fulfilling) DCC Marketing 2%

Spurrier Group 8,439,000.00 N/A

Marketing for Change 8,656,050.00 Rudd Resources 2%

Res Publica Group 8,883,750.00 A La Carte Media Consulting 17%

Finity Inc 9,003,000.00 (Self-Fulfilling) Finity Inc 2%

Kivvit LLC 11,700,000.00 Linguanational Translations, Inc 2%

*NA indicates that the offeror's pricing remained sealed.

Add Row Delete Row

Agency Contact

Contact Name: Colleen Pittman Telephone Number: 217-782-0621

Email Address: colleen.pittman@illinois.gov Fax Number:

Street Address: 201 South Grand Ave. City: Springfield

State: IL Zip Code: 62704

Notice of Award v.25.2

SPO Written Determination for Contract Award Decision

General - Applies to Split Awards, Award to Other than Lowest Responsible and Responsive Bidder. The Rationale described by the purchasing agency in the recommendation to award seems reasonable, and serves as the basis for the contract decision.

Invitation for Bid - The contract was procured through the Invitation for Bid Process, and the contract has been awarded to the lowest priced responsive and responsible bidder.

Invitation for Bid award with Domestic Products preference - The contract was procured through the Invitation for Bid Process, and the contract has been awarded to the lowest priced responsive and responsible bidder by applying the Procurement of Domestic Products Act (30 ILCS 517) preference.

Request for Proposal - Based on factors set forth in the Request for Proposal, the contract has been awarded to the offeror whose proposal is most advantageous to the State.

Other:

Signature Field Date: Jul 24, 2026

State of Illinois Chief Procurement Office for General Services Notice of Award v.25.2 Page of Agency and Awarded Vendor Information Terms (Add Renewal Terms as appropriate) Length Value Initial Term Farm Leases and Concessions Estimated Financial Return to the State for the Life of the Contract (Includes Renewals) Estimated Gross Revenue to the Vendor for the Life of the Contract (Includes Renewals) Business Enterprise Program/Veterans Business Program Awarded bidder/offeror BEP/VBP Utilization Plan Goals 30 ILCS 575/7 (6) List each bidder or offeror's name Total bid amount The name(s) of the certified BEP vendor(s) identified in the bidder's or offeror's submitted utilization plan The Percentage of the bid's amount awarded to certified BEP vendor(s) identified in the utilization plan *NA indicates that the offeror's pricing remained sealed.

Agency Contact SPO Written Determination for Contract Award Decision 11.0.0.20130303.1.892433.887364

Advertising Media Purchases - Pass-Through Costs.

All Vendors must enter $6,300,000.00 for this line item.

Creative lead: Creative Lead services in accordance with Section 1.5.9 of the IFB Media Lead: Media Lead services in accordance with Section 1.5.9 of the IFB General Personnel: General Personnel services as defined in Section of the IFB 1.5.10.