FY20 advertising media & events line of effort (LOE) task order. Includes workstreams for 20-980 media, 20-925 talent and furnishings, 20-995 local marketing, 20-904 operational infrastructure and…
Ended Awarded Last action
- Contract number
- W9124D20F0026
- Awardee
-
DDB Chicago Inc. UEI ZYCVPMAU6MH8
- Awarding agency
-
MICC Fort Knox
Mission and Installation Contracting Command, Department of Defense
- Obligated
- $248,960,125
Award facts
- Opportunity
-
- U. S. Army Marketing and Advertising Program Solicitation · W9124D16R0046 · Posted Nov 3, 2016
- Contract value 100% obligated
- $248,960,124.79 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Contracting staff
- Funding agency
- Office of the Secretary Headquarters, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Cost Plus Fixed Fee
- Place of performance
- Chicago, IL 60601, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | $5,016,926 | |
| Supplemental Agreement for work within scope | $0 | |
| Supplemental Agreement for work within scope | $0 | |
| Supplemental Agreement for work within scope | $283,787 | |
| Supplemental Agreement for work within scope | $25,862,794 | |
| Supplemental Agreement for work within scope | $641,351 | |
| Funding Only Action | -$10,615,454 | |
| Supplemental Agreement for work within scope | $0 | |
| Supplemental Agreement for work within scope | -$400,001 | |
| Supplemental Agreement for work within scope | $1,507,343 | |
| Supplemental Agreement for work within scope | $0 | |
| Supplemental Agreement for work within scope | $6,597,549 | |
| Supplemental Agreement for work within scope | $32,032,746 | |
| Supplemental Agreement for work within scope | $3,630,788 | |
| Funding Only Action | $114,507,545 | |
| Funding Only Action | $26,200,000 | |
| Funding Only Action | $3,700,000 | |
| Original award | $39,994,750 |
Show all 18
About this award
This is a $248,960,124.79 cost-plus-fixed-fee delivery order contract awarded by the U.S. Army to DDB Chicago Inc., a large marketing and advertising agency based in Chicago. The contract is for the Army's Fiscal Year 2020 Advertising Media and Events Line of Effort, which includes workstreams for media, talent and furnishings, local marketing, operational infrastructure, and social media/public relations. The contract has a period of performance through September 30, 2023 and does not utilize a small business set-aside. DDB Chicago Inc. frequently collaborates with subcontractors such as OMD, Fleishman-Hillard, Fors Marsh Group, and others to deliver specialized marketing services to the Army, particularly in support of recruitment, community engagement, and public awareness initiatives. This appears to be a task order issued under a larger, unnamed contract vehicle managed by the Army's Office of the Secretary.
Description
FY20 advertising media & events line of effort (LOE) task order. Includes workstreams for 20-980 media, 20-925 talent and furnishings, 20-995 local marketing, 20-904 operational infrastructure and 20-918 social media/PR
Quick answers
Who was awarded contract W9124D20F0026?
W9124D20F0026 was awarded to DDB Chicago Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on October 25, 2019.
How much is contract W9124D20F0026 worth?
The government has obligated $248,960,125 on W9124D20F0026.
Which agency awarded contract W9124D20F0026?
MICC Fort Knox (Mission and Installation Contracting Command) awarded W9124D20F0026, with funding from Office of the Secretary (Headquarters).
Is contract W9124D20F0026 an order under another contract?
Yes. W9124D20F0026 is a delivery order under W9124D19D0001, an indefinite delivery contract.
Was contract W9124D20F0026 competed?
The extent of competition for W9124D20F0026 was full and open competition.
On GovTribe
See this award's full record
- Every transaction and funding action
- The awardee's other awards and teaming partners
- Similar awards and recompete opportunities
- Ask GovTribe AI about this award