US army marketing and advertising program task order. Rfto 19- 980 media
Ended Awarded Last action
- Contract number
- W9124D19F0504
- Awardee
-
DDB Chicago Inc. UEI ZYCVPMAU6MH8
- Awarding agency
-
MICC Fort Knox
Mission and Installation Contracting Command, Department of Defense
- Obligated
- $29,794,386
Award facts
- Opportunity
-
- U. S. Army Marketing and Advertising Program Solicitation · W9124D16R0046 · Posted Nov 3, 2016
- Contract value 100% obligated
- $29,794,385.89 Current and potential, with all options
- Completion date 100% complete
- Current and potential, with all options
- Funding agency
- Office of the Secretary Headquarters, Department of Defense
- NAICS code
- 541810 Advertising Agencies
- PSC
- R701 Support- Management: Advertising
- Set-aside
- No set-aside
- Competition
- Full and Open Competition Negotiated Proposal / Quote
- Pricing
- Cost No Fee
- Place of performance
- Chicago, IL 60601, USA
- Legislative mandates
-
- Service Contract Act FAR subpart 22.10
Award details come from SAM.gov/FPDS.
Transactions
| Action | Obligated | Date |
|---|---|---|
| Supplemental Agreement for work within scope | $0 | |
| Funding Only Action | $1,941,199 | |
| Supplemental Agreement for work within scope | $1,641,392 | |
| Original award | $26,211,796 |
About this award
This is a federal contract award to DDB Chicago Inc., a large marketing and advertising agency, by the Department of the Army Headquarters Office of the Secretary. The $29,794,385.89 contract is a delivery order issued under a larger indefinite delivery/indefinite quantity (IDIQ) vehicle to provide a range of marketing and advertising services in support of the Army's recruitment, community engagement, and related initiatives. Services include creative development, media planning/buying, digital marketing, market research, strategic recommendations, and operational support. No small business set-aside was used for this award. DDB Chicago has received multiple federal contracts from the Army to support their marketing and advertising programs over the past decade.
Quick answers
Who was awarded contract W9124D19F0504?
W9124D19F0504 was awarded to DDB Chicago Inc. by MICC Fort Knox (Mission and Installation Contracting Command) on August 21, 2019.
How much is contract W9124D19F0504 worth?
The government has obligated $29,794,386 on W9124D19F0504.
Which agency awarded contract W9124D19F0504?
MICC Fort Knox (Mission and Installation Contracting Command) awarded W9124D19F0504, with funding from Office of the Secretary (Headquarters).
Is contract W9124D19F0504 an order under another contract?
Yes. W9124D19F0504 is a delivery order under W9124D19D0001, an indefinite delivery contract.
Was contract W9124D19F0504 competed?
The extent of competition for W9124D19F0504 was full and open competition.
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