Wheat+Foods+Council+22-23.pdf

PDF 175 KB Posted

Attached to
Promotional Association Contracts (ND Wheat Commission Only)
Contract number
502-WHEA
Issued by
North Dakota

About this file

This document is a Memorandum of Agreement between the North Dakota Wheat Commission and the Wheat Foods Council (WFC), a national organization focused on wheat foods consumption. The agreement establishes a partnership where the North Dakota Wheat Commission agrees to furnish the Wheat Foods Council $1,180 to support the promotion of domestic wheat consumption throughout the United States. As part of this agreement, the North Dakota Wheat Commission will be entitled to a seat on the Council's Board of Directors.

The contract is for a one-year term, running from July 1, 2022, through June 30, 2023, with the North Dakota Wheat Commission paying the total contract amount in four equal quarterly payments beginning July 1, 2022. The Wheat Foods Council will use these funds to support an industry-wide, high-impact wheat foods educational campaign. This campaign will include implementing a grains identification program, creating media releases, direct mailings to nutrition and fitness professionals, developing opinion leader exhibits, and maintaining a website directed toward consumers and professionals. The agreement also includes detailed provisions for insurance coverage, indemnification, and specific liability protections for both parties.

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